Bottled Water Market Research Reports & Industry Analysis

Prior to 1977 the bottled water industry in America was quite niche. Although some health-conscious consumers purchased mineral water and another subset of American purchased carbonated seltzer water, the vast majority of Americans preferred to consume their water directly from the tap. To some extent, the lack of interest in bottled water by Americans is a credit to the public infrastructure, satisfactory municipal water system, modernity and affluence of its cities. There are very little chronic health and safety reasons to switch. In contrast, per capita, bottled water is consumed in a much greater extent in Europe.

In 1977, determined to establish its brand and the American bottled water market, the French bottled water company, Perrier embarked on an ambitious marketing campaign for the brand. Perrier lowered its price point, expanded its distribution channels to include supermarkets and launched a huge marketing campaign. The plan worked. Not only did sales surge, the success prompted other overseas brands to enter the market and inspired some domestic bottled water companies to emerge as well.

While there exists plenty of room for the bottled water industry to grow in the United States, Third World countries appear to be the next frontier. Clean water is in such demand that municipalities of these countries cannot keep up. Those with means increasingly turn to bottled water as an alternative.

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Bottled Water Industry Research & Market Reports

  • Bottled Water in Kazakhstan

    ... volume sales is poor water quality, particularly in rural areas, and occasional water outages. Euromonitor International's Bottled Water in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a ... Read More

  • Bottled Water in Morocco

    ... for further development. Second, ongoing drought conditions and the low quality of tap water, particularly in coastal cities dependent on desalination plants, have led more consumers to rely on bottled water for their daily needs. ... Read More

  • Bottled Water in Costa Rica

    ... goals. Bottled water has become a popular choice, not only as a healthier option during meals and snacks but also as a versatile substitute for traditional beverages. Additionally, the rising interest in flavoured and carbonated ... Read More

  • Bottled Water in Georgia

    ... has shown promising growth, albeit from a relatively small base, as its assortment expands. Locally produced bottled water has also experienced an increase in export volumes as Georgian businesses persist in their efforts to diversify ... Read More

  • Bottled Water in Cameroon

    ... water has become a critical necessity, prompting consumers to prioritise affordability. This heightened price sensitivity has continued to fuel a fierce price war, predominantly between the leading players, Source du Pays SA and SEMC. Despite ... Read More

  • Bottled Water in Singapore

    ... for hydration. Bottled water is facing increasing competition from other beverages such as carbonated drinks, RTD tea, and plant-based waters. Euromonitor International's Bottled Water in Singapore report offers a comprehensive guide to the size and ... Read More

  • 2025 Global Forecast for Bottled Water Products Market (2026-2031 Outlook)-High Tech Outlook Report

    ... service category is within the NAICS Food Manufacturing industry. The product or service category is within the NAICS Food Manufacturing industry. The global market is expected to increase from USD xx billion in 2026 to ... Read More

  • Need States Across FMCG

    ... retailers and their supply chain partners to understand, decode and quantify the need states landscape. Euromonitor International's Need States Across FMCG global briefing offers an insight into to the size and shape of the Soft ... Read More

  • Bottled Water Manufacturing - 2025 U.S. Market Research Report with Updated Analysis & Forecasts

    ... the United States with over 100 data sets covering 2016-2029. This 63-page Kentley Insights report is packed with insightful data sets and forecasts to give you a comprehensive understanding of the industry including historical and ... Read More

  • Global Bottled Water Manufacturers - Industry Report

    ... Seek out the most attractive acquisition opportunities • Analyse industry trends • Benchmark their own financial performance Using an exclusive methodology, a quick glance of this Bottled Water Manufacturers (Global) report will tell you the ... Read More

  • Bottled Water Processing Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032

    ... valued at USD 153.61 billion in 2019, and the market is now projected to grow USD 443.21 billion in 2032 exhibiting a CAGR of 7.9% during the forecast period of 2020-2032. Similarly, the growth of ... Read More

  • Bottled Water & Coolers (UK) - Industry Report

    ... failure • Seek out the most attractive acquisition opportunities • Analyse industry trends • Benchmark their own financial performance Using an exclusive methodology, a quick glance of this Bottled Water & Coolers (UK) report will ... Read More

  • European Bottled Water Manufacturers - Industry Report

    ... Seek out the most attractive acquisition opportunities • Analyse industry trends • Benchmark their own financial performance Using an exclusive methodology, a quick glance of this Bottled Water Manufacturers (European) report will tell you the ... Read More

  • New Age Beverages in the U.S. through 2028

    ... are vying for, your product’s consumer base and market share, you’re missing a key part of the picture. This new age beverage market report offers insight on a broad array of established and emerging non-alcohol ... Read More

  • Bottled Water in Ukraine

    ... over uncertain conditions, including air attacks and the potential for electricity and water supply disruptions. As a result, bottled water continues to be essential to have within the household, for drinking and cooking. At the ... Read More

  • Bottled Water in Japan

    ... this mindset, as concerns arose about the potential contamination of tap water with radioactive substances following the nuclear power plant accident. Even after fears subsided, this incident taught consumers the importance of having a stockpile ... Read More

  • Bottled Water in Nigeria

    ... unit prices having little effect on demand. Amid the challenging economic conditions in 2024, many consumers resorted to tap water sources, with some street retailers even selling so called ‘iced water’ which is home-made, chilled ... Read More

  • Bottled Water in Algeria

    ... the low quality of the tap water in Algeria, particularly in rural areas. Rising health consciousness is also supporting sales in 2024 as Algerians are increasingly looking for healthier alternatives to sugary drinks, and are ... Read More

  • Bottled Water in Latvia

    ... the tap water quality is not good. Also, though still bottled water accounts for more volume sales, carbonated bottled water is expected to register higher volume growth, as consumers perceive it as offering more than ... Read More

  • Bottled Water in Ecuador

    ... have occurred without climate change. This intensifying heat has significantly influenced bottled water consumption, as individuals and businesses increasingly seek hydration solutions. Single-serve bottled water formats have seen a particular surge in popularity, especially among ... Read More

  • 2025 Global Bottled Water Manufacturing Industry (2031 Outlook)

    ... reports provide industry size data for a three-year historical trend (2019-2022), a three-year forecast estimate trends (2023-2025), and a five-year outlook projection (2026-2031) for 46 countries. Written analyis is featured in each report on 1) ... Read More

  • Bottled Water in the Czech Republic

    ... the overall economic recovery, foodservice purchases of bottled water continued to fall, as many customers opt for more affordable alternatives like carafes of water in restaurants, which have become popular for their cost-effectiveness. However, restaurants ... Read More

  • Bottled Water in Germany

    ... water quality. German tap water not only complies with but often surpasses international standards, making bottled options seem less justifiable. Both the Federal Government and the EU have taken measures to promote tap water usage, ... Read More

  • Bottled Water in Ireland

    ... sales for bottled water are also positive, as water is perceived as a more essential and healthy drink than other variants. Functional bottled water is showing the strongest volume performance, which aligns with the overall ... Read More

  • Bottled Water in Indonesia

    ... led local consumers to reassess their beverage choices, often opting for products like RTD tea and carbonated drinks offer thirst-quenching benefits while also satisfying their sweet tooth. The emergence of non-packaged roadside tea, commonly known ... Read More

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