Bottled Water Market Research Reports & Industry Analysis

Prior to 1977 the bottled water industry in America was quite niche. Although some health-conscious consumers purchased mineral water and another subset of American purchased carbonated seltzer water, the vast majority of Americans preferred to consume their water directly from the tap. To some extent, the lack of interest in bottled water by Americans is a credit to the public infrastructure, satisfactory municipal water system, modernity and affluence of its cities. There are very little chronic health and safety reasons to switch. In contrast, per capita, bottled water is consumed in a much greater extent in Europe.

In 1977, determined to establish its brand and the American bottled water market, the French bottled water company, Perrier embarked on an ambitious marketing campaign for the brand. Perrier lowered its price point, expanded its distribution channels to include supermarkets and launched a huge marketing campaign. The plan worked. Not only did sales surge, the success prompted other overseas brands to enter the market and inspired some domestic bottled water companies to emerge as well.

While there exists plenty of room for the bottled water industry to grow in the United States, Third World countries appear to be the next frontier. Clean water is in such demand that municipalities of these countries cannot keep up. Those with means increasingly turn to bottled water as an alternative.

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Bottled Water Industry Research & Market Reports

  • Italy Bottled Water Market Overview, 2028

    ... passed down through the generations, and Italians still cherish their distinctive qualities and potential health advantages. In Italian culture, there is still a strong tradition of believing that mineral water has medicinal properties. Italian bottled ... Read More

  • Spain Bottled Water Market Overview, 2028

    ... While travelling or participating in outdoor activities, a lot of people carry bottled water with them. Natural mineral waters from Spain are well-known for their distinctive flavours and alleged health advantages. These fluids are valued ... Read More

  • Australia Bottled Water Market Overview, 2028

    ... convenience, health consciousness, and concerns over the quality and taste of tap water. The Australian bottled water market has experienced significant growth over the years. It is one of the largest beverage sectors in the ... Read More

  • Japan Bottled Water Market Overview, 2028

    ... to the popularity of bottled water among consumers. Bottled water is widely consumed in Japan, driven by various factors. Concerns about tap water quality, preference for convenience, and the desire for a healthy lifestyle contribute ... Read More

  • Global Bottled Water Market Overview, 2023-28

    ... increasing population, urbanisation, rising health consciousness, and the need for convenient and safe drinking water. Bottled water has become the fastest-growing beverage category worldwide, surpassing other popular beverages such as carbonated soft drinks and juices. ... Read More

  • Global Bottled Water Market Outlook, 2028

    ... for the body to meet its hydration demands, as it is easily accessible at adjacent retail stores and supermarkets. The growing public knowledge of waterborne diseases such as malaria, typhoid, diarrhoea, food poisoning, and others ... Read More

  • Canada Bottled Water Market Overview, 2028

    ... produced and sold in various sizes and forms. It has gained popularity among Canadian consumers due to its convenience, portability, and perceived quality. There has been a growing concern among consumers about the quality and ... Read More

  • Brazil Bottled Water Market Overview, 2028

    ... growing population, presents a lucrative market for bottled water manufacturers. The market is driven by factors such as rising health consciousness, convenience, and increasing urbanization. Bottled water is considered a safe and reliable option for ... Read More

  • Germany Bottled Water Market Overview, 2028

    ... safe and of high calibre, there are some circumstances where consumers may have questions regarding the calibre of the water. This can change depending on elements like the plumbing system's age, regional water treatment methods, ... Read More

  • South Africa Bottled Water Market Overview, 2028

    ... as it offers a reliable means of staying hydrated in outdoor environments. Bottled water's portability makes it ideal for outdoor activities. It can be easily carried in backpacks, pockets, or sports bags without the need ... Read More

  • France Bottled Water Market Overview, 2028

    ... pollutants. Both tap water and bottled water fall under this demand for high-quality water. It is known for its appreciation of mineral water. The country boasts numerous natural springs that produce mineral-rich water, which is ... Read More

  • Colombia Bottled Water Market Overview, 2028

    ... water has become a popular choice among Colombians due to concerns about water quality, convenience, and portability. Colombia, with its diverse geography and natural resources, offers a favorable environment for the production and consumption of ... Read More

  • United States (USA) Bottled Water Market Overview, 2028

    ... and satisfy their hydration needs. While the concept of bottled water dates back centuries, its widespread popularity in the U.S. emerged during the late 20th century and has continued to thrive ever since. The introduction ... Read More

  • Saudi Arabia Bottled Water Market Overview, 2028

    ... hydration, making bottled water a practical and convenient choice to meet the demands of staying hydrated in such conditions. Country has faces challenges in terms of water scarcity and low rainfall. The arid climate and ... Read More

  • Asia-Pacific Bottled Water Market Outlook, 2028

    ... of the key markets driving the demand for bottled water in the region. The population size, increasing urbanisation, and changing lifestyles contribute to the high consumption levels. In some Asian countries, such as Japan and ... Read More

  • North America Bottled Water Market Outlook, 2028

    ... and juice. The bottled water market in North America has experienced significant growth over the years. Factors such as increasing health consciousness, convenience, and a shift towards healthier beverage choices have contributed to the rising ... Read More

  • Europe Bottled Water Market Outlook, 2028

    ... leading to the establishment of several mineral water companies across the continent. Bottled water consumption remained relatively niche during the early 20th century, primarily limited to spa towns and regions known for their mineral springs. ... Read More

  • Middle East & Africa Bottled Water Market Outlook, 2028

    ... getting clean, safe water to drink is still difficult. Such circumstances increase customers' cleanliness expectations towards drinking safe water to live a sound life. Bottled water is used as an alternative in places where people ... Read More

  • China Bottled Water Market Overview, 2028

    ... and safety, bottled water has become a popular choice for hydration among Chinese consumers. The market in China is characterized by a wide range of bottled water products, including purified water, natural spring water, mineral ... Read More

  • South Korea Bottled Water Market Overview, 2028

    ... contributed to increased consumption. South Koreans are increasingly adopting healthier lifestyles, which includes choosing bottled water as a preferred beverage. The South Korean bottled water market offers a wide range of product varieties to cater ... Read More

  • United Kingdom (UK) Bottled Water Market Overview, 2028

    ... as a healthier substitute for sweetened beverages and is linked to hydration, exercise, and general wellbeing. Bottled water is closely associated with hydration, which is an integral part of maintaining overall well-being and supporting an ... Read More

  • Mexico Bottled Water Market Overview, 2028

    ... health concerns, and convenience. Bottled water consumption per capita in Mexico is among the highest in the world. Packaged water, including purified water and natural spring water, holds the majority market share in Mexico. This ... Read More

  • Australia Packaged Coconut Water Market - By Type (Pure Coconut Water, Mixed Coconut Water); By Category (Organic Coconut Water, Conventional Coconut Water); Packaging Type (Bottles, Cans, Pouches, Tetra Packs, Cartons); By Distribution Channel (Online, Supermarkets/Hypermarket, Grocery/Convenience Stores, Others); Region (New South Wales, Victoria), Trend Analysis, Competitive Landscape & Forecast, 2019–2029

    ... Grocery/Convenience Stores, Others); Region (New South Wales, Victoria), Trend Analysis, Competitive Landscape & Forecast, 2019–2029 Australia Packaged Coconut Water Market Size Zooming More Than 3X at Robust CAGR of 21.1% During 2023–2029 Australia packaged coconut ... Read More

  • The World Market for Unsweetened Water, Natural and Artificial Mineral and Aerated Waters, Ice, and Snow: A 2024 Global Trade Perspective

    ... concerned with the market for unsweetened water, natural and artificial mineral and aerated waters, ice, and snow. With the globalization of this market, managers can no longer be contented with a local view. Nor can ... Read More

  • Global Bottleless and Bottled Water Coolers Market Growth 2023-2029

    ... to grow at a CAGR of % from 2023 to 2029. United States market for Bottleless and Bottled Water Coolers is estimated to increase from US$ million in 2022 to US$ million by 2029, at ... Read More

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