Leveraging Patient-Reported Outcomes for Drug Development and Commercial Success

Leveraging Patient-Reported Outcomes for Drug Development and Commercial Success


How to harness the power of patient-reported outcomes to drive clinical research and commercial gains

From refining clinical study design to informing HTA reviews and commercial decision-making, increasingly influential patient-reported outcome (PRO) data is in demand across the pharma business. So, what are the current approaches and tools for efficiently collecting and communicating the PRO data that specifically meets the needs of clinical research planners, payers, and HCPs?

Companies

AbbVie, Amgen, Novartis, Lilly, GSK, AstraZeneca, Regeneron, Sanofi, UCB, Pfizer, Merck & Co., Jazz Pharmaceuticals, Genentech, Sunovion, Takeda, Eisai, Bayer, Shire (Takeda), CTI BioPharma, Boehringer Ingelheim, Ironwood Pharmaceuticals, EMD Serono, Johnson & Johnson Innovative Medicine, Actelion, Sumitomo Pharma America


Subject synopsis
Research methodology and objectives
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Issues and insights
The current impact of PROs on drug research and development
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Challenges of deploying PROs in drug research and development
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Future opportunities for PROs to drive product development and market access
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Further Reading

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