Category: Healthcare
Healthcare market research reports by FirstWord
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Payer Perspectives on Digital Health
Payer Perspectives on Digital Health How to win payer support for digital health solutions Accelerated by the COVID-19 pandemic, both patients and physicians have bought into the convenience offered by virtual health technologies. So, how have payers responded? While many have initiated virtual hea ... Read More
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US Public Health Spending on Biosimilars: a data driven analysis
US Public Health Spending on Biosimilars: a data driven analysis Which companies and products are shaping the US biosimilar public health spending sector? Biosimilars are a useful way to contain pharmaceutical expenditure for both payers and patients. By the end of 2020, the FDA had approved 29 bios ... Read More
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Meeting the Scientific Communication Needs of Multiple Stakeholders
Meeting the Scientific Communication Needs of Multiple Stakeholders How can medical affairs meet the diverse scientific information needs of multiple stakeholders? The timely delivery of trusted, current and relevant scientific data to key stakeholder groups is an increasingly critical medical affai ... Read More
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Advances in Telemedicine
Advances in Telemedicine COVID-19 rapidly accelerated the use of telemedicine technologies and their acceptance by HCPs and patients is now well established. Favourable regulation and rising reimbursement is further seeing telehealth embedded in the healthcare ecosystem. So, where does pharma fit in ... Read More
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Commercial Workforce Excellence: Future training strategies and priorities
Commercial Workforce Excellence: Future training strategies and priorities In the future, commercial teams will only achieve their sales objectives through intelligence-led engagement that meet the needs of customers. Personalised omnichannel engagement will dominate physician/HCP interaction. Under ... Read More
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Recruiting for the Medical Affairs Team of the Future
Recruiting for the Medical Affairs Team of the Future As Medical Affairs transitions to a core strategic function new capabilities will be needed to meet wider commitments such as controlling the scientific narrative, generating better evidence and delivering enhanced stakeholder engagement. New ski ... Read More
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