Battery Manufacturing
Description
Brief Excerpt from Industry Overview Chapter:
Companies in this industry manufacture primary (disposable) batteries and storage (rechargeable) batteries for consumer, automotive, and industrial use. Major US companies include East Penn Manufacturing, Energizer, EnerSys, and Exide Technologies; leading companies based outside the US include Foxlink (Taiwan), GP Batteries (Hong Kong), GS Yuasa (Japan), and Johnson Controls (Ireland).
COMPETITIVE LANDSCAPE
Demand depends primarily on the level of activity in the automotive and electronic sectors of the economy. Personal income drives new battery purchases in consumer goods, and consumer usage levels drive demand for replacement batteries. Large companies have economies of scale in purchasing. Smaller producers compete by focusing on specialized products and customer service. The US industry is highly concentrated: the 50 largest firms account for more than 95% of revenue.
PRODUCTS, OPERATIONS & TECHNOLOGY
Major product categories are storage batteries (about 45% of industry revenue) and primary batteries (about 20%). Other products include motive-power type lead acid storage (about 10%), parts for all storage batteries, and other nonferrous metals and alloys. Storage batteries (also called secondary batteries) are rechargeable; primary batteries are discarded after the initial stored energy is consumed. Examples of storage batteries are automotive and laptop computer batteries. Primary batteries include standard dry cell batteries (AA, AAA, C, D, and 9-volt) used in flashlights, radios, remote controls, and a variety of specialty applications, such as hearing aids and implantable medical devices.
Companies in this industry manufacture primary (disposable) batteries and storage (rechargeable) batteries for consumer, automotive, and industrial use. Major US companies include East Penn Manufacturing, Energizer, EnerSys, and Exide Technologies; leading companies based outside the US include Foxlink (Taiwan), GP Batteries (Hong Kong), GS Yuasa (Japan), and Johnson Controls (Ireland).
COMPETITIVE LANDSCAPE
Demand depends primarily on the level of activity in the automotive and electronic sectors of the economy. Personal income drives new battery purchases in consumer goods, and consumer usage levels drive demand for replacement batteries. Large companies have economies of scale in purchasing. Smaller producers compete by focusing on specialized products and customer service. The US industry is highly concentrated: the 50 largest firms account for more than 95% of revenue.
PRODUCTS, OPERATIONS & TECHNOLOGY
Major product categories are storage batteries (about 45% of industry revenue) and primary batteries (about 20%). Other products include motive-power type lead acid storage (about 10%), parts for all storage batteries, and other nonferrous metals and alloys. Storage batteries (also called secondary batteries) are rechargeable; primary batteries are discarded after the initial stored energy is consumed. Examples of storage batteries are automotive and laptop computer batteries. Primary batteries include standard dry cell batteries (AA, AAA, C, D, and 9-volt) used in flashlights, radios, remote controls, and a variety of specialty applications, such as hearing aids and implantable medical devices.
Table of Contents
- Industry Overview
- Quarterly Industry Update
- Business Challenges
- Business Trends
- Industry Opportunities
- Call Preparation Questions
- Financial Information
- Industry Forecast
- Web Links and Acronyms
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