Global Smart Food Label Market
‘Smart labels’ are the latest innovation within packaging that can be utilized by food manufacturers to improve traceability, product information and food safety. Smart labels is used as an umbrella term for any labelling or coding that uses technology to add functionality and data beyond a traditional barcode.This includes data embedded barcodes, RFID, and QR codes alongside a wide range of innovative new applications that take advantage of the new technology. Transforming a once single dimensional barcode into a data-rich source for suppliers, packagers, logistics workers and advertisers. Smart labelling can demonstrate the qualities / provenance of products, improve food safety and reduce food waste by tracking the product through the supply chain.Quick Response codes, also known as QR codes, are a relatively new type of barcode that can store vast quantities of information. These can be used for item identification, product tracking as well as marketing food to consumers. They can be read rapidly by a whole range of devices, including mobile phones.Demonstrating the vast difference in capabilities between a barcode and a QR code, a traditional barcode has a 20 character capacity whereas a QR code can store over 7,000 characters. Despite the increased information, it is actually quicker for machines to read QR codes than barcodes.
By Technology
Sensing Labels 17.2%
RFID 17.9%
Dynamic display 18.6%
Others 17.6%
By Application
Electronic & IT asset 17.8%
Perishable 18.1%
Security Access 18.5%
Smart Wrist Bands 18.9%
Others 15.4%
Category FMCG 17.9%
Logistics 17.3%
Retail 18.5%
Others 16.2%
By Region
North America 17.3%
Europe 17.2%
Asia Pacific 18.4%
Latin America 18.0%
Middle East & Africa 18.4%
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