Mobile and Handheld Gaming Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)

Mobile and Handheld Gaming Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)


Innovation stands as the cornerstone of the mobile and handheld gaming market, and in an era where technological advancements reign supreme, staying ahead of the curve is not just a choice but a necessity. The mantra ‘Innovate or die’ resonates profoundly, particularly as we witness the dynamic evolution of gaming experiences. The global landscape is abuzz with the latest trends, from wearables to game streaming, and VR headsets, all aimed at captivating the ever-demanding gaming community.

Augmented Reality and Virtual Reality Redefining the Gaming Landscape

Augmented Reality (AR) and Virtual Reality (VR) emerge as the vanguards of innovation, ushering in a new era of immersive gaming experiences. AR, with its ability to overlay virtual information onto the real world, coupled with full-body motion control sensors, promises a hands-free gaming escapade. Companies like Microsoft with its Natal system exemplify the potential of AR in revolutionizing gaming.

On the VR front, major players like NVIDIA are spearheading advancements, turning VR from a niche into a mainstream segment. With offerings like Samsung Gear VR, based on Oculus technology, the convergence of VR and mobile gaming becomes more palpable than ever.

The Mobile VR Revolution

Mobile VR, with its accessibility and convenience, emerges as a beacon of excitement in the gaming realm. As PC and console gaming recede, mobile platforms rise to prominence, catering to a diverse audience. The advent of accessories like Google Cardboard signifies the democratization of AR/VR gaming, poised to captivate millions of users worldwide.

Smartphones: The Undisputed Titans of Gaming

In the ever-evolving landscape, smartphones remain the quintessential Swiss pocket knives, serving myriad functions, with gaming and entertainment at the forefront. Accounting for over 70% of the global market share in 2023, smartphones continue to dominate, with projections indicating a rise to nearly 80% by the end of the forecast period.

Charting the Path Forward

While predicting exact revenue figures may prove challenging, one thing remains certain: the future of gaming lies in embracing AR/VR technologies. With continuous R&D and venture funding, coupled with the widespread adoption of smartphones, the stage is set for a paradigm shift in the gaming ecosystem.

High CAGR and absolute dollar opportunity make the smartphone segment the ‘Holy Grail’ of the global mobile and handheld gaming market

The smartphone segment is hailed as the 'Holy Grail' of the global mobile and handheld gaming market, primarily due to its soaring Compound Annual Growth Rate (CAGR) and substantial absolute dollar opportunity. While already dominating the market share, forecasts predict an impressive CAGR from 2024 to 2031. The smartphone segment is poised to skyrocket to a staggering market value by the end of 2031. This growth trajectory presents an extraordinary absolute dollar opportunity within the smartphone segment of the global mobile and handheld gaming market.

Competitive Analysis:

Some key companies in the market are:
• NVIDIA Corp
• Microsoft Corp
• Ubisoft Entertainment SA
• King Digital Entertainment, Plc
• Supercell Oy
• The Walt Disney Company (Disney Interactive)
• Others

Market Segmentation

By Platform Type
• Handheld Game Consoles
• Handheld Game Software
• Handheld Game Hardware
• Smartphone
• Tablet

By Operating System
• iOS
• Android
• Other

By Region
• North America
• Latin America
• Eastern Europe
• Western Europe
• APEJ
• Japan
• Middle East & Africa



Please note: The PDF e-mail from publisher version of this report is for a global site license. Delivery Timelines - 5 working days.


1. Executive Summary
1.1. Global Mobile and Handheld Gaming Market Snapshot
1.2. Future Projections
1.3. Key Market Trends
1.4. Regional Snapshot, by Value, 2023
1.5. Analyst Recommendations
2. Market Overview
2.1. Market Definitions and Segmentations
2.2. Market Dynamics
2.2.1. Drivers
2.2.2. Restraints
2.2.3. Market Opportunities
2.3. Value Chain Analysis
2.4. Porter’s Five Forces Analysis
2.5. COVID-19 Impact Analysis
2.5.1. Supply
2.5.2. Demand
2.6. Impact of Ukraine-Russia Conflict
2.7. Economic Overview
2.7.1. World Economic Projections
2.8. PESTLE Analysis
3. Global Mobile and Handheld Gaming Market Outlook, 2018 – 2031
3.1. Global Mobile and Handheld Gaming Market Outlook, by Platform Type, Value (US$ Bn), 2018 – 2031
3.1.1. Key Highlights
3.1.1.1. Handheld Game Consoles
3.1.1.1.1. Handheld Game Software
3.1.1.1.2. Handheld Game Hardware
3.1.1.2. Smartphone
3.1.1.3. Tablet
3.2. Global Mobile and Handheld Gaming Market Outlook, by Operating System, Value (US$ Bn), 2018 – 2031
3.2.1. Key Highlights
3.2.1.1. ios
3.2.1.2. Android
3.2.1.3. Other
3.3. Global Mobile and Handheld Gaming Market Outlook, by Region, Value (US$ Bn), 2018 – 2031
3.3.1. Key Highlights
3.3.1.1. North America
3.3.1.2. Europe
3.3.1.3. Asia Pacific
3.3.1.4. Latin America
3.3.1.5. Middle East & Africa
4. North America Mobile and Handheld Gaming Market Outlook, 2018 – 2031
4.1. North America Mobile and Handheld Gaming Market Outlook, by Platform Type, Value (US$ Bn), 2018 – 2031
4.1.1. Key Highlights
4.1.1.1. Handheld Game Consoles
4.1.1.1.1. Handheld Game Software
4.1.1.1.2. Handheld Game Hardware
4.1.1.2. Smartphone
4.1.1.3. Tablet
4.2. North America Mobile and Handheld Gaming Market Outlook, by Operating System, Value (US$ Bn), 2018 – 2031
4.2.1. Key Highlights
4.2.1.1. ios
4.2.1.2. Android
4.2.1.3. Other
4.3. North America Mobile and Handheld Gaming Market Outlook, by Country, Value (US$ Bn), 2018 – 2031
4.3.1. Key Highlights
4.3.1.1. U.S. Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
4.3.1.2. U.S. Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
4.3.1.3. Canada Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
4.3.1.4. Canada Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
4.3.2. BPS Analysis/Market Attractiveness Analysis
5. Europe Mobile and Handheld Gaming Market Outlook, 2018 – 2031
5.1. Europe Mobile and Handheld Gaming Market Outlook, by Platform Type, Value (US$ Bn), 2018 – 2031
5.1.1. Key Highlights
5.1.1.1. Handheld Game Consoles
5.1.1.1.1. Handheld Game Software
5.1.1.1.2. Handheld Game Hardware
5.1.1.2. Smartphone
5.1.1.3. Tablet
5.2. Europe Mobile and Handheld Gaming Market Outlook, by Operating System, Value (US$ Bn), 2018 – 2031
5.2.1. Key Highlights
5.2.1.1. ios
5.2.1.2. Android
5.2.1.3. Other
5.2.2. BPS Analysis/Market Attractiveness Analysis
5.3. Europe Mobile and Handheld Gaming Market Outlook, by Country, Value (US$ Bn), 2018 – 2031
5.3.1. Key Highlights
5.3.1.1. Germany Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
5.3.1.2. Germany Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
5.3.1.3. U.K. Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
5.3.1.4. U.K. Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
5.3.1.5. France Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
5.3.1.6. France Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
5.3.1.7. Italy Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
5.3.1.8. Italy Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
5.3.1.9. Turkey Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
5.3.1.10. Turkey Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
5.3.1.11. Russia Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
5.3.1.12. Russia Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
5.3.1.13. Rest of Europe Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
5.3.1.14. Rest of Europe Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
5.3.2. BPS Analysis/Market Attractiveness Analysis
6. Asia Pacific Mobile and Handheld Gaming Market Outlook, 2018 – 2031
6.1. Asia Pacific Mobile and Handheld Gaming Market Outlook, by Platform Type, Value (US$ Bn), 2018 – 2031
6.1.1. Key Highlights
6.1.1.1. Handheld Game Consoles
6.1.1.1.1. Handheld Game Software
6.1.1.1.2. Handheld Game Hardware
6.1.1.2. Smartphone
6.1.1.3. Tablet
6.2. Asia Pacific Mobile and Handheld Gaming Market Outlook, by Operating System, Value (US$ Bn), 2018 – 2031
6.2.1. Key Highlights
6.2.1.1. ios
6.2.1.2. Android
6.2.1.3. Other
6.2.2. BPS Analysis/Market Attractiveness Analysis
6.3. Asia Pacific Mobile and Handheld Gaming Market Outlook, by Country, Value (US$ Bn), 2018 – 2031
6.3.1. Key Highlights
6.3.1.1. China Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
6.3.1.2. China Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
6.3.1.3. Japan Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
6.3.1.4. Japan Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
6.3.1.5. South Korea Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
6.3.1.6. South Korea Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
6.3.1.7. India Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
6.3.1.8. India Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
6.3.1.9. Southeast Asia Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
6.3.1.10. Southeast Asia Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
6.3.1.11. Rest of Asia Pacific Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
6.3.1.12. Rest of Asia Pacific Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
6.3.2. BPS Analysis/Market Attractiveness Analysis
7. Latin America Mobile and Handheld Gaming Market Outlook, 2018 – 2031
7.1. Latin America Mobile and Handheld Gaming Market Outlook, by Platform Type, Value (US$ Bn), 2018 – 2031
7.1.1. Key Highlights
7.1.1.1. Handheld Game Consoles
7.1.1.1.1. Handheld Game Software
7.1.1.1.2. Handheld Game Hardware
7.1.1.2. Smartphone
7.1.1.3. Tablet
7.2. Latin America Mobile and Handheld Gaming Market Outlook, by Operating System, Value (US$ Bn), 2018 – 2031
7.2.1.1. ios
7.2.1.2. Android
7.2.1.3. Other
7.2.2. BPS Analysis/Market Attractiveness Analysis
7.3. Latin America Mobile and Handheld Gaming Market Outlook, by Country, Value (US$ Bn), 2018 – 2031
7.3.1. Key Highlights
7.3.1.1. Brazil Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
7.3.1.2. Brazil Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
7.3.1.3. Mexico Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
7.3.1.4. Mexico Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
7.3.1.5. Argentina Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
7.3.1.6. Argentina Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
7.3.1.7. Rest of Latin America Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
7.3.1.8. Rest of Latin America Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
7.3.2. BPS Analysis/Market Attractiveness Analysis
8. Middle East & Africa Mobile and Handheld Gaming Market Outlook, 2018 – 2031
8.1. Middle East & Africa Mobile and Handheld Gaming Market Outlook, by Platform Type, Value (US$ Bn), 2018 – 2031
8.1.1. Key Highlights
8.1.1.1. Handheld Game Consoles
8.1.1.1.1. Handheld Game Software
8.1.1.1.2. Handheld Game Hardware
8.1.1.2. Smartphone
8.1.1.3. Tablet
8.2. Middle East & Africa Mobile and Handheld Gaming Market Outlook, by Operating System, Value (US$ Bn), 2018 – 2031
8.2.1. Key Highlights
8.2.1.1. ios
8.2.1.2. Android
8.2.1.3. Other
8.2.2. BPS Analysis/Market Attractiveness Analysis
8.3. Middle East & Africa Mobile and Handheld Gaming Market Outlook, by Country, Value (US$ Bn), 2018 – 2031
8.3.1. Key Highlights
8.3.1.1. GCC Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
8.3.1.2. GCC Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
8.3.1.3. South Africa Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
8.3.1.4. South Africa Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
8.3.1.5. Egypt Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
8.3.1.6. Egypt Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
8.3.1.7. Nigeria Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
8.3.1.8. Nigeria Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
8.3.1.9. Rest of Middle East & Africa Mobile and Handheld Gaming Market by Platform Type, Value (US$ Bn), 2018 – 2031
8.3.1.10. Rest of Middle East & Africa Mobile and Handheld Gaming Market by Operating System, Value (US$ Bn), 2018 – 2031
8.3.2. BPS Analysis/Market Attractiveness Analysis
9. Competitive Landscape
9.1. Manufacturer vs by Operating System Heatmap
9.2. Company Market Share Analysis, 2023
9.3. Competitive Dashboard
9.4. Company Profiles
9.4.1. NVIDIA Corp
9.4.1.1. Company Overview
9.4.1.2. Platform Type Portfolio
9.4.1.3. Financial Overview
9.4.1.4. Business Strategies and Development
9.4.2. Microsoft Corp
9.4.2.1. Company Overview
9.4.2.2. Platform Type Portfolio
9.4.2.3. Financial Overview
9.4.2.4. Business Strategies and Development
9.4.3. Ubisoft Entertainment SA
9.4.3.1. Company Overview
9.4.3.2. Platform Type Portfolio
9.4.3.3. Financial Overview
9.4.3.4. Business Strategies and Development
9.4.4. King Digital Entertainment, Plc
9.4.4.1. Company Overview
9.4.4.2. Platform Type Portfolio
9.4.4.3. Financial Overview
9.4.4.4. Business Strategies and Development
9.4.5. Supercell Oy
9.4.5.1. Company Overview
9.4.5.2. Platform Type Portfolio
9.4.5.3. Financial Overview
9.4.5.4. Business Strategies and Development
9.4.6. The Walt Disney Company (Disney Interactive)
9.4.6.1. Company Overview
9.4.6.2. Platform Type Portfolio
9.4.6.3. Financial Overview
9.4.6.4. Business Strategies and Development
10. Appendix
10.1. Research Methodology
10.2. Report Assumptions
10.3. Acronyms and Abbreviations

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings