Laptop Bags Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)

Laptop Bags Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)


The laptop bags market is experiencing a remarkable transformation, driven by the increasing adoption of laptops among both working professionals and students. These versatile accessories have evolved into essential companions for individuals on the go, emphasizing the need for sturdy and protective laptop bags. The market has responded with a diverse array of options, featuring advanced padding materials designed to shield laptops from shocks, impacts, and everyday wear and tear.

Emerging Trends

Recent trends in the market highlight the growing demand for women's laptop bags, reflecting the increasing number of working women and students traveling with personal computers. Manufacturers are also enhancing their offerings by incorporating features that cater to consumers' travel requirements, such as Xiaomi's Mi Casual Backpack with anti-splash protection and a water bottle pocket.

Furthermore, technology integration is reshaping the laptop bag industry, with products like SwissGear's 5358 USB ScanSmart laptop backpack offering built-in USB ports. Brands like Targus, AISPARKY, and LAPACKER have unveiled products with shock-absorbing properties, catering to users' need for added protection.

Distribution Channels

Online channels are gaining ground as consumers seek accurate product specifications and attractive discounts. Online vendors are capitalizing on this trend, prompting companies to intensify their online branding strategies.

Drivers of the Laptop Bags Market

The increasing penetration of technology, coupled with laptops replacing traditional desktops, has spurred the demand for laptop bags. Multi-person households often own multiple laptops, further boosting the market. Increased travel for work and leisure activities has also driven the need for reliable laptop bags.

Impact of Covid-19

The global pandemic has had economic ramifications, affecting disposable incomes. While investments in electronic goods are typically tied to disposable incomes, the rise of online learning and work-from-home culture has increased the necessity for personal computers, potentially boosting the laptop bags market. Moreover, individuals looking to reduce laptop spending may turn to high-quality laptop bags for enhanced protection.

Region-Wise Analysis
• East Asia: The largest regional segment, driven by a growing Chinese workforce and digitization. High demand in Japan, South Korea, and Taiwan also contributes to its prominence.
• North America and Europe: Other significant regional segments in the market.
• South Asia: Witnessing substantial growth, led by India and Southeast Asian nations.
• Latin America, Middle East, and Africa, and Oceania: Other key regional segments experiencing varying levels of market activity.

The laptop bags market continues to evolve, adapting to changing consumer needs and technological advancements. As laptops become indispensable tools for an increasingly mobile workforce and student population, the demand for innovative, protective laptop bags is expected to soar.

Competitive Analysis

The laptop bags market is characterized by its fragmentation, with numerous small players vying for attention. In developing countries, an unorganized sector further complicates the competitive landscape, making it challenging for global players to compete on pricing. Counterfeiting of renowned brands also poses a significant challenge. Prominent players in this market include Samsonite International, Kensington Computer Products Group, Tumi Holdings, ACCO Brands, The Targus Corporation, and others.

Market Segmentation

By Application
• Business
• Students
• Others

By Distribution Channel
• Hypermarkets & Supermarkets
• Convenience Stores
• Online

By Region
• North America
• Latin America
• Europe
• APEC
• China
• Middle East & Africa

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1. Executive Summary
1.1. Global Laptop Bags Market Snapshot
1.2. Future Projections
1.3. Key Market Trends
1.4. Regional Snapshot, by Value, 2023
1.5. Analyst Recommendations
2. Market Overview
2.1. Market Definitions and Segmentations
2.2. Market Dynamics
2.2.1. Drivers
2.2.2. Restraints
2.2.3. Market Opportunities
2.3. Value Chain Analysis
2.4. Porter’s Five Forces Analysis
2.5. COVID-19 Impact Analysis
2.5.1. Supply
2.5.2. Demand
2.6. Impact of Ukraine-Russia Conflict
2.7. Economic Overview
2.7.1. World Economic Projections
2.8. PESTLE Analysis
3. Global Laptop Bags Market Outlook, 2018 – 2031
3.1. Global Laptop Bags Market Outlook, by Application, Value (US$ Bn), 2018 – 2031
3.1.1. Key Highlights
3.1.1.1. Business
3.1.1.2. Students
3.1.1.3. Others
3.2. Global Laptop Bags Market Outlook, by Distribution Channel, Value (US$ Bn), 2018 – 2031
3.2.1. Key Highlights
3.2.1.1. Hypermarkets & Supermarkets
3.2.1.2. Convenience Stores
3.2.1.3. Online
3.3. Global Laptop Bags Market Outlook, by Region, Value (US$ Bn), 2018 – 2031
3.3.1. Key Highlights
3.3.1.1. North America
3.3.1.2. Europe
3.3.1.3. Asia Pacific
3.3.1.4. Latin America
3.3.1.5. Middle East & Africa
4. North America Laptop Bags Market Outlook, 2018 – 2031
4.1. North America Laptop Bags Market Outlook, by Application, Value (US$ Bn), 2018 – 2031
4.1.1. Key Highlights
4.1.1.1. Business
4.1.1.2. Students
4.1.1.3. Others
4.2. North America Laptop Bags Market Outlook, by Distribution Channel, Value (US$ Bn), 2018 – 2031
4.2.1. Key Highlights
4.2.1.1. Hypermarkets & Supermarkets
4.2.1.2. Convenience Stores
4.2.1.3. Online
4.3. North America Laptop Bags Market Outlook, by Country, Value (US$ Bn), 2018 – 2031
4.3.1. Key Highlights
4.3.1.1. U.S. Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
4.3.1.2. U.S. Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
4.3.1.3. Canada Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
4.3.1.4. Canada Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
4.3.2. BPS Analysis/Market Attractiveness Analysis
5. Europe Laptop Bags Market Outlook, 2018 – 2031
5.1. Europe Laptop Bags Market Outlook, by Application, Value (US$ Bn), 2018 – 2031
5.1.1. Key Highlights
5.1.1.1. Business
5.1.1.2. Students
5.1.1.3. Others
5.2. Europe Laptop Bags Market Outlook, by Distribution Channel, Value (US$ Bn), 2018 – 2031
5.2.1. Key Highlights
5.2.1.1. Hypermarkets & Supermarkets
5.2.1.2. Convenience Stores
5.2.1.3. Online
5.2.2. BPS Analysis/Market Attractiveness Analysis
5.3. Europe Laptop Bags Market Outlook, by Country, Value (US$ Bn), 2018 – 2031
5.3.1. Key Highlights
5.3.1.1. Germany Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
5.3.1.2. Germany Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
5.3.1.3. U.K. Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
5.3.1.4. U.K. Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
5.3.1.5. France Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
5.3.1.6. France Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
5.3.1.7. Italy Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
5.3.1.8. Italy Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
5.3.1.9. Turkey Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
5.3.1.10. Turkey Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
5.3.1.11. Russia Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
5.3.1.12. Russia Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
5.3.1.13. Rest of Europe Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
5.3.1.14. Rest of Europe Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
5.3.2. BPS Analysis/Market Attractiveness Analysis
6. Asia Pacific Laptop Bags Market Outlook, 2018 – 2031
6.1. Asia Pacific Laptop Bags Market Outlook, by Application, Value (US$ Bn), 2018 – 2031
6.1.1. Key Highlights
6.1.1.1. Business
6.1.1.2. Students
6.1.1.3. Others
6.2. Asia Pacific Laptop Bags Market Outlook, by Distribution Channel, Value (US$ Bn), 2018 – 2031
6.2.1. Key Highlights
6.2.1.1. Hypermarkets & Supermarkets
6.2.1.2. Convenience Stores
6.2.1.3. Online
6.2.2. BPS Analysis/Market Attractiveness Analysis
6.3. Asia Pacific Laptop Bags Market Outlook, by Country, Value (US$ Bn), 2018 – 2031
6.3.1. Key Highlights
6.3.1.1. China Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
6.3.1.2. China Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
6.3.1.3. Japan Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
6.3.1.4. Japan Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
6.3.1.5. South Korea Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
6.3.1.6. South Korea Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
6.3.1.7. India Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
6.3.1.8. India Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
6.3.1.9. Southeast Asia Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
6.3.1.10. Southeast Asia Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
6.3.1.11. Rest of Asia Pacific Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
6.3.1.12. Rest of Asia Pacific Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
6.3.2. BPS Analysis/Market Attractiveness Analysis
7. Latin America Laptop Bags Market Outlook, 2018 – 2031
7.1. Latin America Laptop Bags Market Outlook, by Application, Value (US$ Bn), 2018 – 2031
7.1.1. Key Highlights
7.1.1.1. Business
7.1.1.2. Students
7.1.1.3. Others
7.2. Latin America Laptop Bags Market Outlook, by Distribution Channel, Value (US$ Bn), 2018 – 2031
7.2.1.1. Hypermarkets & Supermarkets
7.2.1.2. Convenience Stores
7.2.1.3. Online
7.2.2. BPS Analysis/Market Attractiveness Analysis
7.3. Latin America Laptop Bags Market Outlook, by Country, Value (US$ Bn), 2018 – 2031
7.3.1. Key Highlights
7.3.1.1. Brazil Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
7.3.1.2. Brazil Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
7.3.1.3. Mexico Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
7.3.1.4. Mexico Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
7.3.1.5. Argentina Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
7.3.1.6. Argentina Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
7.3.1.7. Rest of Latin America Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
7.3.1.8. Rest of Latin America Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
7.3.2. BPS Analysis/Market Attractiveness Analysis
8. Middle East & Africa Laptop Bags Market Outlook, 2018 – 2031
8.1. Middle East & Africa Laptop Bags Market Outlook, by Application, Value (US$ Bn), 2018 – 2031
8.1.1. Key Highlights
8.1.1.1. Business
8.1.1.2. Students
8.1.1.3. Others
8.2. Middle East & Africa Laptop Bags Market Outlook, by Distribution Channel, Value (US$ Bn), 2018 – 2031
8.2.1. Key Highlights
8.2.1.1. Hypermarkets & Supermarkets
8.2.1.2. Convenience Stores
8.2.1.3. Online
8.2.2. BPS Analysis/Market Attractiveness Analysis
8.3. Middle East & Africa Laptop Bags Market Outlook, by Country, Value (US$ Bn), 2018 – 2031
8.3.1. Key Highlights
8.3.1.1. GCC Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
8.3.1.2. GCC Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
8.3.1.3. South Africa Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
8.3.1.4. South Africa Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
8.3.1.5. Egypt Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
8.3.1.6. Egypt Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
8.3.1.7. Nigeria Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
8.3.1.8. Nigeria Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
8.3.1.9. Rest of Middle East & Africa Laptop Bags Market by Application, Value (US$ Bn), 2018 – 2031
8.3.1.10. Rest of Middle East & Africa Laptop Bags Market by Distribution Channel, Value (US$ Bn), 2018 – 2031
8.3.2. BPS Analysis/Market Attractiveness Analysis
9. Competitive Landscape
9.1. Manufacturer vs by Distribution Channel Heatmap
9.2. Company Market Share Analysis, 2023
9.3. Competitive Dashboard
9.4. Company Profiles
9.4.1. Targus
9.4.1.1. Company Overview
9.4.1.2. Application Portfolio
9.4.1.3. Financial Overview
9.4.1.4. Business Strategies and Development
9.4.2. SwissGear
9.4.2.1. Company Overview
9.4.2.2. Application Portfolio
9.4.2.3. Financial Overview
9.4.2.4. Business Strategies and Development
9.4.3. Samsonite
9.4.3.1. Company Overview
9.4.3.2. Application Portfolio
9.4.3.3. Financial Overview
9.4.3.4. Business Strategies and Development
9.4.4. Case Logic
9.4.4.1. Company Overview
9.4.4.2. Application Portfolio
9.4.4.3. Financial Overview
9.4.4.4. Business Strategies and Development
9.4.5. Lenovo
9.4.5.1. Company Overview
9.4.5.2. Application Portfolio
9.4.5.3. Financial Overview
9.4.5.4. Business Strategies and Development
9.4.6. HP (Hewlett-Packard)
9.4.6.1. Company Overview
9.4.6.2. Application Portfolio
9.4.6.3. Financial Overview
9.4.6.4. Business Strategies and Development
9.4.7. Belkin
9.4.7.1. Company Overview
9.4.7.2. Application Portfolio
9.4.7.3. Financial Overview
9.4.7.4. Business Strategies and Development
9.4.8. Kensington
9.4.8.1. Company Overview
9.4.8.2. Application Portfolio
9.4.8.3. Financial Overview
9.4.8.4. Business Strategies and Development
9.4.9. Everki
9.4.9.1. Company Overview
9.4.9.2. Application Portfolio
9.4.9.3. Financial Overview
9.4.9.4. Business Strategies and Development
9.4.10. Timbuk2
9.4.10.1. Company Overview
9.4.10.2. Application Portfolio
9.4.10.3. Financial Overview
9.4.10.4. Business Strategies and Development
9.4.11. Thule
9.4.11.1. Company Overview
9.4.11.2. Application Portfolio
9.4.11.3. Financial Overview
9.4.11.4. Business Strategies and Development
9.4.12. AmazonBasics
9.4.12.1. Company Overview
9.4.12.2. Application Portfolio
9.4.12.3. Financial Overview
9.4.12.4. Business Strategies and Development
9.4.13. Dell
9.4.13.1. Company Overview
9.4.13.2. Application Portfolio
9.4.13.3. Financial Overview
9.4.13.4. Business Strategies and Development
9.4.14. Mancro
9.4.14.1. Company Overview
9.4.14.2. Application Portfolio
9.4.14.3. Financial Overview
9.4.14.4. Business Strategies and Development
9.4.15. Inateck
9.4.15.1. Company Overview
9.4.15.2. Application Portfolio
9.4.15.3. Financial Overview
9.4.15.4. Business Strategies and Development
10. Appendix
10.1. Research Methodology
10.2. Report Assumptions
10.3. Acronyms and Abbreviations

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