The global flavored butter and oils market is on a steady upward trajectory, driven by a growing demand for gourmet cooking experiences and convenient culinary solutions. These products, infused with herbs, spices, citrus, or other flavorings, are increasingly appealing to both home cooks and professional chefs. The market’s appeal lies in its ability to enhance taste while saving time in food preparation, making it a staple in modern kitchens.
Market Insights
The flavored butter and oils market is projected to register a 7% compound annual growth rate (CAGR) between 2023 and 2032. From an estimated value of USD 604.07 million in 2025, the market is anticipated to reach USD 997.4 million by 2032. This growth is attributed to shifting food habits, greater culinary experimentation, and an increased focus on premium, ready-to-use ingredients.
Market Growth Drivers
• Rising Popularity of Home Cooking: More consumers are exploring gourmet cooking at home. Flavored butters and oils offer a convenient way to elevate everyday meals, encouraging wider adoption.
• Wider Retail & Foodservice Reach: These products are now readily available in supermarkets, specialty stores, and foodservice menus. Their accessibility is fueling broader market acceptance.
• Health and Wellness Focus: A growing number of consumers are seeking natural, organic, and functional foods. Flavored butters and oils infused with healthy ingredients like omega-3s or antioxidants are in high demand.
Business Opportunities
• Flavor Innovation: Unique and global flavor blends present a key opportunity for brands to attract consumers seeking novel taste experiences.
• Functional Ingredients: There is increasing potential to infuse products with added health benefits, such as vitamins or plant-based components.
• Digital and Global Expansion: E-commerce and the rise of culinary awareness in emerging markets create significant expansion opportunities for producers and retailers alike.
Regional Overview
• North America: This region holds the leading share of the global flavored butter and oils market. Strong consumer interest in gourmet foods, paired with well-established retail networks, supports its dominance.
• Asia Pacific: Rapid urbanization, rising incomes, and evolving food preferences are fueling demand. The influence of global cuisines and a growing foodservice industry contribute to Asia Pacific’s strong growth prospects.
Key Market Players
The market features several prominent players focusing on flavor innovation, product variety, and expansion strategies. Major companies include:
• Land O’ Lakes
• Lurpak
• Kerrygold
• Amul
• Carrington Farms
• Golden Barrel
• Butter Buds Inc
• Mainland
• Arla Foods amba
• Tatua
These players actively pursue collaborations, product launches, and market diversification to strengthen their presence in a competitive Analysis.
Recent Developments
• EATNUF's Regional Expansion: Singapore-based EATNUF announced plans to enter China and Malaysia with its new black sesame seed spread. This move, along with their existing almond and cashew nut butter offerings, will enhance product diversity and potentially accelerate market growth in Asia.
Supply-Side Overview
The supply chain for flavored butters and oils involves sourcing high-quality raw materials, flavoring agents, and maintaining production efficiency. Competitive pricing strategies, regulatory compliance, and sustainable sourcing are crucial for meeting consumer expectations and maintaining long-term profitability.
Market Segmentation
By Product Type
• Salted
• Unsalted
By Flavoring Type
• Herb
• Spices
• Roots
• Citrus
• Vegetable
• Others
By Application
• Milk and Dairy
• Bakery Products
• Value-added Food & Beverages
• Dips & Sauces
• Blends & Seasonings
By Distribution Channel
• Store-based Retailing
o Hypermarkets and Supermarkets
o Convenience Stores
o Specialty Stores
o Discounters
o Forecourt Retailers
• Online-based Retailing
By Region
• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa
Please note: Delivery Timelines - 5 working days.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook