United States Laundry Detergent Market Report and Forecast 2022-2027

United States Laundry Detergent Market Report and Forecast 2022-2027

Market Outlook

According to the comprehensive report by Expert Market Research (EMR), the United States laundry detergent market attained a value of USD 10455 million in 2021. Aided by the rising demand for advanced and organic products, the market is expected to further grow at a CAGR of 3.4% between 2022 and 2027 to reach a value of USD 13574 million by 2027.

Laundry detergent, also known as washing powder, is a type of cleaning agent that is used to clean laundry. They are made up of alkalis, surfactants, and enzymatic agents, among many other chemicals.

The market for laundry detergents is majorly driven by the rising adoption of advanced washing machines and increasing customers demand for smoother cleaning process. This has propelled the manufacturing companies to develop new and innovative products such as pods, gels, and liquid detergents.

The powder detergent still holds the largest market share due its cheap production and retail price, especially in the developing countries as they lack knowledge about the other forms. However, many leading companies are increasing the development of organic and eco-friendly options owing to the growing environmental awareness among the consumers and manufacturers. Moreover, the natural ingredients in organic detergents dissolve more easily and are soft on the fabric which helps in preserving the life of the cloth.

Prominent players have started to develop new products with exotic fragrances and have begun to expand their reach through different types of online platforms.

Market Segmentation

The market can be divided on the basis of form, type, nature, application, and regional markets.

Based on forms, the market can be segmented into the following:

• Powder
• Liquid
• Sheets
• Pods
• Others

Pods can be further classified into biological and non-biological pods.

Based on type, the market segments include the following:

• Green Detergent
• Regular Detergent

Based on the nature, it can be bifurcated as follows:

• Enzymatic
• Non-Enzymatic

Laundry detergents find extensive applications in the following sectors:

• Household
• Industrial and Institutional

The regional markets for the United States laundry detergent market can be divided into New England, Rocky Mountain, Great Lakes, Plains, Southwest, Mideast, Southeast, and Far West.

Competitive Landscape

The EMR report looks into the market shares, plant turnarounds, capacities, investments, and acquisitions and mergers, among other major developments, of the laundry detergent companies. Some of the major key players explored in the report by Expert Market Research are as follows:

• S. C. Johnson & Son, Inc.
• The Procter & Gamble Company
• Church & Dwight Co., Inc
• The Clorox Company
• Seventh Generation, Inc.
• USA Detergents Manufacturing Inc.
• Others

*We at Expert Market Research always thrive to give you the latest information. The numbers in the article are only indicative and may be different from the actual report.