United Kingdom Energy Drinks Market Report and Forecast 2023-2028

United Kingdom Energy Drinks Market Report and Forecast 2023-2028


Market Outlook

According to the report by Expert Market Research (EMR), the United Kingdom energy drinks market reached a value of USD 2.04 billion in 2022. Aided by rising health consciousness and creative marketing strategies, the market is projected to further grow at a CAGR of 4.4% between 2023 and 2028 to reach a value of USD 2.64 billion by 2028.

Energy drinks, with their promise of immediate vitality and increased concentration, have emerged as a prominent choice amongst a vast demographic range in the UK. These beverages, often infused with caffeine, vitamins, amino acids, and other energy-boosting ingredients, have found resonance not just with athletes but also with professionals, students, and others who seek an energy uptick.

As per the United Kingdom energy drinks market analysis, the rapid lifestyle and increasing work hours have instigated a notable dependency on these energy-boosting beverages. Moreover, as health consciousness weaves into consumer behaviour, many are opting for energy drinks as an alternative to other high-calorie beverages, given the low-calorie and sugar-free variants available in the market.

Furthermore, United Kingdom energy drinks market demand is growing rapidly owing to innovative marketing strategies and endorsements by popular personalities, which enhance their appeal, especially amongst the younger generation. The trend of mixing energy drinks with alcohol in the nightlife scene of the UK has further expanded its consumer base.

Yet, beyond its evident demand, the energy drinks market in the UK is continually evolving, thanks to robust R&D initiatives. New formulations, such as those enriched with natural and organic ingredients, or those catering to specific dietary needs, have made their way into the market, broadening its appeal and adaptability. Calls for clearer labelling and stricter advertising guidelines, especially in terms of targeting younger consumers is expected to further fuel the United Kingdom energy drinks market growth.

Efforts are geared towards introducing healthier variants with reduced caffeine levels, clearer labelling, and responsible marketing practices. Such efforts, combined with the undying consumer demand, are set to keep the market buoyant over the forecast period. The United Kingdom energy drinks market outlook is poised for sustained growth in the foreseeable future. As manufacturers tap into the evolving consumer preferences and address concerns with innovative solutions, the market is set to maintain its momentum.

Market Segmentation

The market can be divided based on type, product, packaging, and distribution channel.

Market Breakup by Type
  • Caffeinated Beverages
  • De-Caffeinated Beverages
Market Breakup by Product
  • Shots
  • Drinks
  • Mixers
Market Breakup by Packaging
  • Cans
  • Bottle
  • Others
Market Breakup by Distribution Channel
  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Speciality Stores
  • Online
  • Others
Competitive Landscape

The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the United Kingdom energy drinks market. Some of the major players explored in the report by Expert Market Research are as follows:
  • Red Bull Company Ltd.
  • The Coca-Cola Company
  • Monster Energy Company
  • PepsiCo Inc.
  • Suntory Beverage & Food Limited
  • Tenzing Natural Energy Ltd.
  • Carabao Tawandang Co Ltd.
  • Woodbolt Distribution LLC (Nutrabolt)
  • A.G. Barr p.l.c. (Rubicon)
  • Emerge Stimulation
  • Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.


1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Global Energy Drinks Market Overview
8.1 Key Industry Highlights
8.2 Global Energy Drinks Historical Market (2018-2022)
8.3 Global Energy Drinks Market Forecast (2023-2028)
8.4 Global Energy Drinks Market Share by Region
8.4.1 North America
8.4.2 Europe
8.4.3 Asia Pacific
8.4.4 Latin America
8.4.5 Middle East and Africa
9 United Kingdom Energy Drinks Market Overview
9.1 Key Industry Highlights
9.2 United Kingdom Energy Drinks Historical Market (2018-2022)
9.3 United Kingdom Energy Drinks Market Forecast (2023-2028)
10 United Kingdom Energy Drinks Market by Type
10.1 Caffeinated Beverages
10.1.1 Historical Trend (2018-2022)
10.1.2 Forecast Trend (2023-2028)
10.2 De-Caffeinated Beverages
10.2.1 Historical Trend (2018-2022)
10.2.2 Forecast Trend (2023-2028)
11 United Kingdom Energy Drinks Market by Product
11.1 Shots
11.1.1 Historical Trend (2018-2022)
11.1.2 Forecast Trend (2023-2028)
11.2 Drinks
11.2.1 Historical Trend (2018-2022)
11.2.2 Forecast Trend (2023-2028)
11.1 Mixers
11.1.1 Historical Trend (2018-2022)
11.1.2 Forecast Trend (2023-2028)
12 United Kingdom Energy Drinks Market by Packaging
12.1 Cans
12.1.1 Historical Trend (2018-2022)
12.1.2 Forecast Trend (2023-2028)
12.2 Bottle
12.2.1 Historical Trend (2018-2022)
12.2.2 Forecast Trend (2023-2028)
12.3 Others
13 United Kingdom Energy Drinks Market by Distribution Channel
13.1 Supermarkets and Hypermarkets
13.1.1 Historical Trend (2018-2022)
13.1.2 Forecast Trend (2023-2028)
13.2 Convenience Stores
13.2.1 Historical Trend (2018-2022)
13.2.2 Forecast Trend (2023-2028)
13.3 Speciality Stores
13.3.1 Historical Trend (2018-2022)
13.3.2 Forecast Trend (2023-2028)
13.4 Online
13.4.1 Historical Trend (2018-2022)
13.4.2 Forecast Trend (2023-2028)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Red Bull Company Ltd.
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 The Coca-Cola Company
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Monster Energy Company
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 PepsiCo Inc.
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Suntory Beverage & Food Limited
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Tenzing Natural Energy Ltd.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Carabao Tawandang Co Ltd.
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Woodbolt Distribution LLC (Nutrabolt)
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 A.G. Barr p.l.c. (Rubicon)
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Emerge Stimulation
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Energy Drinks Market: Key Industry Highlights, 2018 and 2028
2. United Kingdom Energy Drinks Market: Key Industry Highlights, 2018 and 2028
3. United Kingdom Energy Drinks Historical Market: Breakup by Type (USD Million), 2018-2022
4. United Kingdom Energy Drinks Market Forecast: Breakup by Type (USD Million), 2023-2028
5. United Kingdom Energy Drinks Historical Market: Breakup by Product (USD Million), 2018-2022
6. United Kingdom Energy Drinks Market Forecast: Breakup by Product (USD Million), 2023-2028
7. United Kingdom Energy Drinks Historical Market: Breakup by Packaging (USD Million), 2018-2022
8. United Kingdom Energy Drinks Market Forecast: Breakup by Packaging (USD Million), 2023-2028
9. United Kingdom Energy Drinks Historical Market: Breakup by Distribution Channel (USD Million), 2018-2022
10. United Kingdom Energy Drinks Market Forecast: Breakup by Distribution Channel (USD Million), 2023-2028
11. United Kingdom Energy Drinks Market Structure

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