South Korea Online Video Platforms Market Report and Forecast 2023-2028

South Korea Online Video Platforms Market Report and Forecast 2023-2028


Market Outlook

According to the report by Expert Market Research (EMR), the South Korea online video platforms market reached a value of approximately USD 49.06 million in 2022. Aided by the rising demand for quality digital content and the escalating applications of online video platforms across various sectors, the market is expected to grow at a CAGR of 13% between 2023 and 2028, reaching a value of USD 99.47 million by 2028.

Online video platforms are cloud-based solutions that enable content owners and publishers to ingest, transcode, store, manage, protect, publish, syndicate, track and monetise online video content. These platforms have become instrumental in enhancing user engagement, building social communities, and enabling effective advertisement strategies. Beyond their multimedia properties, online video platforms also possess excellent customisability, scalability, and compatibility, making them a valuable resource in various industrial applications, including education, media, entertainment, and marketing.

The rising consumer preference for engaging digital content is driving the South Korea online video platforms market growth. With growing digital literacy and the ubiquity of high-speed internet, there has been a significant shift towards online video consumption, leading to a surge in demand for online video platforms. Additionally, the burgeoning trend of remote work, learning, and entertainment in the wake of the digital transformation further contributes to the growing popularity of online video platforms. These platforms are commonly used in corporate training, distance education, digital marketing, live events streaming, and social media integration.

The expanding applications of online video platforms across various industries also play a pivotal role in boosting the South Korea online video platforms market development. In the education sector, these platforms are used for virtual classrooms and remote learning. The media and entertainment industry utilises online video platforms for content distribution, viewer engagement, and advertisement monetisation. Moreover, marketers harness online video platforms to enhance their customer reach and engagement through targeted video advertisements and content marketing.

Further, the growing demand for over-the-top (OTT) services in the media and entertainment sector has led to an increased focus on online video platforms. As the popularity of video-on-demand services and internet television rises, these platforms have emerged as a critical tool for managing and distributing this digital content, thereby propelling the South Korea online video platforms market expansion.

Market Segmentation

The market can be divided based on component, type, streaming type, end user.

Market Breakup by Component
  • Solution
  • Services
  • Others
Market Breakup by Type
  • Video Processing
  • Video Management
  • Video Distribution
  • Video Analytics
  • Others
Market Breakup by Streaming Type
  • Live Streaming
  • Video On Demand
Market Breakup by End User
  • BFSI
  • Media and Entertainment
  • Retail
  • IT and Telecom
  • Education
  • Others
Competitive Landscape

The EMR report looks into the market shares, plant turnarounds, capacities, investments, and acquisitions and mergers, among other major developments, of the South Korea online video platforms companies. Some of the major key players explored in the report by Expert Market Research are as follows:
  • Alphabet Inc.
  • Akamai Technologies, Inc.
  • Bigo Technology
  • Netflix, Inc.
  • Wavve LLC.
  • CJ ENM Co., Ltd
  • The Walt Disney Company
  • Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.


1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 South Korea Online Video Platforms Market Analysis
8.1 Key Industry Highlights
8.2 South Korea Online Video Platforms Historical Market (2018-2022)
8.3 South Korea Online Video Platforms Market Forecast (2023-2028)
8.4 South Korea Online Video Platforms Market by Component
8.4.1 Solution
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2022)
8.4.1.3 Forecast Trend (2023-2028)
8.4.2 Services
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2022)
8.4.2.3 Forecast Trend (2023-2028)
8.4.3 Others
8.5 South Korea Online Video Platforms Market by Type
8.5.1 Video Processing
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2022)
8.5.1.3 Forecast Trend (2023-2028)
8.5.2 Video Management
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2022)
8.5.2.3 Forecast Trend (2023-2028)
8.5.3 Video Distribution
8.5.3.1 Market Share
8.5.3.2 Historical Trend (2018-2022)
8.5.3.3 Forecast Trend (2023-2028)
8.5.4 Video Analytics
8.5.4.1 Market Share
8.5.4.2 Historical Trend (2018-2022)
8.5.4.3 Forecast Trend (2023-2028)
8.5.5 Others
8.6 South Korea Online Video Platforms Market by Streaming Type
8.6.1 Live Streaming
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2018-2022)
8.6.1.3 Forecast Trend (2023-2028)
8.6.2 Video On Demand
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2018-2022)
8.6.2.3 Forecast Trend (2023-2028)
8.7 South Korea Online Video Platforms Market by End User
8.7.1 BFSI
8.7.1.1 Market Share
8.7.1.2 Historical Trend (2018-2022)
8.7.1.3 Forecast Trend (2023-2028)
8.7.2 Media and Entertainment
8.7.2.1 Market Share
8.7.2.2 Historical Trend (2018-2022)
8.7.2.3 Forecast Trend (2023-2028)
8.7.3 Retail
8.7.3.1 Market Share
8.7.3.2 Historical Trend (2018-2022)
8.7.3.3 Forecast Trend (2023-2028)
8.7.4 IT and Telecom
8.7.4.1 Market Share
8.7.4.2 Historical Trend (2018-2022)
8.7.4.3 Forecast Trend (2023-2028)
8.7.5 Education
8.7.5.1 Market Share
8.7.5.2 Historical Trend (2018-2022)
8.7.5.3 Forecast Trend (2023-2028)
8.7.6 Others
9 Market Dynamics
9.1 SWOT Analysis
9.1.1 Strengths
9.1.2 Weaknesses
9.1.3 Opportunities
9.1.4 Threats
9.2 Porter’s Five Forces Analysis
9.2.1 Supplier’s Power
9.2.2 Buyer’s Power
9.2.3 Threat of New Entrants
9.2.4 Degree of Rivalry
9.2.5 Threat of Substitutes
9.3 Key Indicators for Demand
9.4 Key Indicators for Price
10 Competitive Landscape
10.1 Market Structure
10.2 Company Profiles
10.2.1 Alphabet Inc.
10.2.1.1 Company Overview
10.2.1.2 Product Portfolio
10.2.1.3 Demographic Reach and Achievements
10.2.1.4 Certifications
10.2.2 Akamai Technologies, Inc.
10.2.2.1 Company Overview
10.2.2.2 Product Portfolio
10.2.2.3 Demographic Reach and Achievements
10.2.2.4 Certifications
10.2.3 Bigo Technology
10.2.3.1 Company Overview
10.2.3.2 Product Portfolio
10.2.3.3 Demographic Reach and Achievements
10.2.3.4 Certifications
10.2.4 Netflix, Inc.
10.2.4.1 Company Overview
10.2.4.2 Product Portfolio
10.2.4.3 Demographic Reach and Achievements
10.2.4.4 Certifications
10.2.5 Wavve LLC.
10.2.5.1 Company Overview
10.2.5.2 Product Portfolio
10.2.5.3 Demographic Reach and Achievements
10.2.5.4 Certifications
10.2.6 CJ ENM Co., Ltd
10.2.6.1 Company Overview
10.2.6.2 Product Portfolio
10.2.6.3 Demographic Reach and Achievements
10.2.6.4 Certifications
10.2.7 The Walt Disney Company
10.2.7.1 Company Overview
10.2.7.2 Product Portfolio
10.2.7.3 Demographic Reach and Achievements
10.2.7.4 Certifications
10.2.8 Others
11 Key Trends and Developments in the Market
List of Key Figures and Tables
1. South Korea Online Video Platforms Market: Key Industry Highlights, 2018 and 2028
2. South Korea Online Video Platforms Historical Market: Breakup by Component (USD Million), 2018-2022
3. South Korea Online Video Platforms Market Forecast: Breakup by Component (USD Million), 2023-2028
4. South Korea Online Video Platforms Historical Market: Breakup by Type (USD Million), 2018-2022
5. South Korea Online Video Platforms Market Forecast: Breakup by Type (USD Million), 2023-2028
6. South Korea Online Video Platforms Historical Market: Breakup by Streaming Type (USD Million), 2018-2022
7. South Korea Online Video Platforms Market Forecast: Breakup by Streaming Type (USD Million), 2023-2028
8. South Korea Online Video Platforms Historical Market: Breakup by End User (USD Million), 2018-2022
9. South Korea Online Video Platforms Market Forecast: Breakup by End User (USD Million), 2023-2028
10. South Korea Online Video Platforms Market Structure

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