South Korea Massage Chair Market Report and Forecast 2023-2028

South Korea Massage Chair Market Report and Forecast 2023-2028


Market Outlook

According to the report by Expert Market Research (EMR), the South Korea massage chair market reached a value of more than USD 180 million in 2022. Aided by the increasing interest in wellness and self-care, along with the rising applications of massage chairs in various settings, the market is expected to grow at a CAGR of 13% between 2023 and 2028, reaching a value of USD 324.36 million by 2028.

Massage chairs are advanced devices that use electronic vibrators and motors to provide a massage. They are designed to mimic the techniques used by massage therapists, promoting relaxation and well-being. Massage chairs play a crucial role in reducing stress, easing muscle tension, and improving blood circulation. Apart from these health benefits, massage chairs offer the convenience of a professional-level massage in the comfort of one's home, without the need to schedule appointments or travel.

The increasing consumer inclination towards wellness and self-care is driving the South Korea massage chair market growth. With the escalating awareness about the health benefits associated with regular massages, there has been a significant shift towards investing in massage chairs for home use. Besides, the trend of home fitness and wellness has further contributed to the increasing popularity of massage chairs, as they provide an excellent way to recover from workouts and manage stress.

The widening applications of massage chairs in different settings also significantly contribute to the South Korea massage chair market development. In corporate environments, massage chairs are used in wellness programs to help employees manage work-related stress and prevent repetitive strain injuries. In commercial settings like malls and airports, coin-operated massage chairs provide a quick and convenient way to relax. Furthermore, massage chairs are increasingly used in elderly care for their benefits in improving circulation, flexibility, and reducing pain, thus enhancing the South Korea massage chair market expansion.

Moreover, the rising innovation in massage chair technology has led to an increased focus on the product. With advancements in robotics and AI, modern massage chairs offer features like body scanning for custom massages, 3D massage technology for deep tissue massage, and zero-gravity reclining for a weightless experience. The rise of smart homes and IoT has also seen massage chairs that can be controlled through apps or integrated with smart home systems, thereby further boosting the South Korea massage chair market expansion.

Market Segmentation

The market can be divided based on nature, product, end use, and distribution channel.

Market Breakup by Nature
  • Conventional
  • Robotic
Market Breakup by Product
  • Inversion Massage Chairs
  • Zero Gravity Massage Chairs
  • Targeted Massage Products
  • Others
Market Breakup by End Use
  • Commercial
  • Residential
Market Breakup by Distribution Channel
  • Speciality Stores
  • Supermarkets and Hypermarkets
  • Online
  • Others
Competitive Landscape

The EMR report looks into the market shares, plant turnarounds, capacities, investments, and acquisitions and mergers, among other major developments, of the South Korea massage chair companies. Some of the major key players explored in the report by Expert Market Research are as follows:
  • Bodyfriend Co., Ltd
  • LG Electronics, Inc.
  • HUTECH Industry Co., Ltd.
  • Bokjeong Formulation Co., Ltd
  • Fuji Medical Instruments Mfg. Co., Ltd
  • Coway Co,Ltd
  • SK Magic Co., Ltd
  • H Solution
  • Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.


1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 South Korea Massage Chair Market Overview
8.1 Key Industry Highlights
8.2 South Korea Massage Chair Historical Market (2018-2022)
8.3 South Korea Massage Chair Market Forecast (2023-2028)
9 South Korea Massage Chair Market by Nature
9.1 Conventional
9.1.1 Market Share
9.1.2 Historical Trend (2018-2022)
9.1.3 Forecast Trend (2023-2028)
9.2 Robotic
9.2.1 Market Share
9.2.2 Historical Trend (2018-2022)
9.2.3 Forecast Trend (2023-2028)
10 South Korea Massage Chair Market by Product
10.1 Inversion Massage Chairs
10.1.1 Market Share
10.1.2 Historical Trend (2018-2022)
10.1.3 Forecast Trend (2023-2028)
10.2 Zero Gravity Massage Chairs
10.2.1 Market Share
10.2.2 Historical Trend (2018-2022)
10.2.3 Forecast Trend (2023-2028)
10.3 Targeted Massage Products
10.3.1 Market Share
10.3.2 Historical Trend (2018-2022)
10.3.3 Forecast Trend (2023-2028)
10.4 Others
11 South Korea Massage Chair Market by End-Use
11.1 Commercial
11.1.1 Market Share
11.1.2 Historical Trend (2018-2022)
11.1.3 Forecast Trend (2023-2028)
11.2 Residential
11.2.1 Market Share
11.2.2 Historical Trend (2018-2022)
11.2.3 Forecast Trend (2023-2028)
12 South Korea Massage Chair Market by Distribution Channel
12.1 Speciality Stores
12.1.1 Market Share
12.1.2 Historical Trend (2018-2022)
12.1.3 Forecast Trend (2023-2028)
12.2 Supermarkets and Hypermarkets
12.2.1 Market Share
12.2.2 Historical Trend (2018-2022)
12.2.3 Forecast Trend (2023-2028)
12.3 Online
12.3.1 Market Share
12.3.2 Historical Trend (2018-2022)
12.3.3 Forecast Trend (2023-2028)
12.4 Others
13 Market Dynamics
13.1 SWOT Analysis
13.1.1 Strengths
13.1.2 Weaknesses
13.1.3 Opportunities
13.1.4 Threats
13.2 Porter’s Five Forces Analysis
13.2.1 Supplier’s Power
13.2.2 Buyer’s Power
13.2.3 Threat of New Entrants
13.2.4 Degree of Rivalry
13.2.5 Threat of Substitutes
13.3 Key Indicators for Demand
13.4 Key Indicators for Price
14 Competitive Landscape
14.1 Market Structure
14.2 Company Profiles
14.2.1 Bodyfriend Co., Ltd
14.2.1.1 Company Overview
14.2.1.2 Product Portfolio
14.2.1.3 Demographic Reach and Achievements
14.2.1.4 Certifications
14.2.2 LG Electronics, Inc.
14.2.2.1 Company Overview
14.2.2.2 Product Portfolio
14.2.2.3 Demographic Reach and Achievements
14.2.2.4 Certifications
14.2.3 HUTECH Industry Co., Ltd.
14.2.3.1 Company Overview
14.2.3.2 Product Portfolio
14.2.3.3 Demographic Reach and Achievements
14.2.3.4 Certifications
14.2.4 Bokjeong Formulation Co., Ltd
14.2.4.1 Company Overview
14.2.4.2 Product Portfolio
14.2.4.3 Demographic Reach and Achievements
14.2.4.4 Certifications
14.2.5 Fuji Medical Instruments Mfg. Co., Ltd
14.2.5.1 Company Overview
14.2.5.2 Product Portfolio
14.2.5.3 Demographic Reach and Achievements
14.2.5.4 Certifications
14.2.6 Coway Co,Ltd
14.2.6.1 Company Overview
14.2.6.2 Product Portfolio
14.2.6.3 Demographic Reach and Achievements
14.2.6.4 Certifications
14.2.7 SK Magic Co.,Ltd
14.2.7.1 Company Overview
14.2.7.2 Product Portfolio
14.2.7.3 Demographic Reach and Achievements
14.2.7.4 Certifications
14.2.8 H Solution
14.2.8.1 Company Overview
14.2.8.2 Product Portfolio
14.2.8.3 Demographic Reach and Achievements
14.2.8.4 Certifications
14.2.9 Others
15 Key Trends and Developments in the Market
List of Key Figures and Tables
1. South Korea Massage Chair Market: Key Industry Highlights, 2018 and 2028
2. South Korea Massage Chair Historical Market: Breakup by Nature (USD Million), 2018-2022
3. South Korea Massage Chair Market Forecast: Breakup by Nature (USD Million), 2023-2028
4. South Korea Massage Chair Historical Market: Breakup by Product (USD Million), 2018-2022
5. South Korea Massage Chair Market Forecast: Breakup by Product (USD Million), 2023-2028
6. South Korea Massage Chair Historical Market: Breakup by End-Use (USD Million), 2018-2022
7. South Korea Massage Chair Market Forecast: Breakup by End-Use (USD Million), 2023-2028
8. South Korea Massage Chair Historical Market: Breakup by Distribution Channel (USD Million), 2018-2022
9. South Korea Massage Chair Market Forecast: Breakup by Distribution Channel (USD Million), 2023-2028
10. South Korea Massage Chair Market Structure

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