Global Subscriber Data Management Market Report and Forecast 2024-2032

Global Subscriber Data Management Market Report and Forecast 2024-2032


Market Outlook

According to the report by Expert Market Research (EMR), the global subscriber data management market reached a value of more than USD 6.32 billion in 2023. Aided by the increasing demand for data personalisation and rising applications of subscriber data management in various sectors, the market is expected to grow at a CAGR of 16.8% between 2024 and 2032, reaching a value of USD 25.50 billion by 2032.

Subscriber Data Management (SDM) is a crucial function that centralises, consolidates, and synchronises subscriber data across various networks and applications. This technology plays a critical role in network efficiency, security, and service customisation, making it an integral part of today's digital ecosystem. Its core capabilities include secure data storage, efficient data processing, and powerful data analytics tools, making it highly valuable for a range of industries, from telecommunications to e-commerce and beyond.

The global subscriber data management market growth is being propelled by the rising consumer preference for personalised data services. As awareness about the benefits of personalised data services increases, there is a significant shift towards customised content, which requires robust SDM solutions. This, coupled with rapid digitalisation, has led to a surge in demand for efficient SDM solutions, elevating its market prominence.

The expanding applications of SDM in various industries also significantly contribute to the subscriber data management market demand. SDM assists companies in the e-commerce sector with customer behaviour analysis, enables tailored marketing, and improves customer service. Additionally, with the rise of the Internet of Things (IoT), the demand for SDM is increasing since it is crucial for controlling and protecting the enormous amounts of data generated by IoT devices.

Furthermore, the increasing demand for data privacy and security has led to a heightened focus on SDM. With the rising cases of data breaches and the implementation of stringent data protection regulations, the need for effective SDM solutions is more important than ever. SDM enhances data privacy and security by centralising and synchronising data, thereby boosting the subscriber data management market expansion.

Finally, the advent of 5G technology and the corresponding increase in data volumes is likely to provide a significant impetus to the SDM market. As data speeds increase and mobile connectivity becomes more ubiquitous, the need for efficient data management solutions will surge, thereby further driving the growth of the global SDM market.

Market Segmentation

The market can be divided based on solution, deployment, organisation size, and region.

Market Breakup by Solution
  • Subscriber Data Repository
  • Subscriber Policy Management
  • Subscriber Identity Management
  • Subscriber Location and Device Information Management
  • Others
Market Breakup by Deployment
  • Cloud
  • On-Premise
Market Breakup by Organisation Size
  • Large Enterprises
  • Small and Medium Enterprises
Market Breakup by Region
  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa
Competitive Landscape

The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global subscriber data management market. Some of the major players explored in the report by Expert Market Research are as follows:
  • Hewlett Packard Enterprise Company
  • Telefonaktiebolaget LM Ericsson
  • Nokia Corporation
  • Huawei Technologies Co. Ltd.
  • ZTE Corporation
  • Openwave Mobility Inc.
  • Cisco Systems Inc.
  • Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.


1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Subscriber Data Management Market Analysis
8.1 Key Industry Highlights
8.2 Global Subscriber Data Management Historical Market (2018-2023)
8.3 Global Subscriber Data Management Market Forecast (2024-2032)
8.4 Global Subscriber Data Management Market by Solution
8.4.1 Subscriber Data Repository
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2023)
8.4.1.3 Forecast Trend (2024-2032)
8.4.2 Subscriber Policy Management
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2023)
8.4.2.3 Forecast Trend (2024-2032)
8.4.3 Subscriber Identity Management
8.4.3.1 Market Share
8.4.3.2 Historical Trend (2018-2023)
8.4.3.3 Forecast Trend (2024-2032)
8.4.4 Subscriber Location and Device Information Management
8.4.4.1 Market Share
8.4.4.2 Historical Trend (2018-2023)
8.4.4.3 Forecast Trend (2024-2032)
8.4.5 Others
8.5 Global Subscriber Data Management Market by Deployment
8.5.1 Cloud
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2023)
8.5.1.3 Forecast Trend (2024-2032)
8.5.2 On-Premise
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2023)
8.5.2.3 Forecast Trend (2024-2032)
8.6 Global Subscriber Data Management Market by Organisation Size
8.6.1 Large Enterprises
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2018-2023)
8.6.1.3 Forecast Trend (2024-2032)
8.6.2 Small and Medium Enterprises
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2018-2023)
8.6.2.3 Forecast Trend (2024-2032)
8.7 Global Subscriber Data Management Market by Region
8.7.1 North America
8.7.1.1 Market Share
8.7.1.2 Historical Trend (2018-2023)
8.7.1.3 Forecast Trend (2024-2032)
8.7.2 Europe
8.7.2.1 Market Share
8.7.2.2 Historical Trend (2018-2023)
8.7.2.3 Forecast Trend (2024-2032)
8.7.3 Asia Pacific
8.7.3.1 Market Share
8.7.3.2 Historical Trend (2018-2023)
8.7.3.3 Forecast Trend (2024-2032)
8.7.4 Latin America
8.7.4.1 Market Share
8.7.4.2 Historical Trend (2018-2023)
8.7.4.3 Forecast Trend (2024-2032)
8.7.5 Middle East and Africa
8.7.5.1 Market Share
8.7.5.2 Historical Trend (2018-2023)
8.7.5.3 Forecast Trend (2024-2032)
9 North America Subscriber Data Management Market Analysis
9.1 United States of America
9.1.1 Market Share
9.1.2 Historical Trend (2018-2023)
9.1.3 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Market Share
9.2.2 Historical Trend (2018-2023)
9.2.3 Forecast Trend (2024-2032)
10 Europe Subscriber Data Management Market Analysis
10.1 United Kingdom
10.1.1 Market Share
10.1.2 Historical Trend (2018-2023)
10.1.3 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Market Share
10.2.2 Historical Trend (2018-2023)
10.2.3 Forecast Trend (2024-2032)
10.3 France
10.3.1 Market Share
10.3.2 Historical Trend (2018-2023)
10.3.3 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Market Share
10.4.2 Historical Trend (2018-2023)
10.4.3 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Subscriber Data Management Market Analysis
11.1 China
11.1.1 Market Share
11.1.2 Historical Trend (2018-2023)
11.1.3 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Market Share
11.2.2 Historical Trend (2018-2023)
11.2.3 Forecast Trend (2024-2032)
11.3 India
11.3.1 Market Share
11.3.2 Historical Trend (2018-2023)
11.3.3 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Market Share
11.4.2 Historical Trend (2018-2023)
11.4.3 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Market Share
11.5.2 Historical Trend (2018-2023)
11.5.3 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Subscriber Data Management Market Analysis
12.1 Brazil
12.1.1 Market Share
12.1.2 Historical Trend (2018-2023)
12.1.3 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Market Share
12.2.2 Historical Trend (2018-2023)
12.2.3 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Market Share
12.3.2 Historical Trend (2018-2023)
12.3.3 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Subscriber Data Management Market Analysis
13.1 Saudi Arabia
13.1.1 Market Share
13.1.2 Historical Trend (2018-2023)
13.1.3 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Market Share
13.2.2 Historical Trend (2018-2023)
13.2.3 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Market Share
13.3.2 Historical Trend (2018-2023)
13.3.3 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Market Share
13.4.2 Historical Trend (2018-2023)
13.4.3 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Hewlett Packard Enterprise Company
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Telefonaktiebolaget LM Ericsson
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Nokia Corporation
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Huawei Technologies Co. Ltd.
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 ZTE Corporation
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Openwave Mobility Inc.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Cisco Systems Inc.
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Others
16 Key Trends and Developments in the Market
List of Figures and Tables
1. Global Subscriber Data Management Market: Key Industry Highlights, 2018 and 2022
2. Global Subscriber Data Management Historical Market: Breakup by Solution (USD Million), 2018-2023
3. Global Subscriber Data Management Market Forecast: Breakup by Solution (USD Million), 2024-2032
4. Global Subscriber Data Management Historical Market: Breakup by Deployment (USD Million), 2018-2023
5. Global Subscriber Data Management Market Forecast: Breakup by Deployment (USD Million), 2024-2032
6. Global Subscriber Data Management Historical Market: Breakup by Organisation Size (USD Million), 2018-2023
7. Global Subscriber Data Management Market Forecast: Breakup by Organisation Size (USD Million), 2024-2032
8. Global Subscriber Data Management Historical Market: Breakup by Region (USD Million), 2018-2023
9. Global Subscriber Data Management Market Forecast: Breakup by Region (USD Million), 2024-2032
10. North America Subscriber Data Management Historical Market: Breakup by Country (USD Million), 2018-2023
11. North America Subscriber Data Management Market Forecast: Breakup by Country (USD Million), 2024-2032
12. Europe Subscriber Data Management Historical Market: Breakup by Country (USD Million), 2018-2023
13. Europe Subscriber Data Management Market Forecast: Breakup by Country (USD Million), 2024-2032
14. Asia Pacific Subscriber Data Management Historical Market: Breakup by Country (USD Million), 2018-2023
15. Asia Pacific Subscriber Data Management Market Forecast: Breakup by Country (USD Million), 2024-2032
16. Latin America Subscriber Data Management Historical Market: Breakup by Country (USD Million), 2018-2023
17. Latin America Subscriber Data Management Market Forecast: Breakup by Country (USD Million), 2024-2032
18. Middle East and Africa Subscriber Data Management Historical Market: Breakup by Country (USD Million), 2018-2023
19. Middle East and Africa Subscriber Data Management Market Forecast: Breakup by Country (USD Million), 2024-2032
20. Global Subscriber Data Management Market Structure

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