Global Sexual Wellness Market Report and Forecast 2024-2032

Global Sexual Wellness Market Report and Forecast 2024-2032


Global Sexual Wellness Market Outlook

The global sexual wellness market size was valued at USD 64.5 billion in 2023, driven by the increasing growing awareness and education around sexual health and wellness across the globe. The market size is anticipated to grow at a CAGR of 8.8% during the forecast period of 2024-2032 to achieve a value of USD 138 billion by 2032.

Sexual Wellness: Introduction

Sexual wellness refers to the state of physical, emotional, mental, and social well-being related to sexuality. It encompasses a positive and respectful approach to sexuality and sexual relationships. Sexual wellness is not solely about the absence of sexual dysfunction or disease but also about experiencing sexual pleasure, intimacy, and satisfaction in a safe and consensual manner. Sexual wellness is a holistic concept that acknowledges the importance of sexual health as a fundamental aspect of overall well-being. It encourages individuals and communities to embrace sexuality as a natural and positive part of life and to seek the necessary resources and support to maintain a healthy and satisfying sexual life.

Key Trends in the Global Sexual Wellness Market

Here are some key trends in the market:
  • Increased Awareness and Education: There is currently a trend of heightened awareness and education around sexual health and wellness. This trend is promoting open discussions, reducing stigma, and encouraging individuals to seek products and services for sexual well-being.
  • Rise in Online Sales: Presently, there is a notable increase in online sales of sexual wellness products. E-commerce platforms provide discreet and convenient access to a wide range of products, including contraceptives, lubricants, and sexual health supplements.
  • Technological Advancements in Products: Ongoing technological advancements are leading to innovations in sexual wellness products. These include smart devices, app-connected sexual aids, and products designed to improve sexual pleasure and intimacy.
  • Diverse Product Offerings: The market currently offers a diverse range of sexual wellness products catering to various needs and preferences. This includes products for sexual health, contraception, personal lubricants, and sexual enhancement.
  • Focus on Inclusivity and Accessibility: There is a present trend towards inclusivity and accessibility in the sexual wellness market. Manufacturers are increasingly producing gender-neutral products and ensuring accessibility for individuals with disabilities.
Global Sexual Wellness Market Segmentations

The market can be categorized into product, end user, and region.

Market Breakup by Product
  • Sex Toys
  • Condoms and Female Contraceptives
  • Lubricants and Sprays
  • Erotic Lingerie
  • Pregnancy Testing Products
  • Antifungal Agents
  • Other Sexual Wellness Products
Market Breakup by End User
  • Men
  • Women
  • LGBT Community
Market Breakup by Distribution Channel
  • Wholesalers/Distributors
  • Speciality Stores
  • Drug Stores
  • Hypermarkets/Supermarkets
  • Online Stores
Market Breakup by Region
  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa
Global Sexual Wellness Market Scenario
  • Market Growth: The global sexual wellness market is currently experiencing steady growth. Factors such as changing attitudes toward sexual health, population growth, and increasing demand for sexual wellness products are contributing to this growth.
  • COVID-19 Impact: The ongoing COVID-19 pandemic has influenced the market scenario, with individuals placing a higher emphasis on sexual health and intimacy within their homes. This has led to increased sales of sexual wellness products.
  • Regulatory Changes: Presently, there are evolving regulatory changes impacting the sexual wellness market. Stricter regulations regarding product safety and labeling are being implemented to ensure consumer protection.
  • Increasing Acceptance: There is a growing acceptance of sexual wellness products and services, which is breaking down cultural and societal barriers. This acceptance is expanding the market's reach and consumer base.
  • Market Competitiveness: The market remains competitive, with companies continually introducing new products and marketing strategies to gain a competitive edge. This competition is driving innovation and product affordability.
Global Sexual Wellness Market: Competitor Landscape

The key features of the market report include patent analysis, grants analysis, clinical trials analysis, funding and investment analysis, partnerships, and collaborations analysis by the leading key players. The major companies in the market are as follows:
  • LifeStyles
  • Bijoux Indiscrets
  • BioFilm Inc
  • Church & Dwight Co., Inc.
  • FUJI LATEX CO., LTD.
  • HLL Lifecare Limited
  • Benckiser Group Plc
  • Doc Johnson Enterprises
  • Karex Berhad
  • TENGA Co., Ltd.
  • Hot Octopuss
  • California Exotic Novelties LLC
  • Reckitt Benckiser
We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.


1 Preface
1.1 Objectives of the Study
1.2 Key Assumptions
1.3 Report Coverage – Key Segmentation and Scope
1.4 Research Methodology
2 Executive Summary
3 Global Sexual Wellness Market Overview
3.1 Global Sexual Wellness Market Historical Value (2017-2023)
3.2 Global Sexual Wellness Market Forecast Value (2024-2032)
4 Global Sexual Wellness Market Landscape
4.1 Global Sexual Wellness Developers Landscape
4.1.1 Analysis by Year of Establishment
4.1.2 Analysis by Company Size
4.1.3 Analysis by Region
4.2 Global Sexual Wellness Product Landscape
4.2.1 Analysis by Products
5 Global Sexual Wellness Market Dynamics
5.1 Market Drivers and Constraints
5.2 SWOT Analysis
5.3 Porter’s Five Forces Model
5.4 Key Demand Indicators
5.5 Key Price Indicators
5.6 Industry Events, Initiatives, and Trends
5.7 Value Chain Analysis
6 Global Sexual Wellness Market Segmentation
6.1 Global Sexual Wellness Market by Product
6.1.1 Market Overview
6.1.2 Sex Toys
6.1.3 Condoms and Female Contraceptives
6.1.4 Lubricants and Sprays
6.1.5 Erotic Lingerie
6.1.6 Pregnancy Testing Products
6.1.7 Antifungal Agents
6.1.8 Other Sexual Wellness Products
6.2 Global Sexual Wellness Market by End User
6.2.1 Market Overview
6.2.2 Men
6.2.3 Women
6.2.4 LGBT Community
6.3 Global Sexual Wellness Market by Distribution Channel
6.3.1 Market Overview
6.3.2 Wholesalers/Distributors
6.3.3 Specialty Stores
6.3.4 Drug Stores
6.3.5 Hypermarkets/Supermarkets
6.3.6 Online Stores
6.4 Global Sexual Wellness Market by Region
6.4.1 Market Overview
6.4.2 North America
6.4.3 Europe
6.4.4 Asia Pacific
6.4.5 Latin America
6.4.6 Middle East and Africa
7 North America Sexual Wellness Market
7.1 Market Share by Country
7.2 United States of America
7.3 Canada
8 Europe Sexual Wellness Market
8.1 Market Share by Country
8.2 United Kingdom
8.3 Germany
8.4 France
8.5 Italy
8.6 Others
9 Asia Pacific Sexual Wellness Market
9.1 Market Share by Country
9.2 China
9.3 Japan
9.4 India
9.5 ASEAN
9.6 Australia
9.7 Others
10 Latin America Sexual Wellness Market
10.1 Market Share by Country
10.2 Brazil
10.3 Argentina
10.4 Mexico
10.5 Others
11 Middle East and Africa Sexual Wellness Market
11.1 Market Share by Country
11.2 Saudi Arabia
11.3 United Arab Emirates
11.4 Nigeria
11.5 South Africa
11.6 Others
12 Patent Analysis
12.1 Analysis by Type of Patent
12.2 Analysis by Publication year
12.3 Analysis by Issuing Authority
12.4 Analysis by Patent Age
12.5 Analysis by CPC Analysis
12.6 Analysis by Patent Valuation
12.7 Analysis by Key Players
13 Grants Analysis
13.1 Analysis by year
13.2 Analysis by Amount Awarded
13.3 Analysis by Issuing Authority
13.4 Analysis by Grant Application
13.5 Analysis by Funding Institute
13.6 Analysis by NIH Departments
13.7 Analysis by Recipient Organization
14 Funding Analysis
14.1 Analysis by Funding Instances
14.2 Analysis by Type of Funding
14.3 Analysis by Funding Amount
14.4 Analysis by Leading Players
14.5 Analysis by Leading Investors
14.6 Analysis by Geography
15 Partnership and Collaborations Analysis
15.1 Analysis by Partnership Instances
15.2 Analysis by Type of Partnership
15.3 Analysis by Leading Players
15.4 Analysis by Geography
16 Regulatory Framework
16.1 Regulatory Overview
16.1.1 US FDA
16.1.2 EU EMA
16.1.3 INDIA CDSCO
16.1.4 JAPAN PMDA
16.1.5 Others
17 Supplier Landscape
17.1 LifeStyles
17.1.1 Financial Analysis
17.1.2 Product Portfolio
17.1.3 Demographic Reach and Achievements
17.1.4 Mergers and Acquisitions
17.1.5 Certifications
17.2 Bijoux Indiscrets
17.2.1 Financial Analysis
17.2.2 Product Portfolio
17.2.3 Demographic Reach and Achievements
17.2.4 Mergers and Acquisitions
17.2.5 Certifications
17.3 BioFilm Inc
17.3.1 Financial Analysis
17.3.2 Product Portfolio
17.3.3 Demographic Reach and Achievements
17.3.4 Mergers and Acquisitions
17.3.5 Certifications
17.4 Church & Dwight Co., Inc.
17.4.1 Financial Analysis
17.4.2 Financial Portfolio
17.4.3 Demographic Reach and Achievements
17.4.4 Mergers and Acquisitions
17.4.5 Certifications
17.5 FUJI LATEX CO.,LTD.
17.5.1 Financial Analysis
17.5.2 Product Portfolio
17.5.3 Demographic Reach and Achievements
17.5.4 Mergers and Acquisitions
17.5.5 Certifications
17.6 HLL Lifecare Limited
17.6.1 Financial Analysis
17.6.2 Product Portfolio
17.6.3 Demographic Reach and Achievements
17.6.4 Mergers and Acquisitions
17.6.5 Certifications
17.7 Benckiser Group Plc
17.7.1 Financial Analysis
17.7.2 Product Portfolio
17.7.3 Demographic Reach and Achievements
17.7.4 Mergers and Acquisitions
17.7.5 Certifications
17.8 Doc Johnson Enterprises
17.8.1 Financial Analysis
17.8.2 Product Portfolio
17.8.3 Demographic Reach and Achievements
17.8.4 Mergers and Acquisitions
17.8.5 Certifications
17.9 Karex Berhad
17.9.1 Financial Analysis
17.9.2 Product Portfolio
17.9.3 Demographic Reach and Achievements
17.9.4 Mergers and Acquisitions
17.9.5 Certifications
17.10 TENGA Co., Ltd.
17.10.1 Financial Analysis
17.10.2 Product Portfolio
17.10.3 Demographic Reach and Achievements
17.10.4 Mergers and Acquisitions
17.10.5 Certifications
17.11 Hot Octopuss
17.11.1 Financial Analysis
17.11.2 Product Portfolio
17.11.3 Demographic Reach and Achievements
17.11.4 Mergers and Acquisitions
17.11.5 Certifications
17.12 California Exotic Novelties LLC
17.12.1 Financial Analysis
17.12.2 Product Portfolio
17.12.3 Demographic Reach and Achievements
17.12.4 Mergers and Acquisitions
17.12.5 Certifications
17.13 Reckitt Benckiser
17.13.1 Financial Analysis
17.13.2 Product Portfolio
17.13.3 Demographic Reach and Achievements
17.13.4 Mergers and Acquisitions
17.13.5 Certifications
18 Global Sexual Wellness Market - Distribution Model (Additional Insight)
18.1 Overview
18.2 Potential Distributors
18.3 Key Parameters for Distribution Partner Assessment
19 Key Opinion Leaders (KOL) Insights (Additional Insight)
20 Company Competitiveness Analysis (Additional Insight)
20.1 Very Small Companies
20.2 Small Companies
20.3 Mid-Sized Companies
20.4 Large Companies
20.5 Very Large Companies
21 Payment Methods (Additional Insight)
21.1 Government Funded
21.2 Private Insurance
21.3 Out-of-Pocket
*Additional insights provided are customisable as per client requirements.

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