Global Online Food Delivery Market Report and Forecast 2023-2028
Market Outlook
According to the report by Expert Market Research (EMR), the global online food delivery market attained a value of USD 275.32 billion in 2022. Aided by the increasing internet penetration and the growing preference for convenience, the market is projected to further grow at a CAGR of 14.0% between 2023 and 2028 to reach a value of USD 611.14 billion by 2028.
Online food delivery refers to the process of ordering food from restaurants or foodservice providers through digital platforms such as websites and mobile applications. Online food delivery services typically operate in two models: restaurant-to-consumer and platform-to-consumer. The former involves restaurants providing their delivery services, while the latter involves an aggregator platform that connects customers to multiple restaurants and manages the delivery process.
Another factor propelling the growth of the online food delivery market is the busy and fast-paced lifestyle of consumers, which has led to a growing preference for convenience in food ordering. The convenience, coupled with the increasing disposable incomes, has resulted in a higher demand for online food delivery services. The expanding foodservice industry and the growing variety of food options available on online food delivery platforms are also driving the online food delivery market growth. As more restaurants and foodservice providers partner with online food delivery platforms, the choices for consumers have broadened, catering to diverse preferences and dietary requirements. This has attracted a larger customer base and increased the overall demand for online food delivery services.
The integration of advanced technologies such as artificial intelligence (AI), machine learning (ML), and big data analytics in online food delivery platforms is another trend aiding the growth of the online food delivery market. These technologies help platforms personalise customer experiences, optimise delivery routes, and enhance overall operational efficiency. For instance, AI-driven chatbots are being used to assist customers in placing orders, while ML algorithms help platforms analyse customer preferences and suggest personalised food recommendations.
Government initiatives and investments to promote digitalisation and internet penetration, particularly in emerging economies, are also supporting the growth of the online food delivery market. These initiatives are aimed at bridging the digital divide and providing affordable internet access to a larger population, thereby increasing the potential customer base for online food delivery platforms.
Market Segmentation
The market can be divided on the basis of platform type, business model, payment method, and region.
Market Bifurcation by Platform Type:
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