Global Oats Market Report and Forecast 2023-2028
Market Outlook
According to the report by Expert Market Research (EMR), the global oats market reached a volume of almost 27.73 million tons in the year 2022. Aided by the rising demand for healthy cereals and the expanding use of oats in diverse sectors, the market is further expected to grow at a CAGR of 3.8% between 2023 and 2028 to reach a volume of almost 34.69 million tons by 2028.
Oats are primarily a grain used in the production of flour and rolled oats. Rich in soluble fibre, notably beta-glucans, oats are renowned for their myriad health benefits, including cholesterol reduction, improved heart health, and stabilised blood sugar. Beyond their nutritional assets, oats also offer significant textural attributes, proving to be an essential component in bakery products, beverages, and cosmetics.
The escalating demand for health-centric food products is a significant driver for the oats market growth. With increasing knowledge about the beneficial impact of fibre-rich diets on gastrointestinal health and overall well-being, there is a marked trend towards the consumption of oat-based products. Moreover, the rising prevalence of conditions like diabetes and heart diseases has made consumers more health-conscious, gravitating towards foods like oats, recognised for their long-term health advantages.
As per the oats market analysis, versatile applications of oats in numerous sectors considerably influence the growth trajectory of the market. In the food sector, oats find their way into breakfast cereals, granola bars, and baked goods. Their neutral flavour profile and texturing capabilities make them suitable for dairy alternatives, leading to their inclusion in products such as oat milk. Meanwhile, in the cosmetics industry, oats, known for their soothing properties, are incorporated in skincare products to combat conditions like eczema and skin inflammation.
In addition to its food applications, the sustainable farming practices associated with oats compared to other cereals further add value to oats market size. As environmental concerns grow, the agricultural practices surrounding oats, which often require less water and are predominantly non-GMO, add to its market allure.
The demand for gluten-free products also acts as a catalyst in the market growth. With celiac disease, gluten intolerance, and the broader preference for gluten-free diets on the rise, oats, inherently gluten-free, are becoming increasingly popular and further propel the oats market demand.
Market Segmentation
The market can be divided based on product type, application, and region.
Market Breakup by Product Type
Market Breakup by Application
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global oats market. Some of the major players explored in the report by Expert Market Research are as follows:
- Grain Millers, Inc.
- The Quaker Oats Company
- Swedish Oat Fiber AB
- General Mills Inc.
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.