Global Electric Kettle Market Report and Forecast 2024-2032

Global Electric Kettle Market Report and Forecast 2024-2032


Market Outlook

According to the report by Expert Market Research (EMR), the global electric kettle market size reached a value of USD 5.30 billion in 2023. Aided by the escalating demand for convenient and efficient kitchen appliances, alongside technological advancements, the market is projected to further grow at a CAGR of 5.10% between 2024 and 2032 to reach a value of USD 8.4 billion by 2032.

Electric kettles, renowned for their convenience, speed, and energy efficiency, have become indispensable in modern kitchens. These appliances cater to a wide array of consumer needs, from boiling water for tea and coffee to preparing instant meals, showcasing their versatility and utility. The market's expansion is buoyed by several key factors, including rising living standards, the increasing prevalence of fast-paced lifestyles, and a growing inclination towards energy-efficient appliances.

The shift towards fast-paced and health-conscious lifestyles is one of the major driving factors of the electric kettle market growth. With increasing awareness about the health benefits of various teas and herbal infusions, consumers across the world are more inclined to invest in appliances that offer convenience without compromising on health. Moreover, the surge in remote work and home-based activities, spurred by global circumstances such as the COVID-19 pandemic, has further accelerated the demand for electric kettles, as individuals seek comfort and efficiency in home cooking and beverage preparation.

Another significant driver of the electric kettle market expansion is the continuous innovation in product features and functionalities. Manufacturers are integrating cutting-edge technologies such as temperature control, keep-warm functions, and rapid boiling features, enhancing consumer convenience and energy efficiency. Smart electric kettles, equipped with Wi-Fi or Bluetooth connectivity, allowing users to control their kettles via smartphones, are gaining traction, reflecting the market's evolution towards smart home ecosystems.

As per the electric kettle market analysis, the development of rapid boiling technology has significantly reduced the time it takes to boil water, making electric kettle even more convenient and energy-efficient for the users. This technology utilises powerful heating elements that can bring water to a boil in a fraction of the time compared to traditional kettles or stovetop methods. Rapid boiling not only saves time but also reduces energy consumption, aligning with the growing consumer demand for fast and eco-friendly appliances.

The global emphasis on sustainability and energy conservation is another factor contributing to the electric kettle market share. Electric kettles are lauded for their energy efficiency, consuming less electricity compared to traditional stovetop methods. Consumers, increasingly eco-conscious, prefer electric kettles as they align with the broader goal of reducing carbon footprints. This environmental consideration, coupled with the potential cost savings on energy bills, underscores the electric kettle's appeal.

The electric kettle market exhibits significant regional variations, with Asia-Pacific leading the charge, attributed to its large population base, rising disposable incomes, and strong cultural affinity for tea. Europe and North America also present substantial market opportunities, driven by the preference for premium appliances and the growing adoption of smart home devices. The market for electric kettle is characterised by intense competition, with key players focusing on innovation, product diversification, and strategic partnerships to consolidate their market position.

As per the electric kettle market outlook, the market is poised for continued growth, fuelled by technological advancements, shifting lifestyle trends, and a heightened focus on sustainability. As consumers increasingly seek convenience, efficiency, and eco-friendly options, the market will remain a dynamic and evolving sector within the global consumer electronics landscape.

Market Segmentation

The market can be divided based on material, application, sales channel, and region.

Market Breakup by Material
  • Stainless Steel
  • Glass
  • Plastic
  • Others
Market Breakup by Application
  • Residential
  • Commercial
Market Breakup by Sales Channel
  • Supermarkets and Hypermarkets
  • Speciality Stores
  • Online Stores
  • Others
Market Breakup by Region
  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa
Competitive Landscape

The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global electric kettle market. Some of the major players explored in the report by Expert Market Research are as follows:
  • Koninklijke Philips N.V.
  • Robert Bosch GmbH
  • Midea Group Co. Ltd.
  • Electrolux AB
  • Conair LLC
  • Breville USA, Inc.
  • Aroma Housewares Company
  • Hamilton Beach Brands, Inc.
  • Bajaj Electricals Limited
  • Hangzhou Jiuchuang Household Appliances Co., Ltd.
  • Bonavita
  • Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.


1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Electric Kettle Market Analysis
8.1 Key Industry Highlights
8.2 Global Electric Kettle Historical Market (2018-2023)
8.3 Global Electric Kettle Market Forecast (2024-2032)
8.4 Global Electric Kettle Market by Material
8.4.1 Stainless Steel
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.2 Glass
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.3 Plastic
8.4.3.1 Historical Trend (2018-2023)
8.4.3.2 Forecast Trend (2024-2032)
8.4.4 Others
8.5 Global Electric Kettle Market by Application
8.5.1 Residential
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Commercial
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.6 Global Electric Kettle Market by Sales Channel
8.6.1 Supermarkets and Hypermarkets
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Speciality Stores
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.3 Online Stores
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.6.4 Others
8.7 Global Electric Kettle Market by Region
8.7.1 North America
8.7.1.1 Historical Trend (2018-2023)
8.7.1.2 Forecast Trend (2024-2032)
8.7.2 Europe
8.7.2.1 Historical Trend (2018-2023)
8.7.2.2 Forecast Trend (2024-2032)
8.7.3 Asia Pacific
8.7.3.1 Historical Trend (2018-2023)
8.7.3.2 Forecast Trend (2024-2032)
8.7.4 Latin America
8.7.4.1 Historical Trend (2018-2023)
8.7.4.2 Forecast Trend (2024-2032)
8.7.5 Middle East and Africa
8.7.5.1 Historical Trend (2018-2023)
8.7.5.2 Forecast Trend (2024-2032)
9 North America Electric Kettle Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Electric Kettle Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Electric Kettle Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Electric Kettle Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Electric Kettle Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Koninklijke Philips N.V.
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Robert Bosch GmbH
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Midea Group Co. Ltd.
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Electrolux AB
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Conair LLC
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Breville USA, Inc.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Aroma Housewares Company
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Hamilton Beach Brands, Inc.
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Bajaj Electricals Limited
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Hangzhou Jiuchuang Household Appliances Co., Ltd.
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Bonavita
15.2.11.1 Company Overview
15.2.11.2 Product Portfolio
15.2.11.3 Demographic Reach and Achievements
15.2.11.4 Certifications
15.2.12 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Electric Kettle Market: Key Industry Highlights, 2018 and 2032
2. Global Electric Kettle Historical Market: Breakup by Material (USD Billion), 2018-2023
3. Global Electric Kettle Market Forecast: Breakup by Material (USD Billion), 2024-2032
4. Global Electric Kettle Historical Market: Breakup by Application (USD Billion), 2018-2023
5. Global Electric Kettle Market Forecast: Breakup by Application (USD Billion), 2024-2032
6. Global Electric Kettle Historical Market: Breakup by Sales Channel (USD Billion), 2018-2023
7. Global Electric Kettle Market Forecast: Breakup by Sales Channel (USD Billion), 2024-2032
8. Global Electric Kettle Historical Market: Breakup by Region (USD Billion), 2018-2023
9. Global Electric Kettle Market Forecast: Breakup by Region (USD Billion), 2024-2032
10. North America Electric Kettle Historical Market: Breakup by Country (USD Billion), 2018-2023
11. North America Electric Kettle Market Forecast: Breakup by Country (USD Billion), 2024-2032
12. Europe Electric Kettle Historical Market: Breakup by Country (USD Billion), 2018-2023
13. Europe Electric Kettle Market Forecast: Breakup by Country (USD Billion), 2024-2032
14. Asia Pacific Electric Kettle Historical Market: Breakup by Country (USD Billion), 2018-2023
15. Asia Pacific Electric Kettle Market Forecast: Breakup by Country (USD Billion), 2024-2032
16. Latin America Electric Kettle Historical Market: Breakup by Country (USD Billion), 2018-2023
17. Latin America Electric Kettle Market Forecast: Breakup by Country (USD Billion), 2024-2032
18. Middle East and Africa Electric Kettle Historical Market: Breakup by Country (USD Billion), 2018-2023
19. Middle East and Africa Electric Kettle Market Forecast: Breakup by Country (USD Billion), 2024-2032
20. Global Electric Kettle Market Structure

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