Global Cookies Market Report and Forecast 2024-2032
Market Outlook
According to the report by Expert Market Research (EMR), the global cookies market size reached a value of USD 38.66 billion in 2023. Aided by the rising demand for convenient snacking options and the growing appeal of premium and healthier cookie varieties, the market is projected to further grow at a CAGR of 5.50% between 2024 and 2032 to reach a value of USD 62.77 billion by 2032.
Cookies, a popular baked good made primarily from flour, sugar, and fats, have become a staple in households across the globe. They are enjoyed in various forms and flavours, from classic chocolate chip and oatmeal to gourmet options featuring exotic ingredients. The wide variety of cookies available, including gluten-free, sugar-free, and organic options, caters to diverse consumer preferences and dietary needs, further driving the global cookies market growth.
One of the key global cookies market trends is the increasing demand for convenient and indulgent snack options. As lifestyles become more fast-paced, consumers seek ready-to-eat snacks that offer both convenience and satisfaction. Cookies, available in numerous varieties and packaged for portability, fit this need perfectly. Their long shelf life and ease of consumption make them a preferred choice for consumers across all age groups.
Additionally, the rising trend of premiumization in the food industry has significantly impacted the market dynamics. Consumers are increasingly seeking high-quality, gourmet cookies that offer unique flavours, ingredients, and textures. This trend has led to the growth of artisanal cookie brands, as well as the introduction of innovative flavours by established players in the market.
The global shift towards healthier eating habits has also influenced the cookies market revenue. As consumers become more health-conscious, there is a growing demand for cookies made from healthier ingredients such as whole grains, natural sweeteners, and plant-based fats. Manufacturers are responding to this demand by developing products that offer both taste and nutritional benefits, thereby expanding their customer base.
As per the cookies market analysis, the demand experiences strong regional variations, with North America and Europe dominating in terms of market share. North America, driven by the United States, is one of the largest consumers of cookies globally. The strong preference for indulgent, convenience-based snacks, along with a growing trend towards premium and healthier cookie varieties, drives the market in this region.
Europe also holds a significant portion of the cookies market share, with countries like the United Kingdom, France, and Germany leading in cookie consumption. The European market is characterized by a strong demand for both traditional and innovative cookie flavours, as well as the growing popularity of gluten-free and organic options.
In the Asia-Pacific region, the market is being supported by rising disposable incomes, changing dietary habits, and an increasing appetite for Western-style snacks. Markets in China and India are particularly dynamic, where consumers are drawn to both local and international cookie brands. The growing urban population and the expansion of retail channels, including online platforms, further support the growth of the market in this region.
Despite the overall growth trajectory, the global cookies market faces certain challenges. Rising concerns over sugar consumption and its link to health issues like obesity and diabetes pose a threat to traditional cookie sales. Governments in several countries are implementing stricter regulations on sugar content in processed foods, which may affect the production and sale of conventional cookies.
In response to these challenges, manufacturers are increasingly investing in research and development to create healthier cookie alternatives. This includes reducing sugar content, using natural sweeteners, and incorporating nutrient-dense ingredients such as oats, nuts, and seeds.
The global cookies market value is increasing due to the rising demand for convenient, indulgent snacks and the rising popularity of premium and health-conscious cookie varieties. While the market faces certain challenges, such as health concerns and regulatory changes, the ongoing innovation and diversification in product offerings are expected to sustain market growth over the forecast period.
Market Segmentation
The market can be divided based on type, distribution channel, and region.
Market Breakup by Type
- Bar
- Moulded
- Rolled
- Drop
- Others
Market Breakup by Distribution Channel
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global cookies market. Some of the major players explored in the report by Expert Market Research are as follows:
- General Mills Inc.
- Mondelez International, Inc.
- Kellanova
- Nestlé S. A.
- PepsiCo, Inc.
- Campbell Soup Company
- Parle Products Private Ltd.
- McKee Foods Corporation
- Britannia Industries Limited
- Pacific Cookie Company
- Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.