Global Bread Market Report and Forecast 2024-2032

Global Bread Market and Forecast 2024-2032

Market Outlook

According to the report by Expert Market Research (EMR), the bread market size reached approximately USD 218.50 billion in 2023. Aided by the increasing demand for convenience foods and the growing applications of bread in various cuisines worldwide, the market is projected to grow at a CAGR of 3.66% between 2024 and 2032, reaching a value of around USD 302.9 billion by 2032.

Bread, a staple food made from flour and water and usually baked, is a fundamental part of diets globally. It is available in numerous varieties, including white bread, whole wheat bread, multigrain bread, and speciality bread such as sourdough and ciabatta. Bread plays a vital role in providing carbohydrates, essential nutrients, and dietary fibre. Beyond its nutritional value, bread is valued for its versatility and convenience, making it a crucial component in both home and commercial kitchens.

The increasing consumer preference for convenience foods is driving the bread market growth. With the fast-paced lifestyles of modern consumers, there has been a significant shift towards ready-to-eat and easy-to-prepare food products, leading to a surge in demand for bread. Additionally, the growing trend of quick-service restaurants and fast-food chains has further contributed to the increasing popularity of bread as a staple ingredient.

The rising trend of health and wellness has led to a shift in consumer preferences towards healthier bread options. Whole grain and multigrain bread, which are rich in dietary fibre and essential nutrients, are gaining popularity among health-conscious consumers. Moreover, the increasing awareness of the benefits of low-carb and gluten-free diets has boosted the demand for speciality breads that cater to these dietary needs, propelling the bread market expansion.

The expanding applications of bread in various cuisines also play a significant role in propelling the bread market. Bread is a key component in a wide range of dishes, from sandwiches and burgers to toasts and bruschetta. The versatility of bread allows it to be used in both sweet and savoury dishes, making it a staple in diverse culinary traditions around the world., consequently driving up the bread market share.

North America holds a significant share portion of the bread market share, driven by the high consumption of bread in the United States and Canada. The preference for convenience foods and the increasing demand for healthy bread options support the market growth in this region.

Europe is a major market for bread, with countries like Germany, France, and the United Kingdom being prominent consumers. The strong culinary traditions and the high demand for artisanal and specialty speciality breads contribute to the market's expansion in this region.

As per the bread market analysis, companies are increasingly focusing on offering healthier bread varieties, such as whole grain, multigrain, and gluten-free options, to meet the rising consumer demand for nutritious foods. To cater to diverse consumer preferences, manufacturers are introducing artisanal and speciality breads that offer unique flavours and textures. These include sourdough, ciabatta, and rye bread, among others. With the growing emphasis on sustainability, companies are adopting eco-friendly packaging solutions for their bread products. This includes the use of recyclable materials and reduced plastic usage.

The growing trend of premiumisation in the food sector presents an opportunity for bread manufacturers to offer high-quality, artisanal bread products. The rising disposable incomes and changing dietary habits in emerging markets such as the Asia Pacific and Latin America offer significant growth opportunities for the bread market. By promoting the health benefits of bread, such as its fibre content and the use of whole grains, companies can attract health-conscious consumers.

Market Segmentation

The global bread market can be divided based on product type, category, distribution channel, and region.

Market Breakup by Product Type

• Artisan Bread
• Packaged Bread
• Others

Market Breakup by Category

• Conventional
• Gluten-free

Market Breakup by Distribution Channel

• Supermarkets and Hypermarkets
• Convenience Stores
• Specialist Retailers
• Online
• Others

Market Breakup by Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

Competitive Landscape

The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global bread market. Some of the major players explored in the report by Expert Market Research are as follows:

• Associated British Foods Plc
• Finsbury Food Group Plc
• Grupo Bimbo
• Yamazaki Baking Co., Ltd.,
• Campbell Soup Company
• Canada Bread Company, Limited
• Flowers Foods, Inc.
• Britannia Industries Ltd
• HARRY-BROT GmbH
• Barilla G. e R. Fratelli S.p.A.
• Warburtons Limited
• Aryzta AG
• Others

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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.