Global Backpack Market Report and Forecast 2024-2032
Market Outlook
According to the report by Expert Market Research (EMR), the global backpack market size reached a value of USD 16.47 billion in 2023. Aided by the increasing demand for functional and stylish personal accessories, the market is projected to further grow at a CAGR of 6.0% between 2024 and 2032 to reach a value of USD 27.82 billion by 2032.
Backpacks have evolved from a simple utilitarian item into a fashion statement, with their functionality, comfort, and versatility making them a preferred choice for consumers across various demographics. From students to professionals, and from outdoor enthusiasts to travellers, the demand for backpacks is rising globally. The backpack market growth is also supported by the increasing need for bags that offer practical solutions for organization, durability, and convenience.
The expanding travel and outdoor activity sectors have been significant drivers of the backpack demand. As global travel continues to recover post-pandemic, consumers are increasingly seeking backpacks for both leisure and business trips. Moreover, as more people engage in hiking, camping, and adventure tourism, the demand for backpacks tailored to these activities, such as hiking backpacks, hydration backpacks, and multi-functional travel backpacks, continues to rise. The emphasis on comfort, safety, and practical design for outdoor experiences fuels the growth of this segment.
Urbanization and the rise of student populations have also contributed to the backpack market expansion. As more individuals in urban areas rely on backpacks for their daily commuting and work needs, backpacks that offer both style and practicality are in high demand. Students remain a major consumer group for backpacks, as they require bags that combine space, durability, and convenience to carry books, laptops, and other essentials. This increasing reliance on backpacks as an everyday item further drives market expansion.
The backpack market is experiencing a shift toward fashion-oriented designs. Consumers are increasingly looking for backpacks that offer both functionality and aesthetic appeal. As a result, leading brands are offering a wide variety of designs and styles, from minimalist, sleek designs to more extravagant, trendy options. The growth of the "athleisure" trend, which combines athletic wear with casual and fashion-forward designs, has also driven demand for backpacks that complement modern lifestyles. This is favourably shaping the backpack market dynamics.
Sustainability has become a key consideration for many consumers, leading to an increase in demand for eco-friendly backpacks. These bags are typically made from recycled materials such as PET fabrics or organic cotton, appealing to environmentally conscious buyers. With more consumers prioritizing eco-friendly purchases, manufacturers are keen to integrate sustainable practices into their production lines. This is one of the key backpack market trends.
Another emerging trend in the global backpack market is the integration of technology into backpacks. Features like built-in USB charging ports, Bluetooth connectivity, and anti-theft zippers are becoming increasingly popular, particularly among tech-savvy consumers. These features are appealing to students, professionals, and travellers who need to keep their devices powered and secure while on the go. Smart backpacks that offer practical solutions for modern-day needs are expected to further fuel the backpack market development.
The global backpack market revenue is poised for substantial growth over the forecast period, driven by increasing demand from diverse consumer segments, advancements in design, and the growing importance of sustainable products. As more consumers look for functional, stylish, and eco-friendly backpacks for both daily use and specialized activities, the market is set to expand rapidly. Moreover, continued innovation in design and technological features will further enhance the appeal of backpacks, positioning them as an essential accessory for modern lifestyles.
Market Segmentation
The market can be divided based on capacity, type, material, end user, distribution channel, and region.
Market Breakup by Capacity
- 6 Litres to 10 Litres
- 11 Litres to 30 Litres
- 31 Litres to 50 Litres
- Above 50 Litres
Market Breakup by Type
- Travel Bags
- Work Bags
- Sports and Recreation Bags
- Others
Market Breakup by Material
- Nylon
- Polyester
- Leather
- Others
Market Breakup by End User
Market Breakup by Distribution Channel
- Offline Channel
- Online Channel
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global backpack market. Some of the major players explored in the report by Expert Market Research are as follows:
- VF Outdoor, LLC
- L.L. Bean Inc
- Adidas AG
- Patagonia, Inc.
- Lululemon Athletica Inc.
- Nike, Inc.
- Osprey Packs, Inc.
- Deuter Sport GmbH
- Global Uprising, PBC
- Nordace Limited
- Herschel Supply Company
- Under Armour, Inc.
- Puma SE
- Samsonite IP Holdings S.A.R.L
- Dakine IP Holdings LP
- Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.