Australia Christmas Tree Market Report and Forecast 2025-2034

Australia Christmas Tree Market Report and Forecast 2025-2034

Market Outlook

According to the report by Expert Market Research (EMR), the Australia Christmas tree market size reached nearly USD 71.7 million in 2024. Aided by the increasing demand for festive decorations and the growing tradition of Christmas celebrations, the market is projected to grow at a CAGR of 3.8% between 2025 and 2034, reaching almost USD 104.4 million by 2034.

The Australia Christmas tree market expansion is primarily being driven by consumer demand for both natural and artificial trees. There has been a notable rise in the popularity of artificial Christmas trees in Australia over recent years. These trees are often perceived as more durable, reusable, and cost-effective over the long term. Artificial trees, particularly premium models with lifelike designs, are gaining traction due to advancements in manufacturing technology that enable them to closely mimic the appearance of real trees. Additionally, their easy assembly, reusability, and variety in size, shape, and colour appeal to a growing number of Australian households.

As per the Australia Christmas tree market analysis, the demand for real Christmas trees in Australia remains steady, particularly among those seeking a more authentic holiday experience. Real trees are valued for their natural fragrance, aesthetic appeal, and the experience of choosing and cutting down a tree at local farms. Furthermore, seasonal activities, such as Christmas tree farms offering "choose and cut" experiences, have gained popularity in certain regions, contributing to sustained demand for fresh trees during the Christmas period.

Environmental consciousness is another key factor influencing the Australia Christmas tree market development. Many Australian consumers are increasingly concerned with sustainability, leading to a greater focus on eco-friendly options for Christmas tree purchases. Artificial trees, often made from PVC and other non-biodegradable materials, have faced scrutiny for their environmental impact, particularly regarding plastic waste. However, manufacturers are responding by offering more sustainable options, such as trees made from recycled materials or those designed for extended use to reduce waste. On the other hand, real Christmas trees, while biodegradable, often raise concerns regarding pesticide use, transportation emissions, and waste. As a result, there is a growing interest in sourcing locally grown trees that support environmentally sustainable practices and minimise the carbon footprint associated with transportation.

Another important driver aiding the Australia Christmas tree market growth is the ongoing cultural importance of Christmas in Australian society. The Christmas tree is an integral part of holiday traditions in the country, with a majority of Australians setting up a Christmas tree in their homes as a part of their seasonal celebrations. This tradition has remained resilient, with many consumers opting to invest in trees that reflect their personal style, home décor, and environmental values. The practice of decorating Christmas trees has evolved into an annual family event, with individuals selecting trees that not only represent the Christmas spirit but also enhance the aesthetic appeal of their homes during the festive season.

One of the most notable trends propelling the Australia Christmas tree market expansion is the shift towards hybrid trees, which combine the authenticity of natural trees with the convenience of artificial ones. Hybrid trees typically feature a blend of real branches or foliage with an artificial trunk, offering a compromise for consumers who want the visual appeal of a real tree but the practicality of an artificial one. These hybrid options are gaining in popularity, particularly in urban areas, where space constraints and environmental considerations drive a preference for versatile, low-maintenance Christmas trees.

Additionally, customisation is becoming an important trend in the Australia Christmas tree market. Australian consumers are increasingly opting for personalised Christmas trees, with a growing demand for pre-lit options, trees in unique colours such as white, silver, or gold, and those with built-in LED lighting. Customisation extends beyond the tree itself, with consumers also looking for ornaments and decorations that reflect their personal tastes, from traditional red and green motifs to more contemporary and minimalist designs. Retailers and manufacturers have responded by offering a wider range of products to cater to these preferences, helping drive market growth and attracting a diverse range of consumers.

Sustainability remains a key theme in the Australia Christmas tree market, with many Australians increasingly looking for eco-friendly solutions when it comes to holiday décor. This trend has spurred the market for recyclable or biodegradable materials for both artificial and real Christmas trees. Furthermore, the demand for sustainably sourced real trees continues to rise, with many consumers opting for trees grown using organic methods and without the use of harmful chemicals. The focus on sustainability is expected to grow further in the coming years, as more Australians seek to reduce their environmental footprint during the holiday season.

Another emerging Australia Christmas tree market trend is the increasing popularity of artificial trees that feature modern, innovative designs. Consumers are increasingly gravitating towards premium, high-quality artificial trees with realistic features, such as trees that mimic specific species of pine or fir, or those with unique shapes like slim and narrow trees that are ideal for smaller living spaces. Advances in tree technology have also resulted in trees that are pre-decorated with lights or that can be controlled via smart technology. These innovations cater to a busy, modern consumer base that values convenience and efficiency.

The Australia Christmas tree market is poised for steady growth over the forecast period, driven by the continuing popularity of both natural and artificial trees, alongside a rising focus on sustainability. As more consumers seek out eco-friendly options and customisable designs, retailers are expected to expand their offerings to meet these demands. Artificial trees are likely to dominate the market, but the demand for natural trees will continue to remain robust, particularly in areas where consumers are drawn to the seasonal experience and the authenticity that a real tree offers.

In conclusion, the Australia Christmas tree market is experiencing a period of transformation, with evolving consumer preferences, environmental concerns, and technological advancements shaping the landscape. With Christmas continuing to be a key cultural and social event in Australia, the demand for both natural and artificial Christmas trees is expected to remain strong, making it a significant market segment within the broader holiday decorations industry. As consumer trends continue to shift towards sustainability and innovation, the market is expected to witness a growing emphasis on eco-friendly options, customisation, and convenience in the years to come.

Market Segmentation

The market can be divided based on type, tree height, and region.

Market Breakup by Type

• Artificial
• Naturally Grown

Market Breakup by Tree Height

• 3-10 Ft
• 10-15 Ft
• Above 15 Ft

Market Breakup by Region

• New South Wales
• Victoria
• Queensland
• Australian Capital Territory
• Western Australia
• Others

Competitive Landscape

The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the Australia Christmas tree market. Some of the major players explored in the report by Expert Market Research are as follows:

• Balsam Hill LLC
• The Christmas Tree Man
• Christmas Tree Plantation
• Tanamera Christmas Tree Farm
• Gold Coast Christmas Trees
• Others

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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.