ASEAN Car GPS Navigation Systems Market Report and Forecast 2024-2032

ASEAN Car GPS Navigation Systems Market Report and Forecast 2024-2032


ASEAN Car GPS Navigation Systems Market Report and Forecast 2024-2032

Market outlook

According to the report by Expert Market Research (EMR), the ASEAN car GPS navigation systems market size reached a value of USD 1.45 billion in 2023. Aided by the increasing demand for advanced navigation solutions and the growing applications of GPS navigation systems in the automotive sector, the market is projected to further grow at a CAGR of 11.1% between 2024 and 2032 to reach a value of USD 3.76 billion by 2032.

Car GPS navigation systems are essential tools in modern vehicles, providing real-time directions, traffic updates, and location-based services. These systems enhance the driving experience by offering accurate and efficient navigation, reducing travel time, and improving road safety. The market is experiencing significant growth due to the rising demand for connected vehicles, increasing disposable incomes, and the continuous advancement in GPS technology.

The increasing demand for advanced navigation solutions is driving the ASEAN car GPS navigation systems market growth. As consumers become more tech-savvy and seek convenience in their daily lives, there is a growing demand for high-quality and reliable navigation systems in vehicles. GPS navigation systems provide real-time traffic updates, turn-by-turn directions, and alternative routes, enhancing the overall driving experience. The rising awareness of the benefits of GPS navigation systems, coupled with the growing adoption of connected vehicles, has driven the market growth in the ASEAN region.

The rising trend of urbanisation and the increasing number of vehicles on the road also play a significant role in the market's growth. As more people move to urban areas, there is a growing need for efficient navigation solutions to manage the increasing traffic congestion and ensure smooth travel. GPS navigation systems help drivers navigate through busy city streets, avoid traffic jams, and reach their destinations more efficiently. The increasing focus on improving road safety and reducing travel time has further boosted the demand for car GPS navigation systems.

The expanding applications of GPS navigation systems in various sectors significantly contribute to the market's growth. In the automotive sector, GPS navigation systems are used in passenger cars, commercial vehicles, and electric vehicles to provide real-time navigation and enhance the driving experience. The increasing production and sales of vehicles, driven by rising disposable incomes and economic development in the ASEAN region, have boosted the adoption of GPS navigation systems in the automotive sector, consequently driving up the ASEAN car GPS navigation systems market share.

In the logistics and transportation sector, GPS navigation systems are employed to optimise route planning, track vehicle locations, and improve fleet management. The growing focus on enhancing operational efficiency, reducing fuel consumption, and ensuring timely deliveries has driven the adoption of GPS navigation systems in logistics and transportation. Additionally, GPS navigation systems are used in emergency response vehicles to provide accurate and efficient navigation during emergencies, improving response times and saving lives.

The ASEAN region holds a significant share in the market, driven by the increasing demand for advanced navigation solutions, the presence of leading automotive manufacturers, and a well-established transportation infrastructure in the region. The rising demand for connected vehicles, coupled with supportive government policies and incentives, has boosted the market growth in the ASEAN region. Moreover, the region's strong focus on economic development and infrastructure improvement further supports market growth.

As per the ASEAN car GPS navigation systems market analysis, the passenger cars segment represents the largest vehicle type, driven by the increasing production and sales of passenger cars and the rising demand for advanced navigation solutions in these vehicles. The commercial vehicles segment is also significant, with GPS navigation systems being used to optimize route planning, track vehicle locations, and improve fleet management.

Market Segmentation

The market can be divided based on component, vehicle type, sales channel, and region

Market Breakup by Component
  • Hardware
  • Software
  • Services
Market Breakup by Vehicle Type
  • Passenger Cars
  • Commercial Vehicles
Market Breakup by Sales Channel
  • Original Equipment Manufacturer (OEM)
  • Aftermarket
Market Breakup by Region
  • Malaysia
  • Philippines
  • Singapore
  • Thailand
  • Vietnam
  • Others
Competitive landscape

The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in ASEAN car GPS navigation systems market. some of the major players explored in the report by expert market research are as follows:
  • Sony Corporation
  • Robert Bosch GmbH
  • Garmin Ltd.
  • Pioneer Corporation
  • TomTom International BV
  • Mitsubishi Electric Corporation
  • Alpine Electronics, Inc.
  • Denso Corporation
  • Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.


1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Global Car GPS Navigation Systems Market Overview
8.1 Key Industry Highlights
8.2 Global Car GPS Navigation Systems Historical Market (2018-2023)
8.3 Global Car GPS Navigation Systems Market Forecast (2024-2032)
8.4 Global Car GPS Navigation Systems Market Share by Region
8.4.1 North America
8.4.2 Europe
8.4.3 Asia Pacific
8.4.4 Latin America
8.4.5 Middle East and Africa
9 ASEAN Car GPS Navigation Systems Market Overview
9.1 Key Industry Highlights
9.2 ASEAN Car GPS Navigation Systems Historical Market (2018-2023)
9.3 ASEAN Car GPS Navigation Systems Market Forecast (2024-2032)
10 ASEAN Car GPS Navigation Systems Market by Component
10.1 Hardware
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Software
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Services
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
11 ASEAN Car GPS Navigation Systems Market by Vehicle Type
11.1 Passenger Cars
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Commercial Vehicles
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 ASEAN Car GPS Navigation Systems Market by Sales Channel
12.1 Original Equipment Manufacturer (OEM)
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Aftermarket
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
13 ASEAN Car GPS Navigation Systems Market by Country
13.1 Malaysia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Philippines
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Singapore
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 Thailand
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Vietnam
13.5.1 Historical Trend (2018-2023)
13.5.2 Forecast Trend (2024-2032)
13.6 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators of Demand
14.4 Key Indicators of Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Sony Corporation
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Robert Bosch GmbH
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Garmin Ltd.
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Pioneer Corporation
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 TomTom International BV
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Mitsubishi Electric Corporation
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Alpine Electronics, Inc.
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Denso Corporation
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Car GPS Navigation Systems Market: Key Industry Highlights, 2018 and 2032
2. ASEAN Car GPS Navigation Systems Market: Key Industry Highlights, 2018 and 2032
3. ASEAN Car GPS Navigation Systems Historical Market: Breakup by Component (USD Billion), 2018-2023
4. ASEAN Car GPS Navigation Systems Market Forecast: Breakup by Component (USD Billion), 2024-2032
5. ASEAN Car GPS Navigation Systems Historical Market: Breakup by Vehicle Type (USD Billion), 2018-2023
6. ASEAN Car GPS Navigation Systems Market Forecast: Breakup by Vehicle Type (USD Billion), 2024-2032
7. ASEAN Car GPS Navigation Systems Historical Market: Breakup by Sales Channel (USD Billion), 2018-2023
8. ASEAN Car GPS Navigation Systems Market Forecast: Breakup by Sales Channel (USD Billion), 2024-2032
9. ASEAN Car GPS Navigation Systems Historical Market: Breakup by Country (USD Billion), 2018-2023
10. ASEAN Car GPS Navigation Systems Market Forecast: Breakup by Country (USD Billion), 2024-2032
11. ASEAN Car GPS Navigation Systems Market Structure

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