Global AdTech Market

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $3,475	171 Pages	Evolve Business Intelligence	October, 2024	EVBI19261161

Best Price Guarantee
Price	from $3,475
Length	171 Pages
Publisher	Evolve Business Intelligence
Published Date	October, 2024
SKU	EVBI19261161

Global AdTech Market

Global AdTech Market By Offerings (Solution (Demand-Side Platforms (DSPs), Supply-Side Platforms (SSPs), Ad Networks, Data Management Platforms (DMPs), and Others) Services (Professional Services and Managed Services)), By Advertising Type (Programmatic Advertising, Search Advertising, Display Advertising, Mobile Advertising, Email Marketing, Native Advertising, and Others), By Advertising Channel (Television Advertising, Radio Advertising, Digital Out-of-Home (DOOH) Advertising, Others (Mobile/Tablet Advertising)) , By End User (Retail & Consumer Goods, BFSI, Hospitality, Media & Entertainment, Transport & Logistics, Healthcare, IT & Telecom, Education, and Others) And By Geography – Covid-19 Impact Analysis, Post Covid Analysis, Opportunities, Trends And Forecast From 2021 to 2034

The global AdTech market was valued at $840.2 Billion in 2023 and is anticipated to grow at a CAGR of 23.01% from 2024 to 2034. This growth is attributed to several macro and microeconomic factors such as

Increasing Internet and Smartphone Penetration

The increasing penetration of the internet and smartphones has been a fundamental driver of growth in the Adtech market, reshaping how brands connect with consumers and revolutionizing advertising strategies. As more people gain access to the internet, particularly in emerging markets, the potential audience for digital advertising expands exponentially. This broader reach allows advertisers to target diverse demographics and psychographics, tailoring their campaigns to specific user preferences and behaviors. The surge in internet users has also led to the proliferation of online content, creating vast opportunities for advertisers to engage consumers across various digital channels, including websites, social media, mobile apps, and streaming platforms. Smartphone penetration has further amplified this trend, transforming the way people consume media and interact with brands. Smartphones have become essential tools for accessing the internet, enabling users to browse, shop, and engage with content on-the-go. The convenience and immediacy offered by mobile devices have led to a significant increase in mobile advertising, prompting advertisers to optimize their campaigns for mobile platforms. This shift not only requires the development of mobile-friendly ads but also necessitates a deep understanding of mobile user behavior, including app usage patterns, location-based targeting, and real-time engagement strategies. As a result, advertisers are increasingly leveraging Adtech solutions that facilitate mobile targeting and enhance the user experience, ultimately driving better results.

Further several factors restraining the market growth include

Stringent Privacy Regulations

The rise of stringent privacy regulations aimed at protecting consumer data have been restraining the growth of the Adtech market is. In recent years, heightened awareness of data privacy issues has led to the implementation of comprehensive regulations, such as the General Data Protection Regulation (GDPR) in the European Union and the California Consumer Privacy Act (CCPA) in the United States. These regulations impose strict requirements on how companies collect, process, and store personal data, significantly impacting the operations of Adtech firms. As a result, many companies face challenges in navigating these complex legal frameworks while trying to maintain effective advertising strategies. The implications of stringent privacy regulations are manifold. First, they necessitate a fundamental shift in how Adtech companies gather and utilize consumer data. Advertisers are required to obtain explicit consent from users before collecting their data, which can lead to a decrease in the volume of data available for targeting and personalization. This reduction in data can hamper the effectiveness of ad campaigns, making it more difficult for advertisers to reach their desired audiences. The potential for reduced targeting accuracy can lead to lower engagement rates and conversions, ultimately impacting the return on investment (ROI) for advertising efforts. Furthermore, compliance with privacy regulations often entails significant operational costs for Adtech companies.

Adoption of AI and Machine Learning and emergence of immersive technologies are expected to generate higher avenues during the forecast period.

In the wake of the COVID-19 pandemic, supply chain disruptions have led to supply shortages or lower demand in the AdTech market. The pandemic has caused a decline in new orders and a corresponding decrease in production.

This section will analyze how COVID-19 has impacted supply chains, leading to shortages and lower demand for AdTech.

In terms of COVID-19 impact, the AdTech market report also includes the following data points:

Impact on AdTech market size
Operating Weights Trend, Preferences, and Budget Impact
Regulatory Framework/Outdoor Policies
Key Players' Strategy to Tackle Negative Impact/Post-COVID Strategies
Opportunity in the AdTech market

Key Insight in the report:

The global AdTech market report covers an executive summary, market dynamics, COVID impact & post-COVID scenario, market size and forecast, competitive intelligence, market positioning, and Product Types.

Our report covers extensive competitive intelligence which includes the following data points:

Business Overview
Business Segment Data
Financial Data
Product Type Segment Analysis and Specification
Recent Development and Company Strategy Analysis
SWOT Analysis

AdTech Market Segmentation:

Offerings
Solution
Demand-Side Platforms (DSPs)
Supply-Side Platforms (SSPs)
Ad Networks
Data Management Platforms (DMPs)
Others
Services
Professional Services
Managed Services
Advertising Type
Programmatic Advertising
Search Advertising
Display Advertising
Mobile Advertising
Email Marketing
Native Advertising
Others
Advertising Channel
Television Advertising
Radio Advertising
Digital Out-of-Home (DOOH) Advertising
Others (Mobile/Tablet Advertising)
End Users
Retail & Consumer Goods
BFSI
Hospitality
Media & Entertainment
Transport & Logistics
Healthcare
IT & Telecom
Education
Others

Region/ Countries Covered:

North America
US
Canada
Mexico
Europe
U.K.
Germany
France
Italy
Spain
BeNeLux
Nordic
Rest of Europe
Asia Pacific
China
Japan
Australia
India
South Korea
Thailand
Indonesia
Malaysia
Rest of Asia Pacific
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Saudi Arabia
UAE
Egypt
South Africa
Rest of Middle East & Africa

Key Players Analyzed in the Report:

Google
Meta
Amazon
Adobe
Yahoo
Microsoft
Zeta Global
Celtra
Criteo
The Trade Desk

CHAPTER 1. Executive Summary
CHAPTER 2. Scope of the Study: 2.1. Market Definition; 2.2. Market Scope & Segmentation; 2.2.1. Objective of Report
CHAPTER 3. Evolve BI Methodology: 3.1. Data Collection & Validation Approach; 3.2. Market Size Estimation and Forecast
CHAPTER 4. Market Insights and Trends: 4.1. Value Chain Analysis; 4.1.1. Content Creation and Distribution; 4.1.2. Ad Buying and Selling; 4.1.3. Measurement and Optimization; 4.2. Porter’s Five Forces Analysis; 4.2.1. Bargaining Power of Buyers; 4.2.2. Bargaining Power of Suppliers; 4.2.3. Threat of New Entrant; 4.2.4. Threat of Substitute; 4.2.5. Industry Rivalry; 4.3. COVID-19 Impact and Post COVID Scenario on AdTech Market; 4.3.1. Impact of COVID-19; 4.3.2. Government Support and Industry Revival Policies; 4.3.3. Measures Taken by Companies to Mitigate Negative Impact; 4.3.4. Post COVID Trend
CHAPTER 5. Market Dynamics: 5.1. Introduction; 5.2. Drivers; 5.2.1. Increasing Internet and Smartphone Penetration; 5.2.2. Demand for Data-Informed Marketing Strategies; 5.2.3. Expansion of Audio & Video Advertising; 5.3. Restraints; 5.3.1. Stringent Privacy Regulations; 5.3.2. Ad Fraud & Blocking; 5.4. Opportunity; 5.4.1. Adoption of AI and Machine Learning; 5.4.2. Emergence of Immersive Technologies
CHAPTER 6. Global AdTech Market, By Offerings: 6.1. Introduction; 6.1.1. Solution; 6.1.1.1. Demand-Side Platforms (DSPs); 6.1.1.2. Supply-Side Platforms (SSPs); 6.1.1.3. Ad Networks; 6.1.1.4. Data Management Platforms (DMPs); 6.1.1.5. Others; 6.1.2. Services; 6.1.2.1. Professional Services; 6.1.2.2. Managed Services
CHAPTER 7. Global AdTech Market, By Advertising Type: 7.1. Introduction; 7.1.1. Programmatic Advertising; 7.1.2. Search Advertising; 7.1.3. Display Advertising; 7.1.4. Mobile Advertising; 7.1.5. Email Marketing; 7.1.6. Native Advertising; 7.1.7. Others
CHAPTER 8. Global AdTech Market, By Advertising Channel: 8.1. Introduction; 8.1.1. Television Advertising; 8.1.2. Radio Advertising; 8.1.3. Digital Out-of-Home (DOOH) Advertising; 8.1.4. Others
CHAPTER 9. Global AdTech Market, By End User: 9.1. Introduction; 9.1.1. Retail & Consumer Goods; 9.1.2. BFSI; 9.1.3. Hospitality; 9.1.4. Media & Entertainment; 9.1.5. Transport & Logistics; 9.1.6. Healthcare; 9.1.7. IT & Telecom; 9.1.8. Education; 9.1.9. Others
CHAPTER 10. Global AdTech Market, By Region: 10.1. Introduction; 10.2. North America; 10.2.1. North America: Market Size and Forecast, By Country, 2021 – 2034 ($ Billion); 10.2.2. North America: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.2.3. North America: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.2.4. North America: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.2.5. North America: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.2.6. North America: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.2.7. North America: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.2.8. US; 10.2.8.1. US: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.2.8.2. US: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.2.8.3. US: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.2.8.4. US: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.2.8.5. US: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.2.8.6. US: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.2.9. Canada; 10.2.9.1. Canada: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.2.9.2. Canada: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.2.9.3. Canada: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.2.9.4. Canada: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.2.9.5. Canada: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.2.9.6. Canada: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.2.10. Mexico; 10.2.10.1. Mexico: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.2.10.2. Mexico: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.2.10.3. Mexico: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.2.10.4. Mexico: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.2.10.5. Mexico: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.2.10.6. Mexico: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.3. Europe; 10.3.1. Europe: Market Size and Forecast, By Country, 2021 – 2034 ($ Billion); 10.3.2. Europe: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.3.3. Europe: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.3.4. Europe: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.3.5. Europe: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.3.6. Europe: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.3.7. Europe: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.3.8. U.K.; 10.3.8.1. U.K.: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.3.8.2. U.K.: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.3.8.3. U.K.: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.3.8.4. U.K.: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.3.8.5. U.K.: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.3.8.6. U.K.: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.3.9. Germany; 10.3.9.1. Germany: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.3.9.2. Germany: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.3.9.3. Germany: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.3.9.4. Germany: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.3.9.5. Germany: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.3.9.6. Germany: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.3.10. France; 10.3.10.1. France: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.3.10.2. France: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.3.10.3. France: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.3.10.4. France: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.3.10.5. France: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.3.10.6. France: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.3.11. Italy; 10.3.11.1. Italy: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.3.11.2. Italy: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.3.11.3. Italy: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.3.11.4. Italy: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.3.11.5. Italy: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.3.11.6. Italy: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.3.12. Spain; 10.3.12.1. Spain: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.3.12.2. Spain: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.3.12.3. Spain: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.3.12.4. Spain: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.3.12.5. Spain: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.3.12.6. Spain: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.3.13. BeNeLux; 10.3.13.1. BeNeLux: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.3.13.2. BeNeLux: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.3.13.3. BeNeLux: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.3.13.4. BeNeLux: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.3.13.5. BeNeLux: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.3.13.6. BeNeLux: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.3.14. Russia; 10.3.14.1. Russia: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.3.14.2. Russia: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.3.14.3. Russia: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.3.14.4. Russia: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.3.14.5. Russia: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.3.14.6. Russia: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.3.15. Rest of Europe; 10.3.15.1. Rest of Europe: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.3.15.2. Rest of Europe: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.3.15.3. Rest of Europe: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.3.15.4. Rest of Europe: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.3.15.5. Rest of Europe: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.3.15.6. Rest of Europe: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.4. Asia Pacific; 10.4.1. Asia Pacific: Market Size and Forecast, By Country, 2021 – 2034 ($ Billion); 10.4.2. Asia Pacific: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.4.3. Asia Pacific: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.4.4. Asia Pacific: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.4.5. Asia Pacific: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.4.6. Asia Pacific: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.4.7. Asia Pacific: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.4.8. China; 10.4.8.1. China: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.4.8.2. China: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.4.8.3. China: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.4.8.4. China: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.4.8.5. China: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.4.8.6. China: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.4.9. Japan; 10.4.9.1. Japan: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.4.9.2. Japan: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.4.9.3. Japan: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.4.9.4. Japan: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.4.9.5. Japan: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.4.9.6. Japan: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.4.10. Australia; 10.4.10.1. Australia: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.4.10.2. Australia: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.4.10.3. Australia: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.4.10.4. Australia: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.4.10.5. Australia: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.4.10.6. Australia: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.4.11. India; 10.4.11.1. India: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.4.11.2. India: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.4.11.3. India: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.4.11.4. India: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.4.11.5. India: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.4.11.6. India: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.4.12. South Korea; 10.4.12.1. South Korea: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.4.12.2. South Korea: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.4.12.3. South Korea: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.4.12.4. South Korea: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.4.12.5. South Korea: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.4.12.6. South Korea: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.4.13. Philippines; 10.4.13.1. Philippines: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.4.13.2. Philippines: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.4.13.3. Philippines: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.4.13.4. Philippines: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.4.13.5. Philippines: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.4.13.6. Philippines: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.4.14. Thailand; 10.4.14.1. Thailand: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.4.14.2. Thailand: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.4.14.3. Thailand: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.4.14.4. Thailand: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.4.14.5. Thailand: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.4.14.6. Thailand: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.4.15. Indonesia; 10.4.15.1. Indonesia: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.4.15.2. Indonesia: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.4.15.3. Indonesia: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.4.15.4. Indonesia: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.4.15.5. Indonesia: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.4.15.6. Indonesia: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.4.16. Rest of Asia Pacific; 10.4.16.1. Rest of Asia Pacific: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.4.16.2. Rest of Asia Pacific: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.4.16.3. Rest of Asia Pacific: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.4.16.4. Rest of Asia Pacific: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.4.16.5. Rest of Asia Pacific: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.4.16.6. Rest of Asia Pacific: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.5. South America; 10.5.1. South America: Market Size and Forecast, By Country, 2021 – 2034 ($ Billion); 10.5.2. South America: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.5.3. South America: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.5.4. South America: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.5.5. South America: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.5.6. South America: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.5.7. South America: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.5.8. Brazil; 10.5.8.1. Brazil: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.5.8.2. Brazil: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.5.8.3. Brazil: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.5.8.4. Brazil: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.5.8.5. Brazil: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.5.8.6. Brazil: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.5.9. Argentina; 10.5.9.1. Argentina: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.5.9.2. Argentina: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.5.9.3. Argentina: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.5.9.4. Argentina: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.5.9.5. Argentina: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.5.9.6. Argentina: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.5.10. Rest of South America; 10.5.10.1. Rest of South America: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.5.10.2. Rest of South America: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.5.10.3. Rest of South America: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.5.10.4. Rest of South America: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.5.10.5. Rest of South America: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.5.10.6. Rest of South America: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.6. Middle East & Africa; 10.6.1. Middle East & Africa: Market Size and Forecast, By Country, 2021 – 2034 ($ Billion); 10.6.2. Middle East & Africa: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.6.3. Middle East & Africa: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.6.4. Middle East & Africa: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.6.5. Middle East & Africa: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.6.6. Middle East & Africa: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.6.7. Middle East & Africa: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.6.8. Saudi Arabia; 10.6.8.1. Saudi Arabia: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.6.8.2. Saudi Arabia: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.6.8.3. Saudi Arabia: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.6.8.4. Saudi Arabia: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.6.8.5. Saudi Arabia: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.6.8.6. Saudi Arabia: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.6.9. UAE; 10.6.9.1. UAE: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.6.9.2. UAE: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.6.9.3. UAE: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.6.9.4. UAE: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.6.9.5. UAE: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.6.9.6. UAE: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.6.10. Egypt; 10.6.10.1. Egypt: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.6.10.2. Egypt: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.6.10.3. Egypt: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.6.10.4. Egypt: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.6.10.5. Egypt: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.6.10.6. Egypt: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.6.11. South Africa; 10.6.11.1. South Africa: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.6.11.2. South Africa: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.6.11.3. South Africa: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.6.11.4. South Africa: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.6.11.5. South Africa: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.6.11.6. South Africa: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion); 10.6.12. Rest of Middle East & Africa; 10.6.12.1. Rest of Middle East & Africa: Market Size and Forecast, By Offerings, 2021 – 2034 ($ Billion); 10.6.12.2. Rest of Middle East & Africa: Market Size and Forecast, By Solution, 2021 – 2034 ($ Billion); 10.6.12.3. Rest of Middle East & Africa: Market Size and Forecast, By Services, 2021 – 2034 ($ Billion); 10.6.12.4. Rest of Middle East & Africa: Market Size and Forecast, By Advertising Type, 2021 – 2034 ($ Billion); 10.6.12.5. Rest of Middle East & Africa: Market Size and Forecast, By Advertising Channel, 2021 – 2034 ($ Billion); 10.6.12.6. Rest of Middle East & Africa: Market Size and Forecast, By End User, 2021 – 2034 ($ Billion)
CHAPTER 11. Competitive Landscape: 11.1. Competitior Benchmarking 2023; 11.2. Market Share Analysis, 2022; 11.3. Key Developments Analysis By Top 5 Companies; 11.4. Market Share Acquisition Strategies: Analysis of Key Approaches Employed by Top Players
CHAPTER 12. Company Profiles: 12.1. Google; 12.1.1. Business Overview; 12.1.2. Financial Analysis; 12.1.2.1. Business Segment Revenue, 2023; 12.1.2.2. Geographic Revenue Mix, 2023; 12.1.3. Product Portfolio; 12.1.4. Recent Development and Strategies Adopted; 12.1.5. SWOT Analysis; 12.2. Meta; 12.2.1. Business Overview; 12.2.2. Financial Analysis; 12.2.2.1. Business Segment Revenue, 2023; 12.2.2.2. Geographic Revenue Mix, 2023; 12.2.3. Product Portfolio; 12.2.4. Recent Development and Strategies Adopted; 12.2.5. SWOT Analysis; 12.3. AMAZON; 12.3.1. Business Overview; 12.3.2. Financial Analysis; 12.3.2.1. Business Segment Revenue, 2023; 12.3.3. Product Portfolio; 12.3.4. Recent Development and Strategies Adopted; 12.3.5. SWOT Analysis; 12.4. Adobe; 12.4.1. Business Overview; 12.4.2. Financial Analysis; 12.4.2.1. Business Segment Revenue, 2023; 12.4.2.2. Geographic Revenue Mix, 2023; 12.4.3. Product Portfolio; 12.4.4. Recent Development and Strategies Adopted; 12.4.5. SWOT Analysis; 12.5. Yahoo; 12.5.1. Business Overview; 12.5.2. Product Portfolio; 12.5.3. Recent Development and Strategies Adopted; 12.6. Microsoft; 12.6.1. Business Overview; 12.6.2. Financial Analysis; 12.6.2.1. Business Segment Revenue, 2023; 12.6.2.2. Geographic Revenue Mix, 2023; 12.6.3. Product Portfolio; 12.6.4. Recent Development and Strategies Adopted; 12.6.5. SWOT Analysis; 12.7. Zeta Global Corp.; 12.7.1. Business Overview; 12.7.2. Financial Analysis; 12.7.2.1. Geographic Revenue Mix, 2023; 12.7.3. Product Portfolio; 12.7.4. Recent Development and Strategies Adopted; 12.8. CELTRA INC.; 12.8.1. Business Overview; 12.8.2. Product Portfolio; 12.9. Criteo; 12.9.1. Business Overview; 12.9.2. Financial Analysis; 12.9.2.1. Business Segment Revenue, 2023; 12.9.2.2. Geographic Revenue Mix, 2023; 12.9.3. Product Portfolio; 12.9.4. Recent Development and Strategies Adopted; 12.10. THE TRADE DESK; 12.10.1. Business Overview; 12.10.2. Financial Analysis; 12.10.3. Product Portfolio; 12.10.4. Recent Development and Strategies Adopted