New Zealand Tobacco

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $2,100	53 Pages	Euromonitor International	June, 2024	EP18909130

Best Price Guarantee
Price	from $2,100
Length	53 Pages
Publisher	Euromonitor International
Published Date	June, 2024
SKU	EP18909130

Tobacco in New Zealand

Government-led initiatives have been successful in driving down smoking rates in New Zealand, due to increased health awareness, consistent excise tax hikes, stricter legislation and educational campaigns aimed at discouraging smoking. In 2023, the new National-led coalition Government announced that it would be scrapping the tobacco ban that had been passed by the previous labour government in 2022. Its main argument was that it would drive black market sales and create additional revenue strea...

Euromonitor International's Tobacco in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Cigarettes, Cigarettes (Illicit+Legal), Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco, E-Vapour Products and Heated Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tobacco market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Tobacco in New Zealand
Euromonitor International
June 2024
List Of Contents And Tables
TOBACCO IN NEW ZEALAND
EXECUTIVE SUMMARY
Tobacco in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for tobacco?
OPERATING ENVIRONMENT
Legislation
Legislative overview: Summary 1 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Health warnings
Plain packaging
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Flavoured tobacco product ban
Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS: Table 1 Number of Adult Smokers by Gender 2018-2023
MARKET DATA: Table 2 Sales of Tobacco by Category: Volume 2018-2023; Table 3 Sales of Tobacco by Category: Value 2018-2023; Table 4 Sales of Tobacco by Category: % Volume Growth 2018-2023; Table 5 Sales of Tobacco by Category: % Value Growth 2018-2023; Table 6 Forecast Sales of Tobacco by Category: Volume 2023-2028; Table 7 Forecast Sales of Tobacco by Category: Value 2023-2028; Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2023-2028; Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES: Summary 2 Research Sources
CIGARS, CIGARILLOS AND SMOKING TOBACCO IN NEW ZEALAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Volume sales of cigars and cigarillos slow at a weaker pace to cigarettes
Fine cut tobacco experiences the steepest decline in sales
New government reverses tobacco ban
PROSPECTS AND OPPORTUNITIES
Overall category set to continue its downward trend
Online growth opportunities for cigar retailers
CATEGORY DATA: Table 32 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2018-2023; Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2018-2023; Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2018-2023; Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2018-2023; Table 36 Sales of Cigars by Size: % Volume 2018-2023; Table 37 Sales of Cigarillos by Price Platform 2018-2023; Table 38 NBO Company Shares of Cigars and Cigarillos: % Volume 2019-2023; Table 39 LBN Brand Shares of Cigars and Cigarillos: % Volume 2020-2023; Table 40 NBO Company Shares of Cigars: % Volume 2019-2023; Table 41 LBN Brand Shares of Cigars: % Volume 2020-2023; Table 42 NBO Company Shares of Cigarillos: % Volume 2019-2023; Table 43 LBN Brand Shares of Cigarillos: % Volume 2020-2023; Table 44 NBO Company Shares of Smoking Tobacco: % Volume 2019-2023; Table 45 LBN Brand Shares of Smoking Tobacco: % Volume 2020-2023; Table 46 NBO Company Shares of Pipe Tobacco: % Volume 2019-2023; Table 47 LBN Brand Shares of Pipe Tobacco: % Volume 2020-2023; Table 48 NBO Company Shares of Fine Cut Tobacco: % Volume 2019-2023; Table 49 LBN Brand Shares of Fine Cut Tobacco: % Volume 2020-2023; Table 50 Distribution of Cigars and Cigarillos by Format: % Volume 2018-2023; Table 51 Distribution of Smoking Tobacco by Format: % Volume 2018-2023; Table 52 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2023-2028; Table 53 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2023-2028; Table 54 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2023-2028; Table 55 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2023-2028
SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN NEW ZEALAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Cannibalisation of tobacco continues to drive growth of e-vapour and heated tobacco products
New Zealand among the world’s biggest vaping nations according to the OECD
Single use vape ban introduced
PROSPECTS AND OPPORTUNITIES
Retail display restrictions being mooted
Heated tobacco products to remain niche
As inflationary pressures ease, unit price growth is expected to slow
CATEGORY INDICATORS: Table 56 Number of Adult Vapers 2018-2023
CATEGORY DATA: Table 57 Sales of Smokeless Tobacco by Category: Volume 2018-2023; Table 58 Sales of Smokeless Tobacco by Category: % Volume Growth 2018-2023; Table 59 Sales of E-Vapour Products by Category: Volume 2018-2023; Table 60 Sales of E-Vapour Products by Category: % Volume Growth 2018-2023; Table 61 Sales of Tobacco Heating Devices: Volume 2018-2023; Table 62 Sales of Tobacco Heating Devices: % Volume Growth 2018-2023; Table 63 Sales of Heated Tobacco: Volume 2018-2023; Table 64 Sales of Heated Tobacco: % Volume Growth 2018-2023; Table 65 Sales of Tobacco Free Oral Nicotine: Volume 2018-2023; Table 66 Sales of Tobacco Free Oral Nicotine: % Volume Growth 2018-2023; Table 67 Sales of Tobacco Free Oral Nicotine by Category: Value 2018-2023; Table 68 Sales of Tobacco Free Oral Nicotine: % Value Growth 2018-2023; Table 69 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2018-2023; Table 70 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2018-2023; Table 71 Sales of E-Liquids by Nicotine Strength: % Value 2020-2023; Table 72 NBO Company Shares of Smokeless Tobacco: % Volume 2019-2023; Table 73 LBN Brand Shares of Smokeless Tobacco: % Volume 2020-2023; Table 74 NBO Company Shares of E-Vapour Products: % Value 2019-2023; Table 75 LBN Brand Shares of E-Vapour Products: % Value 2020-2023; Table 76 NBO Company Shares of Tobacco Heating Devices: % Volume 2019-2023; Table 77 LBN Brand Shares of Tobacco Heating Devices: % Volume 2020-2023; Table 78 NBO Company Shares of Heated Tobacco: % Volume 2019-2023; Table 79 LBN Brand Shares of Heated Tobacco: % Volume 2020-2023; Table 80 NBO Company Shares of Tobacco Free Oral Nicotine: % Volume 2019-2023; Table 81 LBN Brand Shares of Tobacco Free Oral Nicotine: % Volume 2020-2023; Table 82 Distribution of Smokeless Tobacco by Format: % Volume 2018-2023; Table 83 Distribution of E-Vapour Products by Format: % Value 2018-2023; Table 84 Distribution of Tobacco Heating Devices by Format: % Volume 2018-2023; Table 85 Distribution of Heated Tobacco by Format: % Volume 2018-2023; Table 86 Forecast Sales of Smokeless Tobacco by Category: Volume 2023-2028; Table 87 Forecast Sales of Smokeless Tobacco by Category: % Volume Growth 2023-2028; Table 88 Forecast Sales of E-Vapour Products by Category: Volume 2023-2028; Table 89 Forecast Sales of E-Vapour Products by Category: % Volume Growth 2023-2028; Table 90 Forecast Sales of Tobacco Heating Devices: Volume 2023-2028; Table 91 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2023-2028; Table 92 Forecast Sales of Heated Tobacco: Volume 2023-2028; Table 93 Forecast Sales of Heated Tobacco: % Volume Growth 2023-2028; Table 94 Forecast Sales of Tobacco Free Oral Nicotine: Volume 2023-2028; Table 95 Forecast Sales of Tobacco Free Oral Nicotine: % Volume Growth 2023-2028; Table 96 Forecast Sales of Tobacco Free Oral Nicotine by Category: Value 2023-2028; Table 97 Forecast Sales of Tobacco Free Oral Nicotine by Category: % Value Growth 2023-2028; Table 98 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2023-2028; Table 99 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2023-2028
CIGARETTES IN NEW ZEALAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Cigarettes witness volume sales decline as consumers shift to e-vapour products
New coalition government reverses new tobacco legislation
Tax freeze proposed as new Government targets cost of living pressures
PROSPECTS AND OPPORTUNITIES
Continued volume decline expected despite change in regulatory approach
As inflationary pressures ease, unit price and value growth expected to slow
Shift to e-vapour products to drive down illicit tobacco sales
TAXATION AND PRICING
Taxation rates: Summary 3 Taxation and Duty Levies 2019-2023
Average cigarette pack price breakdown: Summary 4 Average Cigarette Pack Price Breakdown: Brand Examples
CATEGORY DATA: Table 10 Sales of Cigarettes: Volume 2018-2023; Table 11 Sales of Cigarettes by Category: Value 2018-2023; Table 12 Sales of Cigarettes: % Volume Growth 2018-2023; Table 13 Sales of Cigarettes by Category: % Value Growth 2018-2023; Table 14 Sales of Cigarettes by Blend: % Volume 2018-2023; Table 15 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2018-2023; Table 16 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2018-2023; Table 17 Sales of Cigarettes by Pack Size: % Volume 2018-2023; Table 18 Sales of Cigarettes by Price Band: % Volume 2018-2023; Table 19 NBO Company Shares of Cigarettes: % Volume 2019-2023; Table 20 LBN Brand Shares of Cigarettes: % Volume 2020-2023; Table 21 Sales of Cigarettes by Distribution Format: % Volume 2018-2023; Table 22 Illicit Trade Estimate of Cigarettes: Volume 2018-2023; Table 23 Forecast Sales of Cigarettes: Volume 2023-2028; Table 24 Forecast Sales of Cigarettes by Category: Value 2023-2028; Table 25 Forecast Sales of Cigarettes: % Volume Growth 2023-2028; Table 26 Forecast Sales of Cigarettes by Category: % Value Growth 2023-2028; Table 27 Forecast Sales of Cigarettes by Blend: % Volume 2023-2028; Table 28 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2023-2028; Table 29 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2023-2028; Table 30 Forecast Sales of Cigarettes by Pack Size: % Volume 2023-2028; Table 31 Forecast Sales of Cigarettes by Price Band: % Volume 2023-2028