Wound Care in Sweden

Wound Care in Sweden


Wound care in Sweden continued to see positive, yet slower growth in retail volume terms in 2024 in line with the maturity of this category. Swedes enjoy outdoor activities and being physically active, which increases the number of small cuts and scrapes. Sticking plasters/adhesive bandages are commonly purchased for everyday use to treat these injuries. First aid kits reported slower volume growth in 2024, as these products are not purchased as regularly as “basics” such as plasters.

Euromonitor International's Wound Care in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wound Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Wound Care in Sweden
Euromonitor International
October 2024
List Of Contents And Tables
WOUND CARE IN SWEDEN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Wound care faces slower retail growth
Orkla strengthens its lead in wound care
Wound care is frequently purchased with the weekly grocery shop
PROSPECTS AND OPPORTUNITIES
Muted growth outlook reflects the maturity of wound care category
Consumers’ zest for travel and mobile lifestyles will support sales
Private label in a strong position to increase retail value share
CATEGORY DATA
Table 1 Sales of Wound Care by Category: Value 2019-2024
Table 2 Sales of Wound Care by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Wound Care: % Value 2020-2024
Table 4 LBN Brand Shares of Wound Care: % Value 2021-2024
Table 5 Forecast Sales of Wound Care by Category: Value 2024-2029
Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN SWEDEN
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2019-2024
Table 10 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
Table 16 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings