Maturity is a residual obstacle to development and growth in wound care in Greece. While the lifting of Coronavirus (COVID-19) restrictions and the re-opening of the market have contributed to a recovery, company investment remains limited. Given that consumers remain price-sensitive, manufacturers have limited interest in investing in the category, especially as relatively few consumers show a willingness to pay for added-value wound care products. Moreover, strong pressure on disposable income...
Euromonitor International's Wound Care in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Wound Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Wound Care in Greece
Euromonitor International
September 2024
List Of Contents And Tables
WOUND CARE IN GREECE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Economic pressures militate against unnecessary spending on wound care
Expanded range and competitive pricing help Pharmadoct grow retail value share