Wound care in Colombia suffers as the majority of consumers do not consider these products to be essential items, and they typically do not include them in their regular grocery purchases. Items like sticking plasters and adhesive bandages, gauze, tape and other wound care products are not usually bought in large quantities for stockpiling, but rather on an as and when needed basis. Moreover, consumers tend not to purchase first aid kits, but group together individual items. Thus, first aid kits...
Euromonitor International's Wound Care in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Wound Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Wound Care in Colombia
Euromonitor International
September 2024
List Of Contents And Tables
WOUND CARE IN COLOMBIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Demand for wound care products responds to specific and immediate needs
Inflation impacts formats and promotional activity in wound care
Pharmacies offer easy access and various pack sizes to dominate distribution
PROSPECTS AND OPPORTUNITIES
Limited private label threat to brands
Further segmentation can drive wound care
Consumers prefer to assemble their own first aid kits
CATEGORY DATA
Table 1 Sales of Wound Care by Category: Value 2019-2024
Table 2 Sales of Wound Care by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Wound Care: % Value 2020-2024
Table 4 LBN Brand Shares of Wound Care: % Value 2021-2024
Table 5 Forecast Sales of Wound Care by Category: Value 2024-2029
Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN COLOMBIA
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2019-2024
Table 10 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
Table 16 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification