Womenswear witnessed strong retail volume and current value growth in 2024, underpinned by the stronger Danish economy. Over the course of 2024, lower inflation, falling interest rates and rising wages have supported a rise in consumer confidence and this has translated into higher spending on womenswear, among other goods. Many Danish consumers are prioritising spend on travel and experiences over consumer goods, due to pent-up demand from the pandemic. Nonetheless, womenswear still benefitted...
Euromonitor International's Womenswear in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Womenswear market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Womenswear in Denmark
Euromonitor International
November 2024
List Of Contents And Tables
WOMENSWEAR IN DENMARK
KEY DATA FINDINGS
2024 DEVELOPMENTS
Economic recovery supports higher growth in womenswear
Casualwear trend and exercise drives sales of tracksuits and leggings
Online shopping boosts womenswear sales
PROSPECTS AND OPPORTUNITIES
Stronger economy provides solid outlook for womenswear
Circular fashion to gain momentum as incomes recover
E-commerce is a vital channel to womenswear brands
CATEGORY DATA
Table 1 Sales of Womenswear by Category: Volume 2019-2024
Table 2 Sales of Womenswear by Category: Value 2019-2024
Table 3 Sales of Womenswear by Category: % Volume Growth 2019-2024
Table 4 Sales of Womenswear by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Womenswear: % Value 2020-2024
Table 6 LBN Brand Shares of Womenswear: % Value 2021-2024
Table 7 NBO Company Shares of Women's Nightwear: % Value 2020-2024
Table 8 LBN Brand Shares of Women's Nightwear: % Value 2021-2024
Table 9 NBO Company Shares of Women's Outerwear: % Value 2020-2024
Table 10 LBN Brand Shares of Women's Outerwear: % Value 2021-2024
Table 11 NBO Company Shares of Women’s Swimwear: % Value 2020-2024
Table 12 LBN Brand Shares of Women’s Swimwear: % Value 2021-2024
Table 13 NBO Company Shares of Women's Underwear: % Value 2020-2024
Table 14 LBN Brand Shares of Women's Underwear: % Value 2021-2024
Table 15 Forecast Sales of Womenswear by Category: Volume 2024-2029
Table 16 Forecast Sales of Womenswear by Category: Value 2024-2029
Table 17 Forecast Sales of Womenswear by Category: % Volume Growth 2024-2029
Table 18 Forecast Sales of Womenswear by Category: % Value Growth 2024-2029
APPAREL AND FOOTWEAR IN DENMARK
EXECUTIVE SUMMARY
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 19 Sales of Apparel and Footwear by Category: Volume 2019-2024
Table 20 Sales of Apparel and Footwear by Category: Value 2019-2024
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2019-2024
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2019-2024
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2020-2024
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2021-2024
Table 25 Distribution of Apparel and Footwear by Format: % Value 2019-2024
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2024
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2024-2029
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2024-2029
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2024-2029
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2024-2029