Weight Management and Wellbeing in Romania

Weight Management and Wellbeing in Romania


According to official statistics, 58% of the Romanian adults are overweight. Another significant cause for concern is that, of children aged between 7 and 9 years old, 30% are overweight and around 15-20% are obese. Even though Romania is just below the European average, these numbers are a good indicator that the weight management and wellbeing category has significant potential for growth.

Euromonitor International's Weight Management and Wellbeing in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Meal Replacement, OTC Obesity, Slimming Teas, Supplement Nutrition Drinks, Weight Loss Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Weight Management and Wellbeing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Weight Management and Wellbeing in Romania
Euromonitor International
September 2023
List Of Contents And Tables
WEIGHT MANAGEMENT AND WELLBEING IN ROMANIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Health awareness supporting consumer interest and shaping demand
Shift in beauty standards boosting demand
Herbalife retains lead
PROSPECTS AND OPPORTUNITIES
Expanding consumer base provides opportunities, though prices may be an impediment to growth
New product developments and social media to boost demand
New entrants expected
CATEGORY DATA
Table 1 Sales of Weight Management and Wellbeing by Category: Value 2018-2023
Table 2 Sales of Weight Management and Wellbeing by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Weight Management and Wellbeing: % Value 2019-2023
Table 4 LBN Brand Shares of Weight Management and Wellbeing: % Value 2020-2023
Table 5 Forecast Sales of Weight Management and Wellbeing by Category: Value 2023-2028
Table 6 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN ROMANIA
EXECUTIVE SUMMARY
Consumer health in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
Table 8 Life Expectancy at Birth 2018-2023
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2018-2023
Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
Table 13 Distribution of Consumer Health by Format: % Value 2018-2023
Table 14 Distribution of Consumer Health by Format and Category: % Value 2023
Table 15 Forecast Sales of Consumer Health by Category: Value 2023-2028
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources

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