Weight management and wellbeing in Australia is struggling, despite the rising obesity rates in the country. According to the Australian Bureau of Statistics (ABS), 65.8% of Australian adults were overweight or obese in 2022. This proportion has increased over the past decade, from 62.8% in 2011-2012, driven by growing obesity, which increased from 27.5% to 31.7% over the same period. Among children aged 5-17 years, 27.7% were overweight or obese in 2022, with the proportion of children who weig...
Euromonitor International's Weight Management and Wellbeing in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Weight Management and Wellbeing market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Weight Management and Wellbeing in Australia
Euromonitor International
September 2024
List Of Contents And Tables
WEIGHT MANAGEMENT AND WELLBEING IN AUSTRALIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Increasing prevalence of obesity linked to demographic factors, as medical professionals strive for a greater understanding of the biology of weight control
GLP-1 prescription medication off-label use constrained due to supply and regulation
Gender-based advertising on social media pays dividends over review period
PROSPECTS AND OPPORTUNITIES
Shifting consumer behaviour, cost-of-living concerns and cross-category competition likely to contribute to falling retail volumes over forecast period
Rebranding linked to lifestyle empowerment and holistic health lines to ensure category’s future relevance
Potential threat from GLP-1 medications per OTC category
CATEGORY DATA
Table 1 Sales of Weight Management and Wellbeing by Category: Value 2019-2024
Table 2 Sales of Weight Management and Wellbeing by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Weight Management and Wellbeing: % Value 2020-2024
Table 4 LBN Brand Shares of Weight Management and Wellbeing: % Value 2021-2024
Table 5 Forecast Sales of Weight Management and Wellbeing by Category: Value 2024-2029
Table 6 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN AUSTRALIA
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2019-2024
Table 10 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
Table 16 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification