Category: Web 2.0
Web 2.0 market research reports by Euromonitor International
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Netherlands: Consumer Profile
Netherlands: Consumer Profile The Dutch population remains diverse owing to the continued influx of immigrants, while businesses are continuously catering to the varying needs and taste of its multicultural customers. Ageing population and rise of singleton households are reshaping spending patterns ... Read More
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Voice of the Consumer: Digital Consumer Survey 2024 - Key Insights
Voice of the Consumer: Digital Consumer Survey 2024 - Key Insights This report summarises the findings from the Voice of the Consumer: Digital Survey, conducted in March and April 2024. This annual survey, which measures the attitudes towards digital commerce of 20,000 consumers around the globe, ex ... Read More
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Digital Disruptors: The Global Competitive Landscape of Social Media
Digital Disruptors: The Global Competitive Landscape of Social Media Social media platforms have firmly established themselves as essential conduits for consumer engagement, social commerce and entertainment, and emerging technologies are allowing platforms to interact with users in novel ways. This ... Read More
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Top Five Digital Consumer Trends in 2024
Top Five Digital Consumer Trends in 2024Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition touch on to ... Read More
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Voice of the Consumer: Digital Survey 2023 – Key Insights
Voice of the Consumer: Digital Survey 2023 – Key Insights This report summarises findings from the Voice of the Consumer: Digital Survey, which was fielded in March and April 2023. This annual survey of 20,000 consumers explores how new technologies are changing how and where consumers shop. Key top ... Read More
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Fan Engagement in Focus: Measuring the Impact of Sports Betting on the Industry
Fan Engagement in Focus: Measuring the Impact of Sports Betting on the Industry This report focuses on the impact of sports betting on fan engagement, and the challenge of winning in a content rich but attention poor media landscape. By analysing weighted web traffic and app data, it provides insigh ... Read More
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Digital Disruptors: The Global Competitive Landscape of Social Media
Digital Disruptors: The Global Competitive Landscape of Social Media Social media platforms have established relevance beyond communication. Rapid evolution has increased their importance in the new consumer journey. Technological integration is further supporting new business models via social medi ... Read More
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Recreating Social Occasions: Work, Play and Home in a New Era
Recreating Social Occasions: Work, Play and Home in a New Era An uneven recovery from the pandemic, coupled with surging inflation and international turmoil, has created an environment of profound uncertainty for consumers. Already disrupted by the pandemic, consumer habits remain very much in flux, ... Read More
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