Consumer demand for wearable electronics continued to rise in 2022, and volume growth is set to be maintained in 2023, driven by increasing awareness of health, and the desire to track fitness goals. This trend was boosted by the pandemic, and has been sustained in the post-pandemic period.
Euromonitor International's Wearable Electronics in South Korea report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Wearable Electronics market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Wearable Electronics in South Korea
Euromonitor International
July 2023
List Of Contents And Tables
WEARABLE ELECTRONICS IN SOUTH KOREA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Smartwatches continue to be upgraded with more healthcare tracking capabilities
Pursuit of “healthy pleasure” amongst millennials and gen Z drives popularity of wearable electronics
Manufacturers promote unique selling points to win the competition
PROSPECTS AND OPPORTUNITIES
Manufacturers will need to introduce more attractive high-tech features to revitalise consumers’ interest
Internet giant Kakao to enter smart health monitoring
Smart sleep wearables to increase their presence in wearable electronics
CATEGORY DATA
Table 1 Sales of Wearable Electronics by Category: Volume 2018-2023
Table 2 Sales of Wearable Electronics by Category: Value 2018-2023
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2018-2023
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2019-2023