Wearable electronics in Brazil continued to show resilience in retail volume terms in 2023, even amidst economic uncertainty and inflationary pressures, and solid growth is set to continue in 2024. Despite a turbulent economic landscape, the category has managed to thrive due to its strong appeal to consumers seeking health and fitness solutions. Smart wearables and activity watches have remained popular, particularly amongst those interested in monitoring physical activity, sleep patterns, and...
Euromonitor International's Wearable Electronics in Brazil report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Wearable Electronics market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Wearable Electronics in Brazil
Euromonitor International
October 2024
List Of Contents And Tables
WEARABLE ELECTRONICS IN BRAZIL
KEY DATA FINDINGS
2024 DEVELOPMENTS
Wearable electronics remains resilient amidst economic challenges in Brazil
The rise of running and other sports drives sales of sports-focused products
Apple Watch and Samsung still lead smart wearables, but challengers emerge
PROSPECTS AND OPPORTUNITIES
Innovation set to drive growth in the forecast period
Expanding the audience for wearable electronics through affordable options
The challenges and opportunities in sustainability and the grey market
CATEGORY DATA
Table 1 Sales of Wearable Electronics by Category: Volume 2019-2024
Table 2 Sales of Wearable Electronics by Category: Value 2019-2024
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2019-2024
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2020-2024