During 2023, wearable electronics generated slightly negative retail volume sales growth, with this representing the first time that demand has contracted since the onset of the COVID-19 pandemic. However, value sales continued to rise in current price terms as price increases and the increasing preference for more expensive high-end brands spurred value growth. Despite more circumspect and cautious consumer behaviour characterised by belt tightening and a more careful approach to spending durin...
Euromonitor International's Wearable Electronics in USA report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Wearable Electronics market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Wearable Electronics in the US
Euromonitor International
July 2023
List Of Contents And Tables
WEARABLE ELECTRONICS IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Volume growth dips into negative territory following many years of positive growth
Premiumisation in smart wearables contributes to falling volume sales
Wearables a more competitive category following numerous new launches in 2023
PROSPECTS AND OPPORTUNITIES
Strong performance ahead for wearables due to favourable background trends
A tough road ahead for activity wearables as consumers favour versatility
Aesthetic design to come to the fore as brands turn to collaborations for luxury and style
CATEGORY DATA
Table 1 Sales of Wearable Electronics by Category: Volume 2018-2023
Table 2 Sales of Wearable Electronics by Category: Value 2018-2023
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2018-2023
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2019-2023