Vitamins and Dietary Supplements in the US

Vitamins and Dietary Supplements in the US

News outlets in 2014 were quick to pick up scientific studies questioning the necessity of vitamins and dietary supplements. While such studies are not new, their broad exposure through widespread news channels such as Reuters, NPR, TIME and the Wall Street Journal hampered growth in 2014, casting a shadow on what was otherwise a rapidly growing industry. In 2014 vitamins and dietary supplements grew 3% in value terms, the lowest year-on-year growth since 2002, and exhibited a review period...

Euromonitor International's Vitamins and Dietary Supplements in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Vitamins and Dietary Supplements market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.