Vitamins in Argentina

Vitamins in Argentina


Since the pandemic, retail volume sales of vitamins in Argentina have remained well above 2019 levels, although there have been some fluctuations in consumer demand over recent years. Vitamin consumption is projected to decrease in 2024 as the economic crisis curbs the purchasing power of middle-class consumers. In vitamins, Argentina continues with its low per capita consumption compared to other countries in the region. Consumers recognises that vitamins can support health, but many do not kno...

Euromonitor International's Vitamins in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Multivitamins, Single Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Vitamins market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Vitamins in Argentina
Euromonitor International
September 2024
List Of Contents And Tables
VITAMINS IN ARGENTINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Vitamins sales retract amid difficult economy
Dynamic and innovative marketplace driven by new players and products
Bayer leads amid increasing competition from Arcor, Gramon Millet and international players
PROSPECTS AND OPPORTUNITIES
Sustainable growth expected driven by increasing health concerns
New branded players, as well as private labels, are expected to bring momentum to the category
E-commerce is expected to gain relevance in coming years
CATEGORY DATA
Table 1 Sales of Vitamins by Category: Value 2019-2024
Table 2 Sales of Vitamins by Category: % Value Growth 2019-2024
Table 3 Sales of Multivitamins by Positioning: % Value 2019-2024
Table 4 NBO Company Shares of Vitamins: % Value 2020-2024
Table 5 LBN Brand Shares of Vitamins: % Value 2021-2024
Table 6 Forecast Sales of Vitamins by Category: Value 2024-2029
Table 7 Forecast Sales of Vitamins by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN ARGENTINA
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 9 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 10 Sales of Consumer Health by Category: Value 2019-2024
Table 11 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 12 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 13 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 15 Distribution of Consumer Health by Format: % Value 2019-2024
Table 16 Distribution of Consumer Health by Format and Category: % Value 2024
Table 17 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2023-2024
DISCLAIMER
DEFINITIONS
SOURCES
Summary 2 Research Sources

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