Vietnam Headphones

Headphones in Vietnam


Demand for headphones in Vietnam continues to rise, primarily driven by TWS earbuds, which has quickly become the dominant format. Pre-pandemic, retail volume sales of wireless headphones dominated, but quickly lost ground due to the preference for more convenient options, resulting in consistent double-digit declines. However, growth of headphones in general is slowing, due to economic constraints and consumers reviewing their expenditure to focus on essential products.

Euromonitor International's Headphones in Vietnam report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: TWS Earbuds, Wireless Earphones, Wireless Headbands.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Headphones market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Headphones in Vietnam
Euromonitor International
July 2024
List Of Contents And Tables
HEADPHONES IN VIETNAM
KEY DATA FINDINGS
2024 DEVELOPMENTS
Demand for headphones continues to rise, driven by TWS earbuds
Players launch new models that focus on quality and design for younger consumers
TWS earbuds are consumers’ top choice in Vietnam for various activities
PROSPECTS AND OPPORTUNITIES
Headphones to gain further momentum over the forecast period
Gaming headphones offer growth potential
E-commerce has potential to become leading channel for headphones
CATEGORY DATA
Table 1 Sales of Headphones by Category: Volume 2019-2024
Table 2 Sales of Headphones by Category: Value 2019-2024
Table 3 Sales of Headphones by Category: % Volume Growth 2019-2024
Table 4 Sales of Headphones by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Headphones: % Volume 2020-2024
Table 6 LBN Brand Shares of Headphones: % Volume 2021-2024
Table 7 Distribution of Headphones by Channel: % Volume 2019-2024
Table 8 Forecast Sales of Headphones by Category: Volume 2024-2029
Table 9 Forecast Sales of Headphones by Category: Value 2024-2029
Table 10 Forecast Sales of Headphones by Category: % Volume Growth 2024-2029
Table 11 Forecast Sales of Headphones by Category: % Value Growth 2024-2029
CONSUMER ELECTRONICS IN VIETNAM
EXECUTIVE SUMMARY
Consumer electronics in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2019-2024
Table 13 Sales of Consumer Electronics by Category: Value 2019-2024
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2020-2024
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2021-2024
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2019-2024
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2024-2029
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2024-2029
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2024-2029
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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