Vacuum cleaners in Germany is one of the consumer appliance categories not negatively impacted by the economic situation that compels consumers to delay their purchases. Another year of strong retail volume growth in 2024 can be mainly explained by two factors. First, there is a huge trend towards cordless vacuum cleaners, which are mainly offered by handheld and stick models. Powered by battery and often smaller and more flexible, they promise an easier and more convenient cleaning experience t...
Euromonitor International's Vacuum Cleaners in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Robotic Vacuum Cleaners, Standard Vacuum Cleaners.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Vacuum Cleaners market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Vacuum Cleaners in Germany
Euromonitor International
January 2025
List Of Contents And Tables
VACUUM CLEANERS IN GERMANY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Vacuum cleaners characterised by boom in handheld and stick models
Smaller brands gain share in standard category, whilst robotic models are dominated by leading brands
Offline stores preferred for in-person evaluation while popular players increasingly focus on their on e-commerce stores
PROSPECTS AND OPPORTUNITIES
Floor types play an important role in demand for vacuum cleaners
Innovation that increases convenience set to drive development
Sustainability, energy efficiency and the “right to repair”
CATEGORY DATA
Table 1 Sales of Vacuum Cleaners by Category: Volume 2019-2024
Table 2 Sales of Vacuum Cleaners by Category: Value 2019-2024
Table 3 Sales of Vacuum Cleaners by Category: % Volume Growth 2019-2024
Table 4 Sales of Vacuum Cleaners by Category: % Value Growth 2019-2024
Table 5 Sales of Robotic Vacuum Cleaners by Smart Appliances: % Volume 2020-2024
Table 6 NBO Company Shares of Vacuum Cleaners: % Volume 2020-2024