During 2023, oral care was one of the beauty and personal care categories that was most negatively affected by cross-border shopping and the informal trade in parallel imports and contraband from Argentina. Throughout the year, huge numbers of consumers continued to cross the border into Argentina to purchase a wide range of fmcg, including oral care products, in order to take advantage of significantly lower prices. At the same time, many Uruguayans prefer to source their oral care products fro...
Euromonitor International's Oral Care in Uruguay report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Oral Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Oral Care in Uruguay
Euromonitor International
April 2024
List Of Contents And Tables
ORAL CARE IN URUGUAY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Demand for oral care continues to contract due to the cross-border trade
Consumers seek out more effective toothpaste brands with specific ingredients
Colgate-Palmolive maintains its lead thanks to its reputation for innovation and prestige
PROSPECTS AND OPPORTUNITIES
Organic products and those with natural ingredients set to continue attracting consumers
Promotions and discounts to be key planks of efforts to combat the cross-border trade
Supermarkets to remain the leading retail channel for oral care, followed by pharmacies
CATEGORY DATA
Table 1 Sales of Oral Care by Category: Value 2018-2023
Table 2 Sales of Oral Care by Category: % Value Growth 2018-2023
Table 3 Sales of Toothbrushes by Category: Value 2018-2023
Table 4 Sales of Toothbrushes by Category: % Value Growth 2018-2023
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2019-2023
Table 6 NBO Company Shares of Oral Care: % Value 2019-2023
Table 7 LBN Brand Shares of Oral Care: % Value 2020-2023
Table 8 Forecast Sales of Oral Care by Category: Value 2023-2028
Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2023-2028
Table 10 Forecast Sales of Toothbrushes by Category: Value 2023-2028
Table 11 Forecast Sales of Toothbrushes by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN URUGUAY
EXECUTIVE SUMMARY
Beauty and personal care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028