United Arab Emirates: Consumer Profile
The population of the United Arab Emirates is forecast to continue growing over the period to 2040. The consumer landscape will remain young and diverse, primarily composed of immigrant populations. By 2040, Gen Z is expected to become the most influential consumer segment. Thanks to considerably higher income levels compared to those of its neighbours, consumers in the UAE are expected to continue demanding luxury goods.
Euromonitor's United Arab Emirates: Consumer Profile report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Economy market;
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* Use five-year forecasts to assess how the market is predicted to develop.
- Scope
- Key findings
- Key drivers affecting consumers in the United Arab Emirates in 2023
- How developments today shape the consumers of tomorrow
- Millennials far outnumber other generations
- UAE residents are more prone to raised cholesterol
- Gen Z to eclipse Millennials as the largest consumer group by 2040
- Dubai remains a hub of economic dynamism
- Opportunities for growth
- Average household size in the UAE remains comparatively high
- Over half of residents work from home at least once a week
- Heads of household expected to remain near-completely male
- UAE households turning to technology to simplify their lives
- Many UAE consumers are concerned by rising costs of everyday items
- Baby Boomers are most likely to increase spending on experiences
- 45-49-year-olds to have the highest per capita income by 2040
- Housing to remain the highest expenditure category though transport sees most growth
- Key findings of consumer survey
- Millennials most willing to pay more for health benefits
- Increased living costs are creating more frugal consumers
- Nearly half of the consumers in the UAE are trying to use less plastics
- Emirati consumers are more optimistic about their financial futures
- Male employment far ahead of female employment
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