Sales of dairy have continued on the path to recovery in retail volume terms in 2024, although they still remain well-below levels seen prior to Russia's invasion of Ukraine. Sales are being driven increased economic stability, people and businesses adapting to the situation, and some people returning to the country. Additionally, sales are also being boosted by lower inflation, the return of price promotions, private label developments, and an increase in the number of retail outlets. Tradition...
Euromonitor International's Dairy Products and Alternatives in Ukraine report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Dairy Products and Alternatives market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Dairy Products and Alternatives in Ukraine
Euromonitor International
August 2024
List Of Contents And Tables
DAIRY PRODUCTS AND ALTERNATIVES IN UKRAINE
EXECUTIVE SUMMARY
Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 1 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
Table 5 Penetration of Private Label by Category: % Value 2019-2024
Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
BABY FOOD IN UKRAINE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Baby food sales struggle to recover due to Russia’s ongoing war in Ukraine
Necessity products remain in demand but price sensitivity and access to humanitarian aid limits growth in some categories
Local players remain in the driving seat thanks to lower costs
PROSPECTS AND OPPORTUNITIES
Ongoing recovery predicted but challenges and obstacles remain
Consumers likely to continue exercising caution in their spending behaviour with a strong focus on value
Health and convenience likely to be key drivers behind the growth and development of baby food
CATEGORY DATA
Table 9 Sales of Baby Food by Category: Volume 2019-2024
Table 10 Sales of Baby Food by Category: Value 2019-2024
Table 11 Sales of Baby Food by Category: % Volume Growth 2019-2024
Table 12 Sales of Baby Food by Category: % Value Growth 2019-2024
Table 13 Sales of Growing-Up Milk Formula by Age: % Value 2019-2024
Table 14 NBO Company Shares of Baby Food: % Value 2020-2024
Table 15 LBN Brand Shares of Baby Food: % Value 2021-2024
Table 16 Distribution of Baby Food by Format: % Value 2019-2024
Table 17 Forecast Sales of Baby Food by Category: Volume 2024-2029
Table 18 Forecast Sales of Baby Food by Category: Value 2024-2029
Table 19 Forecast Sales of Baby Food by Category: % Volume Growth 2024-2029
Table 20 Forecast Sales of Baby Food by Category: % Value Growth 2024-2029
BUTTER AND SPREADS IN UKRAINE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Butter and spreads seeing strong recovery while local producers benefit from extension of duty-free exports to the EU
Butter options expand as players look to tackle category maturity
Private label the big winner in 2024 as consumers remain price sensitive
PROSPECTS AND OPPORTUNITIES
Health and wellness trend likely to inform demand and new product development in butter and spreads
Players expected to experiment with different pack sizes to offer the best value to the consumer
Margarine and spreads could benefit from the entry of healthier options
CATEGORY DATA
Table 21 Sales of Butter and Spreads by Category: Volume 2019-2024
Table 22 Sales of Butter and Spreads by Category: Value 2019-2024
Table 23 Sales of Butter and Spreads by Category: % Volume Growth 2019-2024
Table 24 Sales of Butter and Spreads by Category: % Value Growth 2019-2024
Table 25 NBO Company Shares of Butter and Spreads: % Value 2020-2024
Table 26 LBN Brand Shares of Butter and Spreads: % Value 2021-2024
Table 27 Distribution of Butter and Spreads by Format: % Value 2019-2024
Table 28 Forecast Sales of Butter and Spreads by Category: Volume 2024-2029
Table 29 Forecast Sales of Butter and Spreads by Category: Value 2024-2029
Table 30 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2024-2029
Table 31 Forecast Sales of Butter and Spreads by Category: % Value Growth 2024-2029
CHEESE IN UKRAINE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Cheese sales continue to recover being backed by price promotions
Price sensitivity continues to influence demand for cheese
Local players continue to lead cheese
PROSPECTS AND OPPORTUNITIES
Cheap imports expected to put pressure on local manufacturers
Middle classes expected to fuel demand for local craft/artisan cheese
New consumption occasions could offer growth opportunities while soft cheese set to benefit from its affordable and natural positioning
CATEGORY DATA
Table 32 Sales of Cheese by Category: Volume 2019-2024
Table 33 Sales of Cheese by Category: Value 2019-2024
Table 34 Sales of Cheese by Category: % Volume Growth 2019-2024
Table 35 Sales of Cheese by Category: % Value Growth 2019-2024
Table 36 Sales of Spreadable Cheese by Type: % Value 2019-2024
Table 37 Sales of Soft Cheese by Type: % Value 2019-2024
Table 38 Sales of Hard Cheese by Type: % Value 2019-2024
Table 39 NBO Company Shares of Cheese: % Value 2020-2024
Table 40 LBN Brand Shares of Cheese: % Value 2021-2024
Table 41 Distribution of Cheese by Format: % Value 2019-2024
Table 42 Forecast Sales of Cheese by Category: Volume 2024-2029
Table 43 Forecast Sales of Cheese by Category: Value 2024-2029
Table 44 Forecast Sales of Cheese by Category: % Volume Growth 2024-2029
Table 45 Forecast Sales of Cheese by Category: % Value Growth 2024-2029
DRINKING MILK PRODUCTS IN UKRAINE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sales of cow’s milk benefit from government price controls and a drop in informal sales
Shelf stable milk becomes more relevant as consumers respond to the challenges presented by Russia’s war
Flavoured milk drinks on the slow path to recovery after seeing heavy losses
PROSPECTS AND OPPORTUNITIES
Smaller households creating demand for smaller pack sizes
Lactose free milk set to thrive as consumers become more aware of food intolerances
Local investment expected in local milk production
CATEGORY DATA
Table 46 Sales of Drinking Milk Products by Category: Volume 2019-2024
Table 47 Sales of Drinking Milk Products by Category: Value 2019-2024
Table 48 Sales of Drinking Milk Products by Category: % Volume Growth 2019-2024
Table 49 Sales of Drinking Milk Products by Category: % Value Growth 2019-2024
Table 50 NBO Company Shares of Drinking Milk Products: % Value 2020-2024
Table 51 LBN Brand Shares of Drinking Milk Products: % Value 2021-2024
Table 52 Distribution of Drinking Milk Products by Format: % Value 2019-2024
Table 53 Forecast Sales of Drinking Milk Products by Category: Volume 2024-2029
Table 54 Forecast Sales of Drinking Milk Products by Category: Value 2024-2029
Table 55 Forecast Sales of Drinking Milk Products by Category: % Volume Growth 2024-2029
Table 56 Forecast Sales of Drinking Milk Products by Category: % Value Growth 2024-2029
YOGHURT AND SOUR MILK PRODUCTS IN UKRAINE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Yoghurt and sour milk products on the path to recovery
Players launch new flavours to bring some joy into consumers’ lives
Drinking yoghurt benefiting from investment in new product development
PROSPECTS AND OPPORTUNITIES
Plain yoghurt set to benefit from increasing focus on healthy eating
Local players look to present a modern and youthful image for their brands
Healthier options have room to develop but economic pressures could limit growth opportunities
CATEGORY DATA
Table 57 Sales of Yoghurt and Sour Milk Products by Category: Volume 2019-2024
Table 58 Sales of Yoghurt and Sour Milk Products by Category: Value 2019-2024
Table 59 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2019-2024
Table 60 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2019-2024
Table 61 Sales of Flavoured Yoghurt by Flavour: Rankings 2019-2024
Table 62 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2020-2024
Table 63 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2021-2024
Table 64 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2019-2024
Table 65 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2024-2029
Table 66 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2024-2029
Table 67 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2024-2029
Table 68 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2024-2029
OTHER DAIRY IN UKRAINE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sales of other dairy benefit from consumers shifting away from informal sales
Cream sales rise to the top as consumers get a taste for home cooking
Chilled snacks looking to find a new audience through the positioning of these products as an affordable indulgence
PROSPECTS AND OPPORTUNITIES
A longer shelf life likely to be a key selling point in some categories
Savoury options could bring new novelty to fromage frais and quark
Condensed milk should benefit from long shelf life
CATEGORY DATA
Table 69 Sales of Other Dairy by Category: Volume 2019-2024
Table 70 Sales of Other Dairy by Category: Value 2019-2024
Table 71 Sales of Other Dairy by Category: % Volume Growth 2019-2024
Table 72 Sales of Other Dairy by Category: % Value Growth 2019-2024
Table 73 Sales of Cream by Type: % Value 2019-2024
Table 74 NBO Company Shares of Other Dairy: % Value 2020-2024
Table 75 LBN Brand Shares of Other Dairy: % Value 2021-2024
Table 76 Distribution of Other Dairy by Format: % Value 2019-2024
Table 77 Forecast Sales of Other Dairy by Category: Volume 2024-2029
Table 78 Forecast Sales of Other Dairy by Category: Value 2024-2029
Table 79 Forecast Sales of Other Dairy by Category: % Volume Growth 2024-2029
Table 80 Forecast Sales of Other Dairy by Category: % Value Growth 2024-2029
PLANT-BASED DAIRY IN UKRAINE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Plant-based milk continues on an upward trajectory but high prices remain an obstacle to wider acceptance and growth
Local players looking to challenge Alpro’s dominance
Interest in plant-based cheese and yoghurt remains at the nascent stage
PROSPECTS AND OPPORTUNITIES
Despite strong growth prospects demand for plant-based dairy will likely remain limited over the forecast period
High prices and more pressing concerns set to limit interest in plant-based dairy
Smaller pack sizes offer potential, while interest in plant-based yoghurt grows
CATEGORY DATA
Table 81 Sales of Plant-Based Dairy by Category: Value 2019-2024
Table 82 Sales of Plant-Based Dairy by Category: % Value Growth 2019-2024
Table 83 Sales of Other Plant-Based Milk by Type: % Value 2021-2024
Table 84 NBO Company Shares of Plant-Based Dairy: % Value 2020-2024
Table 85 LBN Brand Shares of Plant-Based Dairy: % Value 2021-2024
Table 86 Distribution of Plant-Based Dairy by Format: % Value 2019-2024
Table 87 Forecast Sales of Plant-Based Dairy by Category: Value 2024-2029
Table 88 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2024-2029