Turkey Dairy Products and Alternatives

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $2,275	74 Pages	Euromonitor International	August, 2024	EP19119859

Best Price Guarantee
Price	from $2,275
Length	74 Pages
Publisher	Euromonitor International
Published Date	August, 2024
SKU	EP19119859

Dairy Products and Alternatives in Turkey

Dairy products and alternatives in Turkey is affected by rising prices and GDP taking time to recover. The economic uncertainty in the country throughout the review period resulted in consumers showing a more conservative approach in terms of spending, including on dairy products and alternatives. While projected to be below the 2023 rate, inflation in Turkey in 2024 is set to remain very high. Nonetheless, most of the main categories of dairy products and alternatives are projected to see stron...

Euromonitor International's Dairy Products and Alternatives in Turkey report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Baby Food, Dairy, Plant-based Dairy.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Dairy Products and Alternatives market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Dairy Products and Alternatives in Turkey
Euromonitor International
August 2024
List Of Contents And Tables
DAIRY PRODUCTS AND ALTERNATIVES IN TURKEY
EXECUTIVE SUMMARY
Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA: Table 1 Sales of Dairy Products and Alternatives by Category: Value 2019-2024; Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024; Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024; Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024; Table 5 Penetration of Private Label by Category: % Value 2019-2024; Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024; Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029; Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES: Summary 1 Research Sources
BABY FOOD IN TURKEY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Budget-conscious parents turn to liquid growing-up milk formula
The standard format as a starter for the consumption of milk formula
Stronger health and wellness claims and on-the-go snacks boost “other” baby food
PROSPECTS AND OPPORTUNITIES
Health and sustainability trends to shape demand in baby food
Increasing focus on marketing and communication campaigns
Liquid growing-up milk formula and “other” baby food to continue to leverage price and portability advantages
CATEGORY DATA: Table 9 Sales of Baby Food by Category: Volume 2019-2024; Table 10 Sales of Baby Food by Category: Value 2019-2024; Table 11 Sales of Baby Food by Category: % Volume Growth 2019-2024; Table 12 Sales of Baby Food by Category: % Value Growth 2019-2024; Table 13 Sales of Growing-Up Milk Formula by Age: % Value 2019-2024; Table 14 NBO Company Shares of Baby Food: % Value 2020-2024; Table 15 LBN Brand Shares of Baby Food: % Value 2021-2024; Table 16 Distribution of Baby Food by Format: % Value 2019-2024; Table 17 Forecast Sales of Baby Food by Category: Volume 2024-2029; Table 18 Forecast Sales of Baby Food by Category: Value 2024-2029; Table 19 Forecast Sales of Baby Food by Category: % Volume Growth 2024-2029; Table 20 Forecast Sales of Baby Food by Category: % Value Growth 2024-2029
BUTTER AND SPREADS IN TURKEY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Butter continues to rebound amid improving production rates and a more natural and less processed perception
Foodservice volume growth is strong in 2024 amid tourism rebound and out-of-home lifestyles
Discounters to continue to make gains in a tough economic climate through a strong private label offer
PROSPECTS AND OPPORTUNITIES
Cooking fats to remain a niche in retail but dominate foodservice
Price competition is expected to intensify
Vegan trend may increase demand of margarine and spreads
CATEGORY DATA: Table 21 Sales of Butter and Spreads by Category: Volume 2019-2024; Table 22 Sales of Butter and Spreads by Category: Value 2019-2024; Table 23 Sales of Butter and Spreads by Category: % Volume Growth 2019-2024; Table 24 Sales of Butter and Spreads by Category: % Value Growth 2019-2024; Table 25 NBO Company Shares of Butter and Spreads: % Value 2020-2024; Table 26 LBN Brand Shares of Butter and Spreads: % Value 2021-2024; Table 27 Distribution of Butter and Spreads by Format: % Value 2019-2024; Table 28 Forecast Sales of Butter and Spreads by Category: Volume 2024-2029; Table 29 Forecast Sales of Butter and Spreads by Category: Value 2024-2029; Table 30 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2024-2029; Table 31 Forecast Sales of Butter and Spreads by Category: % Value Growth 2024-2029
CHEESE IN TURKEY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Healthy retail and foodservice volume growth despite a further spike in the average unit price in 2024
Cheaper and more expensive cheeses pique the interest of consumers
Private label continues to gain momentum in cheese with good price-quality ratios
PROSPECTS AND OPPORTUNITIES
Busy lifestyles to drive a demand for convenient and ready-to-use products
Health and wellness cheese offer is expected to develop
The demand for regional cheeses is set to rise
CATEGORY DATA: Table 32 Sales of Cheese by Category: Volume 2019-2024; Table 33 Sales of Cheese by Category: Value 2019-2024; Table 34 Sales of Cheese by Category: % Volume Growth 2019-2024; Table 35 Sales of Cheese by Category: % Value Growth 2019-2024; Table 36 Sales of Spreadable Cheese by Type: % Value 2019-2024; Table 37 Sales of Soft Cheese by Type: % Value 2019-2024; Table 38 Sales of Hard Cheese by Type: % Value 2019-2024; Table 39 NBO Company Shares of Cheese: % Value 2020-2024; Table 40 LBN Brand Shares of Cheese: % Value 2021-2024; Table 41 Distribution of Cheese by Format: % Value 2019-2024; Table 42 Forecast Sales of Cheese by Category: Volume 2024-2029; Table 43 Forecast Sales of Cheese by Category: Value 2024-2029; Table 44 Forecast Sales of Cheese by Category: % Volume Growth 2024-2029; Table 45 Forecast Sales of Cheese by Category: % Value Growth 2024-2029
DRINKING MILK PRODUCTS IN TURKEY
KEY DATA FINDINGS
2024 DEVELOPMENTS
New product developments stimulate interest
Foodservice volume sales continue to gain momentum in 2024
Private label is a strong presence while branded players and retailers look to shape demand through marketing and promotions
PROSPECTS AND OPPORTUNITIES
Milk with specific health benefits set to spur retail value sales
Challenges for traditional cow’s milk
Packaging trends for drinking milk products
CATEGORY DATA: Table 46 Sales of Drinking Milk Products by Category: Volume 2019-2024; Table 47 Sales of Drinking Milk Products by Category: Value 2019-2024; Table 48 Sales of Drinking Milk Products by Category: % Volume Growth 2019-2024; Table 49 Sales of Drinking Milk Products by Category: % Value Growth 2019-2024; Table 50 NBO Company Shares of Drinking Milk Products: % Value 2020-2024; Table 51 LBN Brand Shares of Drinking Milk Products: % Value 2021-2024; Table 52 Distribution of Drinking Milk Products by Format: % Value 2019-2024; Table 53 Forecast Sales of Drinking Milk Products by Category: Volume 2024-2029; Table 54 Forecast Sales of Drinking Milk Products by Category: Value 2024-2029; Table 55 Forecast Sales of Drinking Milk Products by Category: % Volume Growth 2024-2029; Table 56 Forecast Sales of Drinking Milk Products by Category: % Value Growth 2024-2029
YOGHURT AND SOUR MILK PRODUCTS IN TURKEY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Plain yoghurt preferred to other types
Packaging limit for heat-treated fermented milk products as of 2024
A rising star: Kefir
PROSPECTS AND OPPORTUNITIES
Consumption of probiotic foods is expected to increase further
Price competition is expected to intensify
The cultural importance of fermented food types in Turkish cuisine is expected to help sustain popularity
CATEGORY DATA: Table 57 Sales of Yoghurt and Sour Milk Products by Category: Volume 2019-2024; Table 58 Sales of Yoghurt and Sour Milk Products by Category: Value 2019-2024; Table 59 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2019-2024; Table 60 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2019-2024; Table 61 Sales of Flavoured Yoghurt by Flavour: Rankings 2019-2024; Table 62 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2020-2024; Table 63 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2021-2024; Table 64 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2019-2024; Table 65 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2024-2029; Table 66 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2024-2029; Table 67 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2024-2029; Table 68 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2024-2029
OTHER DAIRY IN TURKEY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Growing consumer demand for healthier products benefits category performance
Currency devaluation continues to influence hikes in unit prices
Strong discounters continue to push private label
PROSPECTS AND OPPORTUNITIES
Other dairy is expected to see strong retail volume CAGRs amid a level of economic stabilisation and new product developments
Private label to remain a robust and developing arm of discounters
Coffee additives to lose ground to alternatives while cream exhibits robustness
CATEGORY DATA: Table 69 Sales of Other Dairy by Category: Volume 2019-2024; Table 70 Sales of Other Dairy by Category: Value 2019-2024; Table 71 Sales of Other Dairy by Category: % Volume Growth 2019-2024; Table 72 Sales of Other Dairy by Category: % Value Growth 2019-2024; Table 73 Sales of Cream by Type: % Value 2019-2024; Table 74 NBO Company Shares of Other Dairy: % Value 2020-2024; Table 75 LBN Brand Shares of Other Dairy: % Value 2021-2024; Table 76 Distribution of Other Dairy by Format: % Value 2019-2024; Table 77 Forecast Sales of Other Dairy by Category: Volume 2024-2029; Table 78 Forecast Sales of Other Dairy by Category: Value 2024-2029; Table 79 Forecast Sales of Other Dairy by Category: % Volume Growth 2024-2029; Table 80 Forecast Sales of Other Dairy by Category: % Value Growth 2024-2029
PLANT-BASED DAIRY IN TURKEY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Plant-based dairy grows demand despite high and rising prices
“Other” plant-based milks gain momentum through flavour, nutrition and functional aspects
Retail e-commerce continues to gain ground on supermarkets
PROSPECTS AND OPPORTUNITIES
Rising popularity of plant-based dairy to see grocery retailers and manufacturers spring into action
Further growth opportunities for e-commerce in plant-based dairy
Consumers are becoming increasingly conscious of the environmental impact of their dietary choices
CATEGORY DATA: Table 81 Sales of Plant-Based Dairy by Category: Value 2019-2024; Table 82 Sales of Plant-Based Dairy by Category: % Value Growth 2019-2024; Table 83 Sales of Other Plant-Based Milk by Type: % Value 2021-2024; Table 84 NBO Company Shares of Plant-Based Dairy: % Value 2020-2024; Table 85 LBN Brand Shares of Plant-Based Dairy: % Value 2021-2024; Table 86 Distribution of Plant-Based Dairy by Format: % Value 2019-2024; Table 87 Forecast Sales of Plant-Based Dairy by Category: Value 2024-2029; Table 88 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2024-2029