The average retail current unit price of baby food in Turkey continues to spike in 2024. Baby food is, therefore, less affordable during a period of very high inflation in Turkey. This is causing sharp increases in retail current value growth, but restricting retail volume growth across baby food, as some parents with less purchasing power shift to home-made food. However, in many cases, baby food is regarded as a must-have option. Given lifestyle norms, many consumers cannot stop buying baby fo...
Euromonitor International's Baby Food in Turkey report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Baby Food market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Baby Food in Turkey
Euromonitor International
August 2024
List Of Contents And Tables
BABY FOOD IN TURKEY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Budget-conscious parents turn to liquid growing-up milk formula
The standard format as a starter for the consumption of milk formula
Stronger health and wellness claims and on-the-go snacks boost “other” baby food
PROSPECTS AND OPPORTUNITIES
Health and sustainability trends to shape demand in baby food
Increasing focus on marketing and communication campaigns
Liquid growing-up milk formula and “other” baby food to continue to leverage price and portability advantages
CATEGORY DATA
Table 1 Sales of Baby Food by Category: Volume 2019-2024
Table 2 Sales of Baby Food by Category: Value 2019-2024
Table 3 Sales of Baby Food by Category: % Volume Growth 2019-2024
Table 4 Sales of Baby Food by Category: % Value Growth 2019-2024
Table 5 Sales of Growing-Up Milk Formula by Age: % Value 2019-2024
Table 6 NBO Company Shares of Baby Food: % Value 2020-2024
Table 7 LBN Brand Shares of Baby Food: % Value 2021-2024
Table 8 Distribution of Baby Food by Format: % Value 2019-2024
Table 9 Forecast Sales of Baby Food by Category: Volume 2024-2029
Table 10 Forecast Sales of Baby Food by Category: Value 2024-2029
Table 11 Forecast Sales of Baby Food by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Baby Food by Category: % Value Growth 2024-2029
DAIRY PRODUCTS AND ALTERNATIVES IN TURKEY
EXECUTIVE SUMMARY
Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 13 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
Table 14 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
Table 15 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
Table 16 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
Table 17 Penetration of Private Label by Category: % Value 2019-2024
Table 18 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
Table 20 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029