The Hungarian travel industry began 2024 with mixed feelings and significant uncertainties, largely due to weaker consumer purchasing power and persistently high rates of inflation, which have continued to deeply impact overall performance. Households are reassessing their budgets, prioritising essential expenses, and cutting back on non-essential spending, which has affected the pace of the travel sector's recovery. Nonetheless, many Hungarians are still eager to travel. As a result, the indust...
Euromonitor International's Travel in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Travel market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Travel in Hungary
Euromonitor International
October 2024
List Of Contents And Tables
TRAVEL IN HUNGARY
EXECUTIVE SUMMARY
Travel in 2024
Airlines: Key trends
Hotels: Key trends
Booking: Key trends
What next for travel?
MARKET DATA
Table 1 Surface Travel Modes Sales: Value 2019-2024
Table 2 Surface Travel Modes Online Sales: Value 2019-2024
Table 3 Forecast Surface Travel Modes Sales: Value 2024-2029
Table 4 Forecast Surface Travel Modes Online Sales: Value 2024-2029
Table 5 In-Destination Spending: Value 2019-2024
Table 6 Forecast In-Destination Spending: Value 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
TOURISM FLOWS IN HUNGARY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Hungary emerges as top summer travel spot in 2024 amid European sport frenzy
Travelling abroad: high demand endures despite financial challenges and budget constraints of the previous year
PROSPECTS AND OPPORTUNITIES
Moving image upmarket to capture premium segments
Experiences and attractions to drive domestic traveller traffic
CATEGORY DATA
Table 7 Inbound Arrivals: Number of Trips 2019-2024
Table 8 Inbound Arrivals by Country: Number of Trips 2019-2024
Table 9 Inbound City Arrivals 2019-2024
Table 10 Inbound Tourism Spending: Value 2019-2024
Table 11 Forecast Inbound Arrivals: Number of Trips 2024-2029
Table 12 Forecast Inbound Arrivals by Country: Number of Trips 2024-2029
Table 13 Forecast Inbound Tourism Spending: Value 2024-2029
Table 14 Domestic Tourism by Destination: Number of Trips 2019-2024
Table 15 Domestic Spending: Value 2019-2024
Table 16 Forecast Domestic Tourism by Destination: Number of Trips 2024-2029
Table 17 Forecast Domestic Spending: Value 2024-2029
Table 18 Outbound Departures: Number of Trips 2019-2024
Table 19 Outbound Departures by Destination: Number of Trips 2019-2024
Table 20 Outbound Tourism Spending: Value 2019-2024
Table 21 Forecast Outbound Departures: Number of Trips 2024-2029
Table 22 Forecast Outbound Departures by Destination: Number of Trips 2024-2029
Table 23 Forecast Outbound Spending: Value 2024-2029
AIRLINES IN HUNGARY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Direct connections from China to Central-Eastern Europe through Budapest
Opening doors: new routes expand Hungary’s accessibility in Europe
PROSPECTS AND OPPORTUNITIES
Bridging the Atlantic: the need for direct transatlantic flight remains
Budapest Airport repurchase deal is officially inked: a major milestone
CATEGORY DATA
Table 24 Airlines Sales: Value 2019-2024
Table 25 Airlines Online Sales: Value 2019-2024
Table 26 Airlines: Passengers Carried 2019-2024
Table 27 Airlines NBO Company Shares: % Value 2019-2023
Table 28 Non-Scheduled Carriers Brands by Key Performance Indicators 2024