Toys and Games in Brazil

Toys and Games in Brazil

The global inflationary wave hit Brazil strongly in 2022, causing prices to rise in many industries and for many services. Consumers’ purchasing power was pressed when it came to many buying decisions, from fuel to grocery shopping, electronics, and home appliances. As a consequence, promotions and discounts were even more important to motivate consumption across toys and games categories, as consumers were always searching for better prices across retailers. Moreover, the overvaluation of the U...

Euromonitor International's Toys and Games in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Toys and Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.