Tissue and Hygiene in Jordan

Tissue and Hygiene in Jordan

Global inflation is meaning price-sensitive Jordanians have remained cautious in their purchasing patterns in 2022, forcing them to reduce their spending on tissue and hygiene. However, demand is improving due to the rising awareness of hygiene in response to the COVID-19 pandemic. As a result, all categories are performing well except for nappies/diapers/pants and baby wipes due to the declining birth rate. Meanwhile e-commerce sales are continuing to build.

Euromonitor International's Tissue and Hygiene in Jordan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Rx/Reimbursement adult incontinence, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.