Thailand Sweet Biscuits, Snack Bars and Fruit Snacks

Sweet Biscuits, Snack Bars and Fruit Snacks in Thailand


The market for sweet biscuits, snack bars and fruit snacks in Thailand is expected to see modest increase in retail volume sales in 2024, following a slight dip in the previous year. While unit price growth is decelerating, the high cost of living continues to strain household budgets. Consequently, discretionary items, such as sweet biscuits, are likely to face heightened pressure as consumers tighten their spending.

Euromonitor International's Sweet Biscuits, Snack Bars and Fruit Snacks in Thailand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Fruit Snacks, Snack Bars, Sweet Biscuits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sweet Biscuits, Snack Bars and Fruit Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Sweet Biscuits, Snack Bars and Fruit Snacks in Thailand
Euromonitor International
August 2024
List Of Contents And Tables
SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN THAILAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Modes growth amid reduced consumer spending power
Indulgence trend continues to drive flavour innovations in sweet biscuits
URC Thailand embarks on brand collaborations to expand its target audience
PROSPECTS AND OPPORTUNITIES
Availability and habit will remain important growth drivers
Health and wellness trend will drive a move towards “better for you” snacking options
Sweet biscuits players will engage in various marketing strategies to drive growth in competitive market
CATEGORY DATA
Table 1 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2019-2024
Table 2 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2019-2024
Table 3 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2019-2024
Table 4 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2020-2024
Table 6 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2021-2024
Table 7 NBO Company Shares of Sweet Biscuits: % Value 2020-2024
Table 8 LBN Brand Shares of Sweet Biscuits: % Value 2021-2024
Table 9 NBO Company Shares of Snack Bars: % Value 2020-2024
Table 10 LBN Brand Shares of Snack Bars: % Value 2021-2024
Table 11 NBO Company Shares of Fruit Snacks: % Value 2020-2024
Table 12 LBN Brand Shares of Fruit Snacks: % Value 2021-2024
Table 13 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2019-2024
Table 14 Distribution of Sweet Biscuits by Format: % Value 2019-2024
Table 15 Distribution of Snack Bars by Format: % Value 2019-2024
Table 16 Distribution of Fruit Snacks by Format: % Value 2019-2024
Table 17 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2024-2029
Table 18 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2024-2029
Table 19 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2024-2029
Table 20 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2024-2029
SNACKS IN THAILAND
EXECUTIVE SUMMARY
Snacks in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for snacks?
MARKET DATA
Table 21 Sales of Snacks by Category: Volume 2019-2024
Table 22 Sales of Snacks by Category: Value 2019-2024
Table 23 Sales of Snacks by Category: % Volume Growth 2019-2024
Table 24 Sales of Snacks by Category: % Value Growth 2019-2024
Table 25 NBO Company Shares of Snacks: % Value 2020-2024
Table 26 LBN Brand Shares of Snacks: % Value 2021-2024
Table 27 Penetration of Private Label by Category: % Value 2019-2024
Table 28 Distribution of Snacks by Format: % Value 2019-2024
Table 29 Forecast Sales of Snacks by Category: Volume 2024-2029
Table 30 Forecast Sales of Snacks by Category: Value 2024-2029
Table 31 Forecast Sales of Snacks by Category: % Volume Growth 2024-2029
Table 32 Forecast Sales of Snacks by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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