The market for savoury snacks in Thailand is projected to experience modest retail volume growth in 2024, a slight improvement over the previous year. Nonetheless, demand is being hindered by cost of living pressures, which have seen consumers reduce their expenditure on discretionary, impulse purchases. At the same time, manufacturers are grappling with increased input costs and supply chain disruptions, which have kept unit prices at an elevated level. As a result, shoppers are seeking value-f...
Euromonitor International's Savoury Snacks in Thailand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.
Product coverage: Meat Snacks, Nuts, Seeds and Trail Mixes, Other Savoury Snacks, Popcorn, Pretzels, Salty Snacks, Savoury Biscuits, Seafood Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Savoury Snacks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Savoury Snacks in Thailand
Euromonitor International
August 2024
List Of Contents And Tables
SAVOURY SNACKS IN THAILAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Modest retail volume growth for savoury snacks in 2024
Growing demand for spicy flavours
Lay’s continues to lead in potato chips, supported by brand collaborations and robust marketing campaigns
PROSPECTS AND OPPORTUNITIES
Health and wellness trend will continue to drive growth
High-protein trend will boost sales of meat snacks
Players will tap into local preferences as key strategy to drive growth
CATEGORY DATA
Summary 1 Other Savoury Snacks by Product Type: 2024
Table 1 Sales of Savoury Snacks by Category: Volume 2019-2024
Table 2 Sales of Savoury Snacks by Category: Value 2019-2024
Table 3 Sales of Savoury Snacks by Category: % Volume Growth 2019-2024
Table 4 Sales of Savoury Snacks by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Savoury Snacks: % Value 2020-2024
Table 6 LBN Brand Shares of Savoury Snacks: % Value 2021-2024
Table 7 Distribution of Savoury Snacks by Format: % Value 2019-2024
Table 8 Forecast Sales of Savoury Snacks by Category: Volume 2024-2029
Table 9 Forecast Sales of Savoury Snacks by Category: Value 2024-2029
Table 10 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2024-2029
Table 11 Forecast Sales of Savoury Snacks by Category: % Value Growth 2024-2029
SNACKS IN THAILAND
EXECUTIVE SUMMARY
Snacks in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for snacks?
MARKET DATA
Table 12 Sales of Snacks by Category: Volume 2019-2024
Table 13 Sales of Snacks by Category: Value 2019-2024
Table 14 Sales of Snacks by Category: % Volume Growth 2019-2024
Table 15 Sales of Snacks by Category: % Value Growth 2019-2024
Table 16 NBO Company Shares of Snacks: % Value 2020-2024
Table 17 LBN Brand Shares of Snacks: % Value 2021-2024
Table 18 Penetration of Private Label by Category: % Value 2019-2024
Table 19 Distribution of Snacks by Format: % Value 2019-2024
Table 20 Forecast Sales of Snacks by Category: Volume 2024-2029
Table 21 Forecast Sales of Snacks by Category: Value 2024-2029
Table 22 Forecast Sales of Snacks by Category: % Volume Growth 2024-2029
Table 23 Forecast Sales of Snacks by Category: % Value Growth 2024-2029