Home furnishings in Thailand experienced a positive performance in current value terms in 2023, continuing the trend of the previous year. Growth was driven to a large extent by indoor furniture, which accounts for the bulk of retail value sales. Towards the end of the review period, the market for indoor furniture witnessed an increased demand for space-saving, multinational designs, reflecting the country's ongoing urbanisation and the preference for sleek, practical home decor. Thailand's rap...
Euromonitor International's Home Furnishings in Thailand report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2028 illustrate how market demand is expected to evolve in the medium-term
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Home Furnishings market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Home Furnishings in Thailand
Euromonitor International
May 2024
List Of Contents And Tables
HOME FURNISHINGS IN THAILAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Furniture market embraces modern minimalism amid urbanisation boom
Manufacturers embrace eco-friendly designs and sustainable materials
LED lighting sees surge in popularity, alongside smart lighting trends
PROSPECTS AND OPPORTUNITIES
Rising level of affluence, alongside increasing urbanisation, will drive demand for aesthetic home furnishings
Rising climate awareness will spur demand for sustainable home furnishings
Online channels will play increasingly important role
CATEGORY DATA
Table 1 Sales of Home Furnishings by Category: Value 2018-2023
Table 2 Sales of Home Furnishings by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Home Furnishings: % Value 2019-2023
Table 4 LBN Brand Shares of Home Furnishings: % Value 2020-2023
Table 5 LBN Brand Shares of Light Sources: % Value 2020-2023
Table 6 Distribution of Home Furnishings by Format: % Value 2018-2023
Table 7 Forecast Sales of Home Furnishings by Category: Value 2023-2028
Table 8 Forecast Sales of Home Furnishings by Category: % Value Growth 2023-2028
HOME AND GARDEN IN THAILAND
EXECUTIVE SUMMARY
Home and garden in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for home and garden?
MARKET DATA
Table 9 Sales of Home and Garden by Category: Value 2018-2023
Table 10 Sales of Home and Garden by Category: % Value Growth 2018-2023
Table 11 NBO Company Shares of Home and Garden: % Value 2019-2023
Table 12 LBN Brand Shares of Home and Garden: % Value 2020-2023
Table 13 Penetration of Private Label in Home and Garden by Category: % Value 2018-2023
Table 14 Distribution of Home and Garden by Format: % Value 2018-2023
Table 15 Distribution of Home and Garden by Format and Category: % Value 2023
Table 16 Forecast Sales of Home and Garden by Category: Value 2023-2028
Table 17 Forecast Sales of Home and Garden by Category: % Value Growth 2023-2028